How popular isShure in search?
In August 2026, there were an estimated 110K branded searches for Shure worldwide which is down 18.5% over the last 11 months. Shure holds 11.6% estimated Share of Search among podcast microphone brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Audio-Technica29.7%
HyperX26%- Samson21.2%
Shure11.6%
- Blue11.5%
RODE0.05%
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Where does Shure compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Podcast microphone brands | 4th of 6 | 11.6% | Shown below |
| Microphone brands | 2nd of 6 | 15.9% | Show ranking |
| In ear monitor brands | 1st of 6 | 32.1% | Show ranking |
Which podcast microphone brands compete with Shure?
Share of Search by month for Audio-Technica, HyperX, Samson, Shure, Blue. The figures are in the table below the chart.
View monthly share of search table
| Month | Audio-Technica | HyperX | Samson | Shure | Blue | RODE |
|---|---|---|---|---|---|---|
| Oct 2025 | 32.8% | 23.9% | 19.6% | 13.1% | 10.6% | 0.06% |
| Nov 2025 | 35% | 25.6% | 17.1% | 11.5% | 10.9% | 0.06% |
| Dec 2025 | 33.2% | 24.7% | 20.2% | 11.1% | 10.8% | 0.06% |
| Jan 2026 | 34.4% | 25.6% | 17.1% | 11.5% | 11.3% | 0.07% |
| Feb 2026 | 30.1% | 24.9% | 20.3% | 13.6% | 11% | 0.06% |
| Mar 2026 | 26.3% | 22.9% | 28% | 12.6% | 10.1% | 0.07% |
| Apr 2026 | 19.1% | 17.4% | 47.5% | 9.5% | 6.5% | 0.04% |
| May 2026 | 27.3% | 24.4% | 24.4% | 13.4% | 10.4% | 0.05% |
| Jun 2026 | 30.4% | 26.5% | 21.7% | 11.9% | 9.6% | 0.05% |
| Jul 2026 | 30.4% | 25.8% | 21.1% | 11.6% | 11.1% | 0.04% |
| Aug 2026 | 29.7% | 26% | 21.2% | 11.6% | 11.5% | 0.05% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 29.7% | 282K | -2.6% | -0.7 points | |
| 2, held 2nd | 26% | 246K | 0% | +0.1 points | |
| 3, held 3rd | 21.2% | 201K | 0% | +0.1 points | |
| 4, held 4th | 11.6% | 110K | 0% | +0.1 points | |
| 5, held 5th | 11.5% | 109K | +3.1% | +0.4 points | |
| 6, held 6th | 0.05% | 480 | +23.1% | 0 points |
29.7%
Held 1st. 282K estimated branded searches, -2.6% vs prior month. Share -0.7 points.
2.
HyperX26%
Held 2nd. 246K estimated branded searches, 0% vs prior month. Share +0.1 points.
3.Samson
21.2%
Held 3rd. 201K estimated branded searches, 0% vs prior month. Share +0.1 points.
4.
11.6%
Held 4th. 110K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.Blue
11.5%
Held 5th. 109K estimated branded searches, +3.1% vs prior month. Share +0.4 points.
6.
RODE0.05%
Held 6th. 480 estimated branded searches, +23.1% vs prior month. Share 0 points.
Compare search popularity between Shure and its closest rivals
How has branded search demand for Shure changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Shure worldwide fell from 135K to 110K.
- Across the 11 months ending August 2026, Shure’s estimated Share of Search among podcast microphone brands worldwide decreased from 13.1% to 11.6%.
- Across the 11 months ending August 2026, Shure’s estimated Share of Search among podcast microphone brands worldwide peaked at 13.6% in February 2026 and was lowest at 9.5% in April 2026.
How did search popularity change for podcast microphone brands worldwide in August 2026?
3 changes
In August 2026, Audio-Technica lost estimated Share of Search among podcast microphone brands worldwide, from 30.4% to 29.7%.
Estimated monthly branded searches for RODE worldwide fell 18.6% over 11 measured months, from 590 to 480 in August 2026.
Estimated monthly branded searches for Shure worldwide fell 18.5% over 11 measured months, from 135K to 110K in August 2026.
How is Shure measured?
Brandwave collects information about searches that people make online using Shure’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- shure
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Is Shure your brand?
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