Butterfly vs Kettler:Which is searched more?
In September 2026, Kettler had more branded searches than Butterfly among ping pong table brands worldwide. Kettler was estimated to have 27.1K branded searches compared to Butterfly’s 9.9K, and held a 52.8% Share of Search versus Butterfly’s 19.3%. These are worldwide searches for English-language branded terms.
Follow Butterfly vs Kettler and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Butterfly or Kettler?
Compare the ping pong table brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Kettler, Butterfly. The figures are in the table below the chart.
View monthly share of search table
| Month | Kettler | Butterfly | Cornilleau | JOOLA | Brunswick |
|---|---|---|---|---|---|
| Oct 2025 | 50.9% | 18.6% | 15.2% | 15.2% | 0.06% |
| Nov 2025 | 49.2% | 18% | 18% | 14.7% | 0.06% |
| Dec 2025 | 49.2% | 18% | 14.7% | 18% | 0.04% |
| Jan 2026 | 58.6% | 17.5% | 14.3% | 9.5% | 0.06% |
| Feb 2026 | 57.7% | 17.3% | 17.3% | 7.7% | 0.05% |
| Mar 2026 | 49.2% | 14.7% | 18% | 18% | 0.06% |
| Apr 2026 | 44.6% | 10.9% | 24.5% | 19.9% | 0.06% |
| May 2026 | 55.2% | 11% | 20.2% | 13.5% | 0.04% |
| Jun 2026 | 58.8% | 11.8% | 21.5% | 7.8% | 0.06% |
| Jul 2026 | 57.3% | 14% | 20.9% | 7.6% | 0.1% |
| Aug 2026 | 54.7% | 16.4% | 20% | 8.9% | 0.07% |
| Sep 2026 | 52.8% | 19.3% | 19.3% | 8.6% | 0.1% |
How has the Butterfly and Kettler comparison changed over the last 12 months?
3 findings
- Kettler was ahead of Butterfly in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Butterfly’s estimated Share of Search among ping pong table brands worldwide moved from 18.6% to 19.3%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
- Across the 12 months ending September 2026, Kettler’s estimated Share of Search among ping pong table brands worldwide moved from 50.9% to 52.8%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
How did search popularity change for ping pong table brands worldwide in September 2026?
2 changes
In September 2026, Butterfly overtook Cornilleau to rank 2nd among ping pong table brands worldwide, with 19.3% estimated Share of Search.
In September 2026, Kettler lost estimated Share of Search among ping pong table brands worldwide, from 54.7% to 52.8%.
Other head-to-heads among ping pong table brands
How each brand is measured
Brandwave collects information about searches that people make online using Butterfly’s and Kettler’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.