Brandwave

How popular isBudget in search?

In September 2026, there were an estimated 880 branded searches for Budget worldwide which held steady over the last 12 months. Budget holds <0.01% estimated Share of Search among downhill Bike brands worldwide and is ranked 8th of 8 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Orange57.8%
  2. Santa Cruz26.1%
  3. KTM11.5%
  4. Cannondale1.9%
  5. Cube1.5%
  6. Giant1%
  7. Scott0.05%
  8. Budget<0.01%
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Which downhill Bike brands compete with Budget?

Budget against downhill Bike brands worldwide, by month

Share of Search by month for Orange, Santa Cruz, KTM, Budget. The figures are in the table below the chart.

View monthly share of search table
MonthOrangeSanta CruzKTMCannondaleCubeGiantScottBudget
Oct 202568.1%14.2%13.6%1.8%1%1.2%0.05%<0.01%
Nov 202570.4%12.1%14%1.5%0.84%1%0.04%<0.01%
Dec 202570.7%12.1%14.1%1.3%0.7%1%0.04%<0.01%
Jan 202668.3%17.1%11.2%1.5%0.82%1%0.05%<0.01%
Feb 202666%16.5%13.2%2.2%0.97%1.2%0.06%<0.01%
Mar 202669.1%14.2%11.3%2.8%1.2%1.2%0.05%<0.01%
Apr 202662.1%19.1%12.4%3%1.7%1.7%0.05%<0.01%
May 202662.1%19%12.4%3%1.7%1.7%0.04%0.03%
Jun 202662.9%19.2%12.6%2.5%1.4%1.4%0.05%<0.01%
Jul 202664.5%19.6%10.5%2.6%1.4%1.4%0.05%<0.01%
Aug 202662.5%19%12.5%2.5%2%1.4%0.05%<0.01%
Sep 202657.8%26.1%11.5%1.9%1.5%1%0.05%<0.01%
  1. 1.Orange

    57.8%

    Held 1st. 7.5M estimated branded searches, 0% vs prior month. Share -4.7 points.

  2. 2.Santa Cruz

    26.1%

    Held 2nd. 3.4M estimated branded searches, +48.1% vs prior month. Share +7 points.

  3. 3.KTM

    11.5%

    Held 3rd. 1.5M estimated branded searches, 0% vs prior month. Share -0.9 points.

  4. Held 4th. 246K estimated branded searches, -18.3% vs prior month. Share -0.6 points.

  5. 5.Cube

    1.5%

    Held 5th. 201K estimated branded searches, -18.3% vs prior month. Share -0.5 points.

  6. 6.Giant

    1%

    Held 6th. 135K estimated branded searches, -18.2% vs prior month. Share -0.3 points.

  7. 7.Scott

    0.05%

    Held 7th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Budget

    <0.01%

    Held 8th. 880 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Budget and its closest rivals

How has branded search demand for Budget changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Budget worldwide held steady at 880.
  • Across the 12 months ending September 2026, Budget’s estimated Share of Search among downhill Bike brands worldwide held steady at <0.01%.

How did search popularity change for downhill Bike brands worldwide in September 2026?

  1. In September 2026, Santa Cruz gained estimated Share of Search among downhill Bike brands worldwide, from 19% to 26.1%.

  2. In September 2026, Orange lost estimated Share of Search among downhill Bike brands worldwide, from 62.5% to 57.8%.

  3. In September 2026, KTM lost estimated Share of Search among downhill Bike brands worldwide, from 12.5% to 11.5%.

  4. In September 2026, Cannondale lost estimated Share of Search among downhill Bike brands worldwide, from 2.5% to 1.9%.

  5. Estimated monthly branded searches for Cube worldwide rose 48.9% over 12 measured months, from 135K to 201K in September 2026.

  6. Estimated monthly branded searches for Giant worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

Where does Budget compete?

Budget is ranked in 16 competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Fitted Kitchens brands5th of 5<0.01%Show ranking
Wedding Venues4th of 4<0.01%Show ranking
Downhill Bike brands8th of 8<0.01%Shown above
Skip Bins brands8th of 8<0.01%Show ranking
Car rental brands7th of 70.01%Show ranking
Rental car companies6th of 60.01%Show ranking
Home Theater Projector brands6th of 60.01%Show ranking
Cnc Plasma Table brands4th of 40.02%Show ranking
Gravel Bike brands8th of 80.02%Show ranking
Welding Table brands5th of 60.05%Show ranking
Inn brands4th of 40.05%Show ranking
Backpacking Tent brands5th of 50.05%Show ranking
Tig Welder brands8th of 80.05%Show ranking
Baritone Guitar brands8th of 80.07%Show ranking
Income Protection brands5th of 50.19%Show ranking
Geiger Counter brands2nd of 30.44%Show ranking

How is Budget measured?

Brandwave collects information about searches that people make online using Budget’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • budget nz

Do you work for Budget? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Budget your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.