How popular isFreshservice in search?
In August 2026, there were an estimated 33.5K branded searches for Freshservice worldwide which is down 18.6% over the last 11 months. Freshservice holds 3.9% estimated Share of Search among it service management software worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
ServiceNow52.6%
Zendesk29.1%ManageEngine5.8%
SolarWinds4.7%
Freshservice3.9%
Jira Service Management3.9%
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Which it service management software compete with Freshservice?
Share of Search by month for ServiceNow, Zendesk, ManageEngine, SolarWinds, Freshservice, Jira Service Management. The figures are in the table below the chart.
View monthly share of search table
| Month | ServiceNow | Zendesk | ManageEngine | SolarWinds | Freshservice | Jira Service Management |
|---|---|---|---|---|---|---|
| Oct 2025 | 43.8% | 36.3% | 5.9% | 5.9% | 4% | 4% |
| Nov 2025 | 43.4% | 36.1% | 5.8% | 5.8% | 4% | 4.9% |
| Dec 2025 | 44.3% | 36.7% | 6% | 4.9% | 4% | 4.1% |
| Jan 2026 | 44.8% | 37.1% | 4.9% | 4.9% | 4.1% | 4.1% |
| Feb 2026 | 48.3% | 33% | 5.3% | 5.3% | 3.6% | 4.4% |
| Mar 2026 | 44.3% | 36.8% | 6% | 4.9% | 4% | 4.1% |
| Apr 2026 | 56.1% | 25.6% | 5% | 5% | 4.2% | 4.1% |
| May 2026 | 53.6% | 29.8% | 4.8% | 3.9% | 4% | 3.9% |
| Jun 2026 | 53.6% | 29.7% | 4.8% | 3.9% | 4% | 3.9% |
| Jul 2026 | 52.2% | 28.9% | 5.7% | 4.7% | 3.9% | 4.5% |
| Aug 2026 | 52.6% | 29.1% | 5.8% | 4.7% | 3.9% | 3.9% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.6% | 450K | 0% | +0.3 points | |
| 2, held 2nd | 29.1% | 249K | -0.04% | +0.2 points | |
| 3, held 3rd | 5.8% | 49.5K | 0% | 0 points | |
| 4, held 4th | 4.7% | 40.5K | 0% | 0 points | |
| 5, moved from 6th to 5th | 3.9% | 33.5K | -0.27% | 0 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 3.9% | 33.3K | -14.3% | -0.6 pointsmoved from 5th to 6th |
52.6%
Held 1st. 450K estimated branded searches, 0% vs prior month. Share +0.3 points.
2.
Zendesk29.1%
Held 2nd. 249K estimated branded searches, -0.04% vs prior month. Share +0.2 points.
5.8%
Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.
4.7%
Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.
3.9%
Moved from 6th to 5th. 33.5K estimated branded searches, -0.27% vs prior month. Share 0 points.
3.9%
Moved from 5th to 6th. 33.3K estimated branded searches, -14.3% vs prior month. Share -0.6 points.
Compare search popularity between Freshservice and its closest rivals
- Freshservice vs Zendesk: compare search popularity
- Freshservice vs Jira Service Management: compare search popularity
- Compare Freshservice with any brand
How has branded search demand for Freshservice changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Freshservice worldwide fell from 41.1K to 33.5K.
- Across the 11 months ending August 2026, Freshservice rose from 6th to 5th among it service management software worldwide.
How did search popularity change for it service management software worldwide in August 2026?
5 changes
In August 2026, Jira Service Management lost estimated Share of Search among it service management software worldwide, from 4.5% to 3.9%.
ManageEngine’s estimated Share of Search among it service management software worldwide has gained ground for 3 months in a row, from 4.8% to 5.8% in August 2026.
SolarWinds’ estimated Share of Search among it service management software worldwide has gained ground for 3 months in a row, from 3.9% to 4.7% in August 2026.
In August 2026, Freshservice rose from 6th to 5th among it service management software worldwide.
Estimated monthly branded searches for Zendesk worldwide fell 33.2% over 11 measured months, from 373K to 249K in August 2026.
Where does Freshservice compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| It service management software | 5th of 6 | 3.9% | Shown above |
| Service desk software | 3rd of 5 | 5.8% | Show ranking |
| IT service management platforms | 1st of 5 | 29.4% | Show ranking |
How is Freshservice measured?
Brandwave collects information about searches that people make online using Freshservice’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- freshservice
- freshservice app
- freshservice it service management
- freshservice software
Who owns Freshservice?
Freshservice is owned by Freshworks. Brandwave also tracks Freshsales and Freshdesk, owned by the same company, worldwide.
Do you work for Freshservice? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Freshservice your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.