Brandwave

How popular isBisley in search?

In September 2026, there were an estimated 4K branded searches for Bisley worldwide which held steady over the last 12 months. Bisley holds 2.2% estimated Share of Search among work shorts brands worldwide and is ranked 4th of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Dickies85.2%
  2. Carhartt9.2%
  3. Caterpillar3.4%
  4. Bisley2.2%
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Which work shorts brands compete with Bisley?

Bisley against work shorts brands worldwide, by month

Share of Search by month for Dickies, Carhartt, Caterpillar, Bisley. The figures are in the table below the chart.

View monthly share of search table
MonthDickiesCarharttCaterpillarBisley
Oct 202594.7%2.5%1.7%1.1%
Nov 202592.9%3%2.5%1.6%
Dec 202593.4%3%2.5%1.1%
Jan 202689.1%6.4%2.9%1.6%
Feb 202681.4%13.2%3.2%2.1%
Mar 202680.8%13.1%3.9%2.1%
Apr 202679.7%15.6%2.6%2.1%
May 202676%18.5%3%2.5%
Jun 202672.6%21.6%2.9%2.9%
Jul 202669.3%25.2%2.7%2.7%
Aug 202679.7%15.6%2.6%2.1%
Sep 202685.2%9.2%3.4%2.2%

  1. 1.Dickies

    85.2%

    Held 1st. 14.8K estimated branded searches, 0% vs prior month. Share +5.5 points.

  2. 2.Carhartt

    9.2%

    Held 2nd. 1.6K estimated branded searches, -44.8% vs prior month. Share -6.4 points.

  3. 3.Caterpillar

    3.4%

    Held 3rd. 590 estimated branded searches, +22.9% vs prior month. Share +0.8 points.

  4. 4.Bisley

    2.2%

    Held 4th. 390 estimated branded searches, 0% vs prior month. Share +0.1 points.

Compare search popularity between Bisley and its closest rivals

Every comparison with Bisley

How has branded search demand for Bisley changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Bisley worldwide held steady at 4K.
  • Across the 12 months ending September 2026, Bisley’s estimated Share of Search among work shorts brands worldwide increased from 1.1% to 2.2%.
  • Across the 12 months ending September 2026, Bisley’s estimated Share of Search among work shorts brands worldwide peaked at 2.9% in June 2026 and was lowest at 1.1% in December 2025.

How did search popularity change for work shorts brands worldwide in September 2026?

  1. In September 2026, Dickies gained estimated Share of Search among work shorts brands worldwide, from 79.7% to 85.2%.

  2. In September 2026, Caterpillar gained estimated Share of Search among work shorts brands worldwide, from 2.6% to 3.4%.

  3. In September 2026, Carhartt lost estimated Share of Search among work shorts brands worldwide, from 15.6% to 9.2%.

Where does Bisley compete?

Bisley is ranked in eight competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Hi vis workwear5th of 50.26%Show ranking
Workwear brands5th of 50.41%Show ranking
Hi vis clothing brands5th of 50.5%Show ranking
Filing cabinet brands2nd of 35.6%Show ranking
Work pants brands4th of 40.93%Show ranking
Work shirts brands4th of 40.93%Show ranking
Work overalls brands3rd of 31.3%Show ranking
Work shorts brands4th of 42.2%Shown above

How is Bisley measured?

Brandwave collects information about searches that people make online using Bisley’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • bisley filing cabinet
  • bisley pants

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How the Brand Demand Index is measured

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