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Tennis racket brands:Which brands are most popular in search?

In August 2026, Yonex was the most searched among tennis racket brands worldwide, with an estimated 368K branded searches and 66.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Yonex66.2%
  2. Babolat24.3%
  3. Dunlop6%
  4. Head2.2%
  5. Wilson1.5%

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Share of SearchLeaderboard

Compare the tennis racket brands players buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among tennis racket brands worldwide, by month

Share of Search by month for Yonex, Babolat, Dunlop, Head. The figures are in the table below the chart.

View monthly share of search table
MonthYonexBabolatDunlopHeadWilson
Oct 202566.9%24.5%4.9%2.2%1.5%
Nov 202562.3%27.9%5.6%2.5%1.7%
Dec 202570.2%21.1%5.2%2.3%1.3%
Jan 202667.1%24.6%4.9%2.2%1.2%
Feb 202667.5%24.7%4.1%2.2%1.5%
Mar 202662.5%28%5.6%2.5%1.4%
Apr 202663.1%28.3%4.6%2.5%1.4%
May 202662.8%28.1%5.6%2.1%1.4%
Jun 202663.7%28.5%4.7%1.7%1.4%
Jul 202667.3%24.7%5%1.8%1.2%
Aug 202666.2%24.3%6%2.2%1.5%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Yonex

    66.2%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share -1.2 points.

  2. 2.Babolat

    24.3%

    Held 2nd. 135K estimated branded searches, 0% vs prior month. Share -0.4 points.

  3. 3.Dunlop

    6%

    Held 3rd. 33.1K estimated branded searches, +22.1% vs prior month. Share +1 points.

  4. 4.Head

    2.2%

    Held 4th. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.4 points.

  5. 5.Wilson

    1.5%

    Held 5th. 8.1K estimated branded searches, +22.7% vs prior month. Share +0.2 points.

Compare search popularity between leading brands

Which brand is most popular in search among tennis racket brands worldwide?

In August 2026, Yonex was the most searched among tennis racket brands worldwide, with an estimated 368K branded searches and 66.2% estimated Share of Search within this set. Babolat is in 2nd place, 41.9 percentage points behind at 24.3% Share of Search.

Global tennis racket brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Yonex66.9% → 66.2%70.2%Dec 202562.3%Nov 20251st
Babolat24.5% → 24.3%28.5%Jun 202621.1%Dec 20252nd
Dunlop4.9% → 6%6%Aug 20264.1%Feb 20263rd
Head2.2%2.5%Apr 20261.7%Jun 20264th
Wilson1.5%1.7%Nov 20251.2%Jan 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Yonex’s estimated Share of Search among tennis racket brands worldwide decreased from 66.9% to 66.2%.
  • Across the 11 months ending August 2026, Dunlop’s estimated Share of Search among tennis racket brands worldwide increased from 4.9% to 6%.
  • Across the 11 months ending August 2026, Yonex’s estimated Share of Search among tennis racket brands worldwide peaked at 70.2% in December 2025 and was lowest at 62.3% in November 2025.
  • Across the 11 months ending August 2026, Babolat’s estimated Share of Search among tennis racket brands worldwide peaked at 28.5% in June 2026 and was lowest at 21.1% in December 2025.
  • Across the 11 months ending August 2026, Dunlop’s estimated Share of Search among tennis racket brands worldwide peaked at 6% in August 2026 and was lowest at 4.1% in February 2026.
  • Across the 11 months ending August 2026, Babolat, Head and Wilson held steady: their estimated Share of Search among tennis racket brands worldwide each moved less than 0.5 percentage points.

How did search popularity change for tennis racket brands worldwide in August 2026?

  1. In August 2026, Dunlop gained estimated Share of Search among tennis racket brands worldwide, from 5% to 6%.

  2. In August 2026, Yonex lost estimated Share of Search among tennis racket brands worldwide, from 67.3% to 66.2%.

  3. Estimated monthly branded searches for Head worldwide fell 18.2% over 11 measured months, from 14.8K to 12.1K in August 2026.

  4. Estimated monthly branded searches for Babolat worldwide fell 18.2% over 11 measured months, from 165K to 135K in August 2026.

  5. Estimated monthly branded searches for Wilson worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.

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