How popular isMuck Rack in search?
In September 2026, there were an estimated 40.5K branded searches for Muck Rack worldwide which held steady over the last 12 months. Muck Rack holds 23.4% estimated Share of Search among media monitoring and social listening tools worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Meltwater35%
Brandwatch28.7%
Muck Rack23.4%
Talkwalker12.8%
Mention0.15%
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Which media monitoring and social listening tools compete with Muck Rack?
Share of Search by month for Meltwater, Brandwatch, Muck Rack, Talkwalker. The figures are in the table below the chart.
View monthly share of search table
| Month | Meltwater | Brandwatch | Muck Rack | Talkwalker | Mention |
|---|---|---|---|---|---|
| Oct 2025 | 34.2% | 28.2% | 18.7% | 18.7% | 0.18% |
| Nov 2025 | 32.2% | 32.4% | 17.6% | 17.6% | 0.21% |
| Dec 2025 | 31% | 31.2% | 20.7% | 16.9% | 0.2% |
| Jan 2026 | 32.9% | 27.1% | 21.9% | 17.9% | 0.26% |
| Feb 2026 | 33.9% | 28.1% | 22.6% | 15.1% | 0.22% |
| Mar 2026 | 31% | 31.2% | 20.7% | 16.8% | 0.24% |
| Apr 2026 | 34% | 28% | 22.7% | 15.1% | 0.27% |
| May 2026 | 35.4% | 29.3% | 19.3% | 15.8% | 0.23% |
| Jun 2026 | 34.1% | 27.9% | 22.7% | 15.2% | 0.18% |
| Jul 2026 | 36.9% | 24.8% | 24.6% | 13.5% | 0.24% |
| Aug 2026 | 36.9% | 24.8% | 24.6% | 13.5% | 0.13% |
| Sep 2026 | 35% | 28.7% | 23.4% | 12.8% | 0.15% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35% | 60.8K | -0.02% | -1.9 points | |
| 2, held 2nd | 28.7% | 49.8K | +21.8% | +3.9 points | |
| 3, held 3rd | 23.4% | 40.5K | 0% | -1.3 points | |
| 4, held 4th | 12.8% | 22.2K | 0% | -0.7 points | |
| 5, held 5th | 0.15% | 260 | +23.8% | 0 points |
35%
Held 1st. 60.8K estimated branded searches, -0.02% vs prior month. Share -1.9 points.
28.7%
Held 2nd. 49.8K estimated branded searches, +21.8% vs prior month. Share +3.9 points.
23.4%
Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share -1.3 points.
12.8%
Held 4th. 22.2K estimated branded searches, 0% vs prior month. Share -0.7 points.
5.
Mention0.15%
Held 5th. 260 estimated branded searches, +23.8% vs prior month. Share 0 points.
Compare search popularity between Muck Rack and its closest rivals
Every comparison with Muck Rack
15 comparisons
- Brandwatch vs Muck Rack
- Meltwater vs Muck Rack
- Muck Rack vs PR Newswire
- Muck Rack vs Talkwalker
- Business Wire vs Muck Rack
- EIN Presswire vs Muck Rack
- GlobeNewswire vs Muck Rack
- BuzzStream vs Muck Rack
- Agility PR Solutions vs Muck Rack
- Muck Rack vs Prowly
- Muck Rack vs Prezly
- Muck Rack vs Pitchbox
- Muck Rack vs Respona
- JustReachOut vs Muck Rack
- Mention vs Muck Rack
How has branded search demand for Muck Rack changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Muck Rack worldwide held steady at 40.5K.
- Across the 12 months ending September 2026, Muck Rack’s estimated Share of Search among media monitoring and social listening tools worldwide increased from 18.7% to 23.4%.
- Across the 12 months ending September 2026, Muck Rack’s estimated Share of Search among media monitoring and social listening tools worldwide peaked at 24.6% in August 2026 and was lowest at 17.6% in November 2025.
How did search popularity change for media monitoring and social listening tools worldwide in September 2026?
5 changes
In September 2026, Brandwatch gained estimated Share of Search among media monitoring and social listening tools worldwide, from 24.8% to 28.7%.
In September 2026, Meltwater lost estimated Share of Search among media monitoring and social listening tools worldwide, from 36.9% to 35%.
In September 2026, Muck Rack lost estimated Share of Search among media monitoring and social listening tools worldwide, from 24.6% to 23.4%.
In September 2026, Talkwalker lost estimated Share of Search among media monitoring and social listening tools worldwide, from 13.5% to 12.8%.
Estimated monthly branded searches for Mention worldwide fell 33.3% over 12 measured months, from 390 to 260 in September 2026.
Where does Muck Rack compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Media monitoring and social listening tools | 3rd of 5 | 23.4% | Shown above |
| Press release distribution services | 1st of 6 | 36.5% | Show ranking |
| PR and media monitoring platforms | 1st of 5 | 80.7% | Show ranking |
| Digital PR outreach platforms | 1st of 5 | 86.1% | Show ranking |
How is Muck Rack measured?
Brandwave collects information about searches that people make online using Muck Rack’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- muck rack
- muck rack pr
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Is Muck Rack your brand?
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