Brandwave

Bisley vs Carhartt:Which is searched more?

In September 2026, Carhartt had more branded searches than Bisley among work pants brands worldwide. Carhartt was estimated to have 450K branded searches compared to Bisley’s 390, and held a 3.6% Share of Search versus Bisley’s <0.01%. These are worldwide searches for English-language branded terms.

Share of Search among work pants brands worldwide in September 2026Which is more popular in search, Bisley or Carhartt?
Bisley<0.01%390 searches
vs
Carhartt3.6%450K searches

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Which is more popular in search, Bisley or Carhartt?

Compare the work pants brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Bisley and Carhartt among work pants brands worldwide, by month

Share of Search by month for Carhartt, Bisley. The figures are in the table below the chart.

View monthly share of search table
MonthLululemonAriatCarharttSkinnyBlueDickiesCaterpillarBisley
Oct 202587.5%4.3%5.3%1.9%0.7%0.21%0.02%<0.01%
Nov 202587.3%4.3%6.4%1.3%0.55%0.1%0.01%<0.01%
Dec 202587.3%4.3%6.4%1.3%0.57%0.1%0.01%<0.01%
Jan 202687.1%4.3%5.3%2.4%0.85%0.12%0.02%<0.01%
Feb 202689%4.4%3.6%2%0.87%0.12%0.02%<0.01%
Mar 202688.8%5.4%2.4%2.4%0.87%0.12%0.02%<0.01%
Apr 202690%5.5%1.6%2%0.75%0.12%0.02%<0.01%
May 202689.9%5.5%1.3%2.4%0.72%0.12%0.02%<0.01%
Jun 202690.3%5.5%1.3%2%0.72%0.1%0.02%<0.01%
Jul 202691.1%4.5%1.4%2%0.86%0.1%0.02%<0.01%
Aug 202689.6%5.4%2%2%0.88%0.12%0.02%<0.01%
Sep 202688.3%5.4%3.6%2%0.71%0.12%0.02%<0.01%

How has the Bisley and Carhartt comparison changed over the last 12 months?

  • Carhartt was ahead of Bisley in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bisley’s estimated Share of Search among work pants brands worldwide held steady at <0.01%, and its estimated monthly branded searches held steady at 390.
  • Across the 12 months ending September 2026, Carhartt’s estimated Share of Search among work pants brands worldwide moved from 5.3% to 3.6%, and its estimated monthly branded searches moved from 823K to 450K.

How did search popularity change for work pants brands worldwide in September 2026?

  1. In September 2026, Carhartt gained estimated Share of Search among work pants brands worldwide, from 2% to 3.6%.

Other head-to-heads among work pants brands

How each brand is measured

Brandwave collects information about searches that people make online using Bisley’s and Carhartt’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bisley

1 branded search term

  • bisley pants

Carhartt

1 branded search term

  • carhartt jacket

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

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