Brandwave

How popular isergoPouch in search?

In September 2026, there were an estimated 49.5K branded searches for ergoPouch worldwide which is down 18.2% over the last 12 months. ergoPouch holds 10.1% estimated Share of Search among baby sleep sack brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Ergobaby47.4%
  2. Burt's Bees27.9%
  3. Love to Dream12.3%
  4. ergoPouch10.1%
  5. Dreamland Baby1.8%
  6. Grobag0.49%
ergoPouch website (opens in a new tab)

Follow ergoPouch and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which baby sleep sack brands compete with ergoPouch?

ergoPouch against baby sleep sack brands worldwide, by month

Share of Search by month for Ergobaby, Burt's Bees, Love to Dream, ergoPouch. The figures are in the table below the chart.

View monthly share of search table
MonthErgobabyBurt's BeesLove to DreamergoPouchDreamland BabyGrobag
Oct 202543.6%32.1%9.5%11.7%2.4%0.69%
Nov 202536.8%40.4%9.8%9.8%2.5%0.59%
Dec 202536.6%43.4%8.7%8.7%2.2%0.51%
Jan 202645.6%33%9.8%8%3%0.57%
Feb 202649%30.2%9%9%2.4%0.53%
Mar 202647.5%27.4%10%12.2%2.4%0.58%
Apr 202649.6%26.5%9.6%11.7%2%0.56%
May 202649.7%26.5%9.6%11.7%2%0.56%
Jun 202652.8%21.3%11.5%11.5%2.4%0.44%
Jul 202653.8%24.3%10.8%8.8%2%0.41%
Aug 202653.5%23.3%10.4%10.4%2%0.4%
Sep 202647.4%27.9%12.3%10.1%1.8%0.49%

  1. 1.Ergobaby

    47.4%

    Held 1st. 232K estimated branded searches, -9.2% vs prior month. Share -6.1 points.

  2. 2.Burt's Bees

    27.9%

    Held 2nd. 137K estimated branded searches, +22.4% vs prior month. Share +4.5 points.

  3. 3.Love to Dream

    12.3%

    Moved from 4th to 3rd. 60.5K estimated branded searches, +22.2% vs prior month. Share +2 points.

  4. 4.ergoPouch

    10.1%

    Moved from 3rd to 4th. 49.5K estimated branded searches, 0% vs prior month. Share -0.3 points.

  5. 5.Dreamland Baby

    1.8%

    Held 5th. 9K estimated branded searches, -8.2% vs prior month. Share -0.2 points.

  6. 6.Grobag

    0.49%

    Held 6th. 2.4K estimated branded searches, +26.3% vs prior month. Share +0.1 points.

Compare search popularity between ergoPouch and its closest rivals

Every comparison with ergoPouch

How has branded search demand for ergoPouch changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for ergoPouch worldwide fell from 60.5K to 49.5K.
  • Across the 12 months ending September 2026, ergoPouch’s estimated Share of Search among baby sleep sack brands worldwide decreased from 11.7% to 10.1%.
  • Across the 12 months ending September 2026, ergoPouch’s estimated Share of Search among baby sleep sack brands worldwide peaked at 12.2% in March 2026 and was lowest at 8% in January 2026.
  • Across the 12 months ending September 2026, ergoPouch fell from 3rd to 4th among baby sleep sack brands worldwide.

How did search popularity change for baby sleep sack brands worldwide in September 2026?

  1. In September 2026, Love to Dream overtook ergoPouch to rank 3rd among baby sleep sack brands worldwide, with 12.3% estimated Share of Search.

  2. In September 2026, Burt's Bees gained estimated Share of Search among baby sleep sack brands worldwide, from 23.3% to 27.9%.

  3. In September 2026, Ergobaby lost estimated Share of Search among baby sleep sack brands worldwide, from 53.5% to 47.4%.

  4. Estimated monthly branded searches for Grobag worldwide fell 33.3% over 12 measured months, from 3.6K to 2.4K in September 2026.

  5. Estimated monthly branded searches for Dreamland Baby worldwide fell 28% over 12 measured months, from 12.5K to 9K in September 2026.

  6. Estimated monthly branded searches for ergoPouch worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

Where does ergoPouch compete?

ergoPouch is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Baby sleep sack brands4th of 610.1%Shown above
Sleep suit brands4th of 711.5%Show ranking
Baby swaddle brands2nd of 638.2%Show ranking
Baby sleepwear brands2nd of 439.3%Show ranking
Baby sleep bag brands2nd of 542.9%Show ranking

How is ergoPouch measured?

Brandwave collects information about searches that people make online using ergoPouch’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • ergo pouch

Do you work for ergoPouch? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is ergoPouch your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free