How popular isDemandbase in search?
In August 2026, there were an estimated 12.6K branded searches for Demandbase worldwide which is down 20% over the last 11 months. Demandbase holds 9.8% estimated Share of Search among account-based marketing platforms worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
6sense85.8%
Demandbase9.8%
Influ21.9%
DemandScience1.3%
Madison Logic1.3%
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Which account-based marketing platforms compete with Demandbase?
Share of Search by month for 6sense, Demandbase. The figures are in the table below the chart.
View monthly share of search table
| Month | 6sense | Demandbase | Influ2 | DemandScience | Madison Logic |
|---|---|---|---|---|---|
| Oct 2025 | 85.7% | 10% | 1.6% | 1.6% | 1.2% |
| Nov 2025 | 85.3% | 10% | 1.9% | 1.5% | 1.3% |
| Dec 2025 | 87.2% | 8.5% | 1.5% | 1.5% | 1.3% |
| Jan 2026 | 84.7% | 10.1% | 1.9% | 1.9% | 1.5% |
| Feb 2026 | 82.5% | 11.7% | 2.2% | 1.8% | 1.7% |
| Mar 2026 | 82.2% | 12% | 2.2% | 1.8% | 1.8% |
| Apr 2026 | 84.5% | 10.3% | 1.9% | 1.5% | 1.9% |
| May 2026 | 85.2% | 10.4% | 1.9% | 1.3% | 1.3% |
| Jun 2026 | 79.6% | 14.7% | 2.6% | 1.7% | 1.4% |
| Jul 2026 | 85% | 10.4% | 1.9% | 1.5% | 1.3% |
| Aug 2026 | 85.8% | 9.8% | 1.9% | 1.3% | 1.3% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 85.8% | 110K | -0.08% | +0.8 points | |
| 2, held 2nd | 9.8% | 12.6K | -6.5% | -0.6 points | |
| 3, held 3rd | 1.9% | 2.5K | -1.2% | 0 points | |
| 4, held 4th | 1.3% | 1.6K | -15.5% | -0.2 points | |
| 5, held 5th | 1.3% | 1.6K | -0.61% | 0 points |
1.
6sense85.8%
Held 1st. 110K estimated branded searches, -0.08% vs prior month. Share +0.8 points.
9.8%
Held 2nd. 12.6K estimated branded searches, -6.5% vs prior month. Share -0.6 points.
3.
Influ21.9%
Held 3rd. 2.5K estimated branded searches, -1.2% vs prior month. Share 0 points.
1.3%
Held 4th. 1.6K estimated branded searches, -15.5% vs prior month. Share -0.2 points.
1.3%
Held 5th. 1.6K estimated branded searches, -0.61% vs prior month. Share 0 points.
Compare search popularity between Demandbase and its closest rivals
How has branded search demand for Demandbase changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Demandbase worldwide fell from 15.8K to 12.6K.
- Across the 11 months ending August 2026, Demandbase’s estimated Share of Search among account-based marketing platforms worldwide peaked at 14.7% in June 2026 and was lowest at 8.5% in December 2025.
How did search popularity change for account-based marketing platforms worldwide in August 2026?
4 changes
In August 2026, 6sense gained estimated Share of Search among account-based marketing platforms worldwide, from 85% to 85.8%.
In August 2026, Demandbase lost estimated Share of Search among account-based marketing platforms worldwide, from 10.4% to 9.8%.
Estimated monthly branded searches for DemandScience worldwide fell 33.7% over 11 measured months, from 2.5K to 1.6K in August 2026.
Estimated monthly branded searches for Madison Logic worldwide fell 15.5% over 11 measured months, from 1.9K to 1.6K in August 2026.
Where does Demandbase compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Account-based marketing platforms | 2nd of 5 | 9.8% | Shown above |
| B2B intent data platforms | 2nd of 5 | 9.9% | Show ranking |
| Account based marketing platforms | 2nd of 5 | 10.1% | Show ranking |
| Account based marketing tools | 2nd of 5 | 10.1% | Show ranking |
How is Demandbase measured?
Brandwave collects information about searches that people make online using Demandbase’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- demandbase
- demandbase abm
- demandbase abm platform
- demandbase intent data
- demandbase one
- demandbase.com
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