Brandwave

How popular isJira Service Management in search?

In August 2026, there were an estimated 33.3K branded searches for Jira Service Management worldwide which is down 19.9% over the last 11 months. Jira Service Management holds 3.9% estimated Share of Search among it service management software worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. ServiceNow52.6%
  2. Zendesk29.1%
  3. ManageEngine5.8%
  4. SolarWinds4.7%
  5. Freshservice3.9%
  6. Jira Service Management3.9%

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Which it service management software compete with Jira Service Management?

Jira Service Management against it service management software worldwide, by month

Share of Search by month for ServiceNow, Zendesk, ManageEngine, SolarWinds, Freshservice, Jira Service Management. The figures are in the table below the chart.

View monthly share of search table
MonthServiceNowZendeskManageEngineSolarWindsFreshserviceJira Service Management
Oct 202543.8%36.3%5.9%5.9%4%4%
Nov 202543.4%36.1%5.8%5.8%4%4.9%
Dec 202544.3%36.7%6%4.9%4%4.1%
Jan 202644.8%37.1%4.9%4.9%4.1%4.1%
Feb 202648.3%33%5.3%5.3%3.6%4.4%
Mar 202644.3%36.8%6%4.9%4%4.1%
Apr 202656.1%25.6%5%5%4.2%4.1%
May 202653.6%29.8%4.8%3.9%4%3.9%
Jun 202653.6%29.7%4.8%3.9%4%3.9%
Jul 202652.2%28.9%5.7%4.7%3.9%4.5%
Aug 202652.6%29.1%5.8%4.7%3.9%3.9%
Sep 2026——————
  1. 1.ServiceNow

    52.6%

    Held 1st. 450K estimated branded searches, 0% vs prior month. Share +0.3 points.

  2. 2.Zendesk

    29.1%

    Held 2nd. 249K estimated branded searches, -0.04% vs prior month. Share +0.2 points.

  3. Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  4. Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

  5. Moved from 6th to 5th. 33.5K estimated branded searches, -0.27% vs prior month. Share 0 points.

  6. Moved from 5th to 6th. 33.3K estimated branded searches, -14.3% vs prior month. Share -0.6 points.

Compare search popularity between Jira Service Management and its closest rivals

How has branded search demand for Jira Service Management changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Jira Service Management worldwide fell from 41.6K to 33.3K.
  • Across the 11 months ending August 2026, Jira Service Management fell from 5th to 6th among it service management software worldwide.

How did search popularity change for it service management software worldwide in August 2026?

  1. In August 2026, Jira Service Management lost estimated Share of Search among it service management software worldwide, from 4.5% to 3.9%.

  2. ManageEngine’s estimated Share of Search among it service management software worldwide has gained ground for 3 months in a row, from 4.8% to 5.8% in August 2026.

  3. SolarWinds’ estimated Share of Search among it service management software worldwide has gained ground for 3 months in a row, from 3.9% to 4.7% in August 2026.

  4. In August 2026, Freshservice rose from 6th to 5th among it service management software worldwide.

  5. Estimated monthly branded searches for Zendesk worldwide fell 33.2% over 11 measured months, from 373K to 249K in August 2026.

Where does Jira Service Management compete?

Jira Service Management is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
It service management software6th of 63.9%Shown above
Service desk software4th of 55.7%Show ranking
IT service management platforms2nd of 529.2%Show ranking

How is Jira Service Management measured?

Brandwave collects information about searches that people make online using Jira Service Management’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

6 branded search terms

  • jira service desk
  • jira service management
  • jira service management app
  • jira service management it service management
  • jira service management software
  • jiraservicemanagement

How the Brand Demand Index is measured

Who owns Jira Service Management?

Jira Service Management is owned by Atlassian. Brandwave also tracks Trello, Atlassian Statuspage, Bitbucket and Confluence, owned by the same company, worldwide.

Do you work for Jira Service Management? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Jira Service Management your brand?

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