How popular isBabolat in search?
In September 2026, there were an estimated 165K branded searches for Babolat worldwide which held steady over the last 12 months. Babolat holds 27.4% estimated Share of Search among tennis and racquet brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Yonex61%
Babolat27.4%
Head9.4%Wilson1.3%
Dunlop Sport0.9%
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Which tennis and racquet brands compete with Babolat?
Share of Search by month for Yonex, Babolat, Head. The figures are in the table below the chart.
View monthly share of search table
| Month | Yonex | Babolat | Head | Wilson | Dunlop Sport |
|---|---|---|---|---|---|
| Oct 2025 | 66.1% | 24.2% | 7.5% | 1.5% | 0.79% |
| Nov 2025 | 61% | 27.3% | 9.1% | 1.6% | 0.89% |
| Dec 2025 | 69.6% | 20.9% | 7.4% | 1.3% | 0.84% |
| Jan 2026 | 65.8% | 24.1% | 8.1% | 1.2% | 0.79% |
| Feb 2026 | 66.1% | 24.2% | 7.5% | 1.5% | 0.79% |
| Mar 2026 | 60.6% | 27.2% | 9.8% | 1.3% | 1.1% |
| Apr 2026 | 60.2% | 27% | 10.5% | 1.3% | 1.1% |
| May 2026 | 60.5% | 27.1% | 10.1% | 1.3% | 0.89% |
| Jun 2026 | 60.8% | 27.2% | 9.8% | 1.3% | 0.89% |
| Jul 2026 | 63.5% | 23.3% | 11.1% | 1.1% | 0.93% |
| Aug 2026 | 64.2% | 23.6% | 9.9% | 1.4% | 0.94% |
| Sep 2026 | 61% | 27.4% | 9.4% | 1.3% | 0.9% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 61% | 368K | 0% | -3.2 points | |
| 2, held 2nd | 27.4% | 165K | +22.2% | +3.8 points | |
| 3, held 3rd | 9.4% | 56.5K | 0% | -0.5 points | |
| 4, held 4th | 1.3% | 8.1K | 0% | -0.1 points | |
| 5, held 5th | 0.9% | 5.4K | 0% | 0 points |
1.
Yonex61%
Held 1st. 368K estimated branded searches, 0% vs prior month. Share -3.2 points.
2.
Babolat27.4%
Held 2nd. 165K estimated branded searches, +22.2% vs prior month. Share +3.8 points.
3.
Head9.4%
Held 3rd. 56.5K estimated branded searches, 0% vs prior month. Share -0.5 points.
4.
1.3%
Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
0.9%
Held 5th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Babolat and its closest rivals
How has branded search demand for Babolat changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Babolat worldwide held steady at 165K.
- Across the 12 months ending September 2026, Babolat’s estimated Share of Search among tennis and racquet brands worldwide increased from 24.2% to 27.4%.
- Across the 12 months ending September 2026, Babolat’s estimated Share of Search among tennis and racquet brands worldwide peaked at 27.4% in September 2026 and was lowest at 20.9% in December 2025.
How did search popularity change for tennis and racquet brands worldwide in September 2026?
4 changes
In September 2026, Babolat gained estimated Share of Search among tennis and racquet brands worldwide, from 23.6% to 27.4%.
In September 2026, Yonex lost estimated Share of Search among tennis and racquet brands worldwide, from 64.2% to 61%.
Estimated monthly branded searches for Head worldwide rose 10.8% over 12 measured months, from 51K to 56.5K in September 2026.
Estimated monthly branded searches for Wilson worldwide fell 18.2% over 12 measured months, from 9.9K to 8.1K in September 2026.
Where does Babolat compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Badminton brands | 4th of 6 | 15.7% | Show ranking |
| Badminton shuttles | 4th of 6 | 15.7% | Show ranking |
| Badminton rackets | 4th of 6 | 15.7% | Show ranking |
| Tennis rackets | 2nd of 6 | 27.1% | Show ranking |
| Tennis and racquet brands | 2nd of 5 | 27.4% | Shown above |
| Tennis racket brands | 2nd of 5 | 27.4% | Show ranking |
| Padel racket brands | 2nd of 4 | 27.6% | Show ranking |
| Tennis balls | 1st of 6 | 68.9% | Show ranking |
How is Babolat measured?
Brandwave collects information about searches that people make online using Babolat’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- babolat
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Is Babolat your brand?
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