Brandwave

How popular isKettler in search?

In August 2026, there were an estimated 33.1K branded searches for Kettler worldwide which held steady over the last 11 months. Kettler holds 37% estimated Share of Search among garden bench brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Kettler37%
  2. Forest Garden24.8%
  3. VonHaus20.2%
  4. Charles Bentley16.5%
  5. Rowlinson1.1%
  6. Alexander Rose0.36%
Kettler website (opens in a new tab)

Follow Kettler and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which garden bench brands compete with Kettler?

Kettler against garden bench brands worldwide, by month

Share of Search by month for Kettler, Forest Garden, VonHaus, Charles Bentley. The figures are in the table below the chart.

View monthly share of search table
MonthKettlerForest GardenVonHausCharles BentleyRowlinsonAlexander Rose
Oct 202547.4%25.9%21.2%4.2%1.3%0.1%
Nov 202546.9%25.7%21%5.1%1.2%0.07%
Dec 202549.9%22.3%22.3%4.4%1.1%0.06%
Jan 202648.1%21.5%17.6%11.8%1%0.08%
Feb 202645.6%25%16.7%11.2%1.4%0.19%
Mar 202643.9%24.1%19.6%10.7%1.4%0.23%
Apr 202642%23%23%10.3%1.3%0.27%
May 202642%23%23%10.3%1.4%0.27%
Jun 202637.4%25%25%11.2%1.2%0.19%
Jul 202641.1%22.5%22.5%12.3%1.3%0.26%
Aug 202637%24.8%20.2%16.5%1.1%0.36%
Sep 2026——————

  1. 1.Kettler

    37%

    Held 1st. 33.1K estimated branded searches, -18.3% vs prior month. Share -4.1 points.

  2. 2.Forest Garden

    24.8%

    Held 2nd. 22.2K estimated branded searches, 0% vs prior month. Share +2.3 points.

  3. 3.VonHaus

    20.2%

    Held 3rd. 18.1K estimated branded searches, -18.5% vs prior month. Share -2.3 points.

  4. 4.Charles Bentley

    16.5%

    Held 4th. 14.8K estimated branded searches, +22.3% vs prior month. Share +4.3 points.

  5. 5.Rowlinson

    1.1%

    Held 5th. 1K estimated branded searches, -23.1% vs prior month. Share -0.2 points.

  6. 6.Alexander Rose

    0.36%

    Held 6th. 320 estimated branded searches, +23.1% vs prior month. Share +0.1 points.

Compare search popularity between Kettler and its closest rivals

How has branded search demand for Kettler changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Kettler worldwide held steady at 33.1K.
  • Across the 11 months ending August 2026, Kettler’s estimated Share of Search among garden bench brands worldwide decreased from 47.4% to 37%.
  • Across the 11 months ending August 2026, Kettler’s estimated Share of Search among garden bench brands worldwide peaked at 49.9% in December 2025 and was lowest at 37% in August 2026.

How did search popularity change for garden bench brands worldwide in August 2026?

  1. In August 2026, Charles Bentley gained estimated Share of Search among garden bench brands worldwide, from 12.3% to 16.5%.

  2. In August 2026, Forest Garden gained estimated Share of Search among garden bench brands worldwide, from 22.5% to 24.8%.

  3. In August 2026, Kettler lost estimated Share of Search among garden bench brands worldwide, from 41.1% to 37%.

  4. In August 2026, VonHaus lost estimated Share of Search among garden bench brands worldwide, from 22.5% to 20.2%.

  5. Estimated monthly branded searches for Alexander Rose worldwide rose 357.1% over 11 measured months, from 70 to 320 in August 2026.

  6. Estimated monthly branded searches for Rowlinson worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.

Where does Kettler compete?

Kettler is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Outdoor furniture brands5th of 50.78%Show ranking
Garden furniture cover brands2nd of 69.3%Show ranking
Parasols3rd of 622.1%Show ranking
Gazebos2nd of 630.9%Show ranking
Garden bench brands1st of 637%Shown above
Garden swing brands1st of 662.3%Show ranking

How is Kettler measured?

Brandwave collects information about searches that people make online using Kettler’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • kettler

Do you work for Kettler? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Kettler your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free