How popular isProwly?
In September 2026, people searched for Prowly by name about 2,420 times worldwide, a 55.4% decrease from the previous year. These searches made up 3.6% of all global digital PR outreach platform searches, placing Prowly fourth out of seven platforms. When we asked both ChatGPT and Google AI Overviews about digital PR outreach platforms, Prowly appeared in all answers and was the third most recommended of the seven.
Prowly is the fourth most searched of 7 competitors and the third most recommended in AI answers.
Muck RackShare of searches 60%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
QwotedShare of searches 26.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 5th
BuzzStreamShare of searches 5.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
ProwlyShare of searches 3.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
PitchboxShare of searches 1.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
Follow Prowly and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top digital PR outreach platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Prowly appeared in all five answers. Prowly is the third most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Muck Rack1st
BuzzStream2nd
Prowly3rd
Pitchbox4th
Qwoted5th
Respona6th
JustReachOut7th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Muck Rack5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Prowly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
BuzzStream4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Qwoted2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Pitchbox2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Respona1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
JustReachOut1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about digital PR outreach platforms
5 answers
Asked ChatGPT
“Which digital PR outreach platform should I use?”
Asked ChatGPT
“What are the best digital PR outreach platforms?”
Asked ChatGPT
“What's the best digital PR outreach platform for a PR team?”
Searched Google, AI Overview
“digital pr outreach platforms”
Searched Google, AI Overview
“best pr outreach tool”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which digital PR outreach platforms compete with Prowly?
Share of searches by month for Muck Rack, Qwoted, BuzzStream, Prowly. The figures are in the table below the chart.
View monthly share of searches table
| Month | Muck Rack | Qwoted | BuzzStream | Prowly | Pitchbox | Respona | JustReachOut |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 59% | 21.5% | 6.4% | 7.9% | 2.8% | 1.9% | 0.58% |
| Nov 2025 | 54.3% | 24.2% | 7.2% | 8.9% | 2.6% | 2.1% | 0.65% |
| Dec 2025 | 57% | 25.5% | 6.2% | 6.2% | 2.8% | 1.7% | 0.57% |
| Jan 2026 | 60.8% | 22.2% | 5.4% | 6.7% | 2.8% | 1.5% | 0.6% |
| Feb 2026 | 61.6% | 22.5% | 5.5% | 5.5% | 2.4% | 2% | 0.61% |
| Mar 2026 | 59% | 21.5% | 7.8% | 6.5% | 2.3% | 2.3% | 0.58% |
| Apr 2026 | 61.5% | 22.5% | 5.5% | 5.5% | 2.4% | 2% | 0.62% |
| May 2026 | 53.9% | 29.4% | 7.2% | 4.8% | 2.1% | 2.1% | 0.54% |
| Jun 2026 | 56.8% | 25.4% | 9.2% | 4.1% | 1.8% | 2.2% | 0.38% |
| Jul 2026 | 57.6% | 25.7% | 7.7% | 4.1% | 1.8% | 2.7% | 0.38% |
| Aug 2026 | 60% | 26.8% | 5.3% | 3.6% | 1.9% | 1.9% | 0.4% |
| Sep 2026 | 60% | 26.8% | 5.3% | 3.6% | 1.9% | 1.9% | 0.49% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60% | 40.5K | 0% | -0.1 points | |
| 2, held 2nd | 26.8% | 18.1K | 0% | 0 points | |
| 3, held 3rd | 5.3% | 3.6K | 0% | 0 points | |
| 4, held 4th | 3.6% | 2.4K | 0% | 0 points | |
| 5, held 5th | 1.9% | 1.3K | 0% | 0 points | |
| 6, held 6th | 1.9% | 1.3K | 0% | 0 points | |
| 7, held 7th | 0.49% | 330 | +22.2% | +0.1 points |
60%
Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share -0.1 points.
2.
Qwoted26.8%
Held 2nd. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.
5.3%
Held 3rd. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Prowly3.6%
Held 4th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Pitchbox1.9%
Held 5th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
6.
Respona1.9%
Held 6th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.
0.49%
Held 7th. 330 estimated branded searches, +22.2% vs prior month. Share +0.1 points.
Compare popularity between Prowly and its closest rivals
Every comparison with Prowly
17 comparisons
- BuzzStream vs Prowly
- Prowly vs Qwoted
- Agility PR Solutions vs Prowly
- Brand24 vs Prowly
- Brandwatch vs Prowly
- Muck Rack vs Prowly
- Onclusive vs Prowly
- Prezly vs Prowly
- Prowly vs Sprout Social
- Prowly vs Talkwalker
- Cision vs Prowly
- Pitchbox vs Prowly
- Prowly vs Respona
- CisionOne vs Prowly
- Meltwater vs Prowly
- JustReachOut vs Prowly
- Mention vs Prowly
How has branded search demand for Prowly changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Prowly worldwide fell from 5.4K to 2.4K.
- Across the 12 months ending September 2026, Prowly’s share of searches among digital PR outreach platforms worldwide decreased from 7.9% to 3.6%.
- Across the 12 months ending September 2026, Prowly’s share of searches among digital PR outreach platforms worldwide peaked at 8.9% in November 2025 and was lowest at 3.6% in September 2026.
- Across the 12 months ending September 2026, Prowly fell from 3rd to 4th among digital PR outreach platforms worldwide.
How did search popularity change for digital PR outreach platforms worldwide in September 2026?
5 changes

BuzzStream’s share of searches among digital PR outreach platforms worldwide has lost ground for 3 months in a row, from 9.2% to 5.3% in September 2026.

Estimated monthly branded searches for Qwoted worldwide rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

Estimated monthly branded searches for Prowly worldwide fell 55.4% over 12 measured months, from 5.4K to 2.4K in September 2026.

Estimated monthly branded searches for Pitchbox worldwide fell 31.6% over 12 measured months, from 1.9K to 1.3K in September 2026.

Estimated monthly branded searches for JustReachOut worldwide fell 17.5% over 12 measured months, from 400 to 330 in September 2026.
How are Prowly’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Prowly’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- prowly
- prowly pr
Who owns Prowly?
Prowly is owned by
Semrush. Brandwave also tracks Semrush, Semrush Site Audit and Semrush Writing Assistant, owned by the same company, worldwide.
Do you work for Prowly? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does Prowly compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Media monitoring and social listening tools | 9th of 13 | 0.96% | Show ranking |
| Digital PR outreach platforms | 4th of 7 | 3.6% | Shown above |

Is Prowly your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.