Brandwave

Pitchbox vs Prowly:Which is more popular?

In September 2026, Prowly had more branded searches than Pitchbox among digital PR outreach platforms worldwide. Prowly had about 2,420 branded searches, while Pitchbox had 1,300. Prowly made up 3.6% of all digital PR outreach platform searches we track, and Pitchbox accounted for 1.9%. When we asked ChatGPT and Google AI Overviews about digital PR outreach platforms, Prowly appeared in all five answers and Pitchbox in two. Prowly was mentioned before Pitchbox in four out of five answers.

Among digital PR outreach platforms worldwide in September 2026

Who do people search for more?

Prowly, about 86% more searches than Pitchbox

Prowly 2.4K searchesPitchbox 1.3K searches

Who does AI mention more?

Prowly, mentioned in every answer we collected

Prowly in 5 of 5Pitchbox in 2 of 5

Who does AI recommend more?

Prowly, named ahead of Pitchbox in 4 of 5 answers

Prowly first in 4Pitchbox first in 1

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Top digital PR outreach platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Prowly appeared in all five answers. Pitchbox was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Prowly was listed before Pitchbox in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Muck Rack1st
  2. BuzzStream2nd
  3. Prowly3rd
  4. Pitchbox4th
  5. Qwoted5th
  6. Respona6th
  7. JustReachOut7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Muck Rack5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Prowly5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BuzzStream4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Qwoted2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pitchbox2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Respona1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • JustReachOut1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about digital PR outreach platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Pitchbox or Prowly more popular in search?

This chart shows how often people search Google for Pitchbox and Prowly by name. Each line represents a brand's share of searches for all seven digital PR outreach platforms we track, month by month, from English-language searches worldwide.

Pitchbox and Prowly among digital PR outreach platforms worldwide, by month

Share of searches by month for Prowly, Pitchbox. The figures are in the table below the chart.

View monthly share of searches table
MonthMuck RackQwotedBuzzStreamProwlyPitchboxResponaJustReachOut
Oct 202559%21.5%6.4%7.9%2.8%1.9%0.58%
Nov 202554.3%24.2%7.2%8.9%2.6%2.1%0.65%
Dec 202557%25.5%6.2%6.2%2.8%1.7%0.57%
Jan 202660.8%22.2%5.4%6.7%2.8%1.5%0.6%
Feb 202661.6%22.5%5.5%5.5%2.4%2%0.61%
Mar 202659%21.5%7.8%6.5%2.3%2.3%0.58%
Apr 202661.5%22.5%5.5%5.5%2.4%2%0.62%
May 202653.9%29.4%7.2%4.8%2.1%2.1%0.54%
Jun 202656.8%25.4%9.2%4.1%1.8%2.2%0.38%
Jul 202657.6%25.7%7.7%4.1%1.8%2.7%0.38%
Aug 202660%26.8%5.3%3.6%1.9%1.9%0.4%
Sep 202660%26.8%5.3%3.6%1.9%1.9%0.49%

How has the Pitchbox and Prowly comparison changed over the last 12 months?

3 findings

How did search popularity change for digital PR outreach platforms worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Prowly worldwide fell 55.4% over 12 measured months, from 5.4K to 2.4K in September 2026.

  2. Estimated monthly branded searches for Pitchbox worldwide fell 31.6% over 12 measured months, from 1.9K to 1.3K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Pitchbox’s and Prowly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pitchbox

1 branded search term

  • pitchbox

Prowly

2 branded search terms

  • prowly
  • prowly pr

How the Brand Demand Index is measured

Other head-to-heads among digital PR outreach platforms

Creator with pink hair and a pink jacket

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