Brandwave

How popular isBisley in search?

In September 2026, there were an estimated 4K branded searches for Bisley worldwide which held steady over the last 12 months. Bisley holds 0.3% estimated Share of Search among work pants brands worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Ariat50.7%
  2. Carhartt40.9%
  3. Caterpillar7.1%
  4. Dickies1.1%
  5. Bisley0.3%
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Which work pants brands compete with Bisley?

Bisley against work pants brands worldwide, by month

Share of Search by month for Ariat, Carhartt, Caterpillar, Bisley. The figures are in the table below the chart.

View monthly share of search table
MonthAriatCarharttCaterpillarDickiesBisley
Oct 202537.9%53%7.1%1.9%0.22%
Nov 202535.8%59.5%3.8%0.79%0.17%
Dec 202535.6%59.6%3.9%0.79%0.14%
Jan 202637.5%53.3%7.9%1%0.32%
Feb 202643.5%45%9.9%1.2%0.32%
Mar 202653.9%33.8%10.7%1.2%0.32%
Apr 202659.3%27.1%12%1.3%0.35%
May 202661.7%24.2%12.3%1.4%0.37%
Jun 202661.7%26.1%10.7%1.1%0.37%
Jul 202656.8%29.6%12%1.2%0.42%
Aug 202658%29.8%10.5%1.3%0.34%
Sep 202650.7%40.9%7.1%1.1%0.3%

  1. 1.Ariat

    50.7%

    Held 1st. 673K estimated branded searches, 0% vs prior month. Share -7.3 points.

  2. 2.Carhartt

    40.9%

    Held 2nd. 543K estimated branded searches, +56.8% vs prior month. Share +11 points.

  3. 3.Caterpillar

    7.1%

    Held 3rd. 93.7K estimated branded searches, -23.3% vs prior month. Share -3.5 points.

  4. 4.Dickies

    1.1%

    Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share -0.2 points.

  5. 5.Bisley

    0.3%

    Held 5th. 4K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Bisley and its closest rivals

Every comparison with Bisley

How has branded search demand for Bisley changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Bisley worldwide held steady at 4K.
  • Across the 12 months ending September 2026, Bisley’s estimated Share of Search among work pants brands worldwide held steady, from 0.22% to 0.3%.

How did search popularity change for work pants brands worldwide in September 2026?

  1. In September 2026, Carhartt gained estimated Share of Search among work pants brands worldwide, from 29.8% to 40.9%.

  2. In September 2026, Ariat lost estimated Share of Search among work pants brands worldwide, from 58% to 50.7%.

  3. In September 2026, Caterpillar lost estimated Share of Search among work pants brands worldwide, from 10.5% to 7.1%.

  4. Estimated monthly branded searches for Dickies worldwide fell 55.3% over 12 measured months, from 33.1K to 14.8K in September 2026.

Where does Bisley compete?

Bisley is ranked in eight competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Work pants brands5th of 50.3%Shown above
Work shirts brands5th of 50.31%Show ranking
Work shorts brands4th of 40.61%Show ranking
Workwear brands5th of 52.1%Show ranking
Hi vis workwear5th of 52.5%Show ranking
Hi vis clothing brands3rd of 54.9%Show ranking
Filing cabinet brands2nd of 36.2%Show ranking
Work overalls brands3rd of 311.9%Show ranking

How is Bisley measured?

Brandwave collects information about searches that people make online using Bisley’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • bisley filing cabinet
  • bisley pants

Do you work for Bisley? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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