Brandwave

How popular isDimplex in search?

In August 2026, there were an estimated 1.8K branded searches for Dimplex in New Zealand which is up 150.7% over the last 11 months. Dimplex holds 10% estimated Share of Search among New Zealand heater and dehumidifier brands and is ranked 3rd of 3 competitors for search popularity.

Share of Search, August 2026
  1. Rinnai45%
  2. Goldair45%
  3. Dimplex10%
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Which heater and dehumidifier brands compete with Dimplex?

Dimplex against heater and dehumidifier brands in New Zealand, by month

Share of Search by month for Rinnai, Goldair, Dimplex. The figures are in the table below the chart.

View monthly share of search table
MonthRinnaiGoldairDimplex
Oct 202557.1%36.8%6.1%
Nov 202535.1%62%2.9%
Dec 202534.5%62.4%3.1%
Jan 202641%55.4%3.6%
Feb 202654.6%41.5%3.9%
Mar 202654.1%37.2%8.7%
Apr 202641.9%46.1%12%
May 202642.6%45.8%11.6%
Jun 202641.4%46.7%12%
Jul 202638.8%50.7%10.5%
Aug 202645%45%10%
Sep 2026———
  1. 1.Rinnai

    45%

    moved from 2nd to 1st · 8.3K estimated branded searches · -7.3% vs prior month · +6.2 points

  2. 2.Goldair

    45%

    moved from 1st to 2nd · 8.3K estimated branded searches · -29.1% vs prior month · -5.7 points

  3. 3.Dimplex

    10%

    held 3rd · 1.8K estimated branded searches · -23.8% vs prior month · -0.5 points

Compare search popularity between Dimplex and its closest rivals

How has branded search demand for Dimplex changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Dimplex in New Zealand rose from 730 to 1.8K.
  • Across the 11 months ending August 2026, Dimplex’s estimated Share of Search among heater and dehumidifier brands in New Zealand increased from 6.1% to 10%.
  • Across the 11 months ending August 2026, Dimplex’s estimated Share of Search among heater and dehumidifier brands in New Zealand peaked at 12% in April 2026 and was lowest at 2.9% in November 2025.

How did search popularity change for New Zealand heater and dehumidifier brands in August 2026?

  1. In August 2026, Rinnai overtook Goldair to take the highest estimated Share of Search among heater and dehumidifier brands in New Zealand, at 45%.

  2. In August 2026, Goldair lost estimated Share of Search among heater and dehumidifier brands in New Zealand, from 50.7% to 45%.

  3. Estimated monthly branded searches for Dimplex in New Zealand rose 150.7% over 11 measured months, from 730 to 1.8K in August 2026.

How is Dimplex measured?

Brandwave collects information about searches that people make online using Dimplex’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

11 branded search terms

  • dc dimplex heater
  • dimplex alta panel heater
  • dimplex cadiz heater
  • dimplex dehumidifier
  • dimplex eco heater
  • dimplex electric heater
  • dimplex fire
  • dimplex heater
  • dimplex heater oil
  • dimplex heater wall
  • dimplex panel heater

Do you work for Dimplex? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Dimplex your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.