Onclusive vs Prowly:Which is more popular?
In September 2026, Onclusive had more branded searches than Prowly among media monitoring and social listening tools worldwide. Onclusive had about 8,200 branded searches, while Prowly had 2,400. Onclusive made up 3.3% of all media monitoring and social listening tool searches we track, and Prowly accounted for 0.96%. When we asked ChatGPT and Google AI Overviews about media monitoring and social listening tools, neither Onclusive nor Prowly appeared in any of the five answers.
Who do people search for more?
Onclusive, about 3 searches for every 1 for Prowly
Who does AI mention more?
Both were mentioned in 0 of 5 answers.
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Top media monitoring and social listening tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, neither Onclusive nor Prowly showed up in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Meltwater1st
Brandwatch2nd
Sprout Social3rd
Brand244th
Talkwalker5th- CisionOne6th
Cision7th
Muck Rack8th
Onclusive–- +2 more
Prowly–- +1 more
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Brand245 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Brandwatch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Meltwater4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Sprout Social3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Talkwalker2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cision2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Muck Rack1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers- CisionOne1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Onclusive0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Prowly0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about media monitoring and social listening tools
5 answers
Asked ChatGPT
“Which media monitoring tool should I use?”
Asked ChatGPT
“What are the best media monitoring tools?”
Asked ChatGPT
“What's the best media monitoring tool for social listening?”
Searched Google, AI Overview
“social listening tools”
Searched Google, AI Overview
“online reputation monitoring”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Onclusive or Prowly more popular in search?
This chart shows how often people search Google for Onclusive and Prowly by name. Each line represents a brand's share of searches for all 13 media monitoring and social listening tools we track, month by month, from English-language searches worldwide.
Share of searches by month for Onclusive, Prowly. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sprout Social | Brandwatch | Muck Rack | Brand24 | Talkwalker | Onclusive | Agility PR Solutions | Prezly | Prowly | Cision | CisionOne | Meltwater | Mention |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 39.4% | 17.7% | 11.7% | 11.7% | 11.7% | 2.9% | 0.98% | 0.7% | 1.6% | 0.79% | 0.38% | 0.23% | 0.11% |
| Nov 2025 | 36.7% | 20.2% | 11% | 13.4% | 11% | 2.7% | 0.92% | 0.8% | 1.8% | 0.74% | 0.33% | 0.24% | 0.13% |
| Dec 2025 | 35.8% | 19.6% | 13% | 13% | 10.6% | 3.2% | 0.91% | 0.75% | 1.4% | 0.87% | 0.39% | 0.24% | 0.13% |
| Jan 2026 | 38.2% | 17.3% | 14% | 11.4% | 11.4% | 2.8% | 1% | 0.66% | 1.5% | 0.76% | 0.45% | 0.3% | 0.17% |
| Feb 2026 | 34.6% | 19.1% | 15.3% | 12.5% | 10.3% | 3.1% | 1.1% | 0.72% | 1.4% | 0.87% | 0.49% | 0.37% | 0.15% |
| Mar 2026 | 35.6% | 19.7% | 13% | 13% | 10.6% | 3.3% | 0.93% | 0.77% | 1.4% | 0.71% | 0.42% | 0.33% | 0.15% |
| Apr 2026 | 34.6% | 19% | 15.3% | 12.5% | 10.3% | 3.2% | 1.2% | 0.72% | 1.4% | 0.84% | 0.49% | 0.36% | 0.18% |
| May 2026 | 36% | 19.9% | 13.1% | 13.1% | 10.7% | 2.7% | 0.98% | 0.75% | 1.1% | 0.73% | 0.35% | 0.47% | 0.15% |
| Jun 2026 | 34.8% | 19% | 15.4% | 12.6% | 10.3% | 3.1% | 1.1% | 0.73% | 1.1% | 0.82% | 0.38% | 0.45% | 0.12% |
| Jul 2026 | 37.7% | 16.9% | 16.7% | 11.2% | 9.2% | 3.4% | 1.2% | 0.66% | 1.2% | 0.87% | 0.41% | 0.36% | 0.16% |
| Aug 2026 | 38.3% | 17.2% | 17% | 11.4% | 9.3% | 2.3% | 1% | 0.8% | 1% | 0.74% | 0.42% | 0.37% | 0.09% |
| Sep 2026 | 36.4% | 19.8% | 16.1% | 10.8% | 8.8% | 3.3% | 1.1% | 0.96% | 0.96% | 0.84% | 0.52% | 0.29% | 0.1% |
How has the Onclusive and Prowly comparison changed over the last 12 months?
3 findings
- Onclusive was ahead of Prowly in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Onclusive’s share of searches among media monitoring and social listening tools worldwide moved from 2.9% to 3.3%, and its estimated monthly branded searches moved from 10.1K to 8.2K.
- Across the 12 months ending September 2026, Prowly’s share of searches among media monitoring and social listening tools worldwide moved from 1.6% to 0.96%, and its estimated monthly branded searches moved from 5.4K to 2.4K.
How did search popularity change for media monitoring and social listening tools worldwide in September 2026?
2 changes

In September 2026, Onclusive gained share of searches among media monitoring and social listening tools worldwide, from 2.3% to 3.3%.

In September 2026, Prowly fell from 8th to 9th among media monitoring and social listening tools worldwide.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Onclusive’s and Prowly’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among media monitoring and social listening tools

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