How popular isJira Service Management in search?
In September 2026, there were an estimated 40.5K branded searches for Jira Service Management worldwide which held steady over the last 12 months. Jira Service Management holds 1.4% estimated Share of Search among IT service management tools worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
ServiceNow76.4%
ManageEngine12.1%
Freshservice8.4%
HaloITSM1.7%
Jira Service Management1.4%
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Which IT service management tools compete with Jira Service Management?
Share of Search by month for ServiceNow, ManageEngine, Freshservice, Jira Service Management. The figures are in the table below the chart.
View monthly share of search table
| Month | ServiceNow | ManageEngine | Freshservice | HaloITSM | Jira Service Management |
|---|---|---|---|---|---|
| Oct 2025 | 78.4% | 12.2% | 7.1% | 0.94% | 1.4% |
| Nov 2025 | 77.9% | 12.5% | 7% | 0.93% | 1.7% |
| Dec 2025 | 78.3% | 12.5% | 7% | 0.77% | 1.4% |
| Jan 2026 | 80.1% | 10.5% | 7.2% | 0.78% | 1.4% |
| Feb 2026 | 81.1% | 10.6% | 6% | 0.79% | 1.5% |
| Mar 2026 | 78.2% | 12.4% | 7% | 0.94% | 1.4% |
| Apr 2026 | 83% | 9.1% | 6.1% | 0.81% | 1% |
| May 2026 | 82.9% | 9.3% | 6.1% | 0.66% | 1% |
| Jun 2026 | 83.3% | 8.9% | 6.1% | 0.67% | 1% |
| Jul 2026 | 81.6% | 10.6% | 6% | 0.8% | 0.98% |
| Aug 2026 | 78.4% | 12.5% | 7.1% | 0.94% | 1.2% |
| Sep 2026 | 76.4% | 12.1% | 8.4% | 1.7% | 1.4% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 76.4% | 368K | 0% | -2 points | |
| 2, held 2nd | 12.1% | 58.5K | 0% | -0.3 points | |
| 3, held 3rd | 8.4% | 40.5K | +22.4% | +1.4 points | |
| 4, moved from 5th to 4th | 1.7% | 8.1K | +84.1% | +0.7 pointsmoved from 5th to 4th | |
| 5, moved from 4th to 5th | 1.4% | 6.6K | +22.2% | +0.2 pointsmoved from 4th to 5th |
76.4%
Held 1st. 368K estimated branded searches, 0% vs prior month. Share -2 points.
12.1%
Held 2nd. 58.5K estimated branded searches, 0% vs prior month. Share -0.3 points.
8.4%
Held 3rd. 40.5K estimated branded searches, +22.4% vs prior month. Share +1.4 points.
4.
HaloITSM1.7%
Moved from 5th to 4th. 8.1K estimated branded searches, +84.1% vs prior month. Share +0.7 points.
1.4%
Moved from 4th to 5th. 6.6K estimated branded searches, +22.2% vs prior month. Share +0.2 points.
Compare search popularity between Jira Service Management and its closest rivals

Jira Service Management vs ServiceNow: compare search popularity

Jira Service Management vs ManageEngine: compare search popularity

Jira Service Management vs Freshservice: compare search popularity
Jira Service Management vs HaloITSM: compare search popularity- Compare Jira Service Management with any brand
Every comparison with Jira Service Management
10 comparisons
- Freshservice vs Jira Service Management
- Jira Service Management vs ManageEngine
- Jira Service Management vs ServiceNow
- Jira Service Management vs SolarWinds
- Jira Service Management vs Zendesk
- Jira Service Management vs TOPdesk
- Jira Service Management vs ManageEngine ServiceDesk Plus
- Jira Service Management vs SysAid
- BMC Helix vs Jira Service Management
- HaloITSM vs Jira Service Management
How has branded search demand for Jira Service Management changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Jira Service Management worldwide held steady, from 41.5K to 40.5K.
- Across the 12 months ending September 2026, Jira Service Management fell from 4th to 5th among IT service management tools worldwide.
How did search popularity change for IT service management tools worldwide in September 2026?
5 changes

In September 2026, HaloITSM overtook Jira Service Management to rank 4th among IT service management tools worldwide, with 1.7% estimated Share of Search.

In September 2026, Freshservice gained estimated Share of Search among IT service management tools worldwide, from 7.1% to 8.4%.
In September 2026, ServiceNow lost estimated Share of Search among IT service management tools worldwide, from 78.4% to 76.4%.

Estimated monthly branded searches for Jira Service Management worldwide fell 18.5% over 12 measured months, from 8.1K to 6.6K in September 2026.
Estimated monthly branded searches for ManageEngine worldwide fell 16.4% over 12 measured months, from 70K to 58.5K in September 2026.
Where does Jira Service Management compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| It service management software | 6th of 6 | 4.7% | Show ranking |
| Service desk software | 5th of 5 | 1.4% | Show ranking |
| IT service management tools | 5th of 5 | 1.4% | Shown above |
| IT service management platforms | 2nd of 5 | 30.1% | Show ranking |
How is Jira Service Management measured?
Brandwave collects information about searches that people make online using Jira Service Management’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- jira service desk
- jira service management
- jira service management app
- jira service management software
- jiraservicemanagement
Who owns Jira Service Management?
Jira Service Management is owned by
Atlassian. Brandwave also tracks Trello,
Atlassian Statuspage,
Bitbucket and
Confluence, owned by the same company, worldwide.
Do you work for Jira Service Management? To request corrections or removal please contact us via our support page and we will be happy to assist.

Is Jira Service Management your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.