Brandwave

Dimplex vs Honeywell:Which is more popular?

In September 2026, Dimplex had more branded searches than Honeywell among portable heater brands in New Zealand. Dimplex had about 10 branded searches, while Honeywell had 0. Dimplex made up 0.02% of all portable heater brand searches we track, and Honeywell accounted for 0%. When we asked ChatGPT and Google AI Overviews about portable heater brands, Dimplex appeared in all four answers and Honeywell in none.

Among portable heater brands in New Zealand in September 2026

Who do people search for more?

Dimplex, the only one of the two with measured searches

Dimplex 10 searchesHoneywell 0 searches

Who does AI mention more?

Dimplex, mentioned in every answer we collected

Dimplex in 4 of 4Honeywell in 0 of 4

Who does AI recommend more?

Dimplex, the only one of the two named

Dimplex first in 3Honeywell never named

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Top portable heater brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Dimplex appeared in all four answers. Honeywell did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. De'Longhi1st
  2. Goldair2nd
  3. Dimplex3rd
  4. Dyson4th
  5. DeWalt–
  6. Honeywell–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dimplex4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • De'Longhi3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Goldair3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Dyson1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • DeWalt0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Honeywell0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about portable heater brands

4 answers
  • Asked ChatGPT

    “Which portable heater brand should I go to in New Zealand?”

    1. 1De'Longhi
    2. 2Goldair
    3. 3Dimplex
  • Asked ChatGPT

    “What are the best portable heater brands in New Zealand?”

    1. 1De'Longhi
    2. 2Goldair
    3. 3Dyson
    4. 4Dimplex
  • Asked ChatGPT

    “What's the best portable heater brand in New Zealand for small room?”

    1. 1De'Longhi
    2. 2Goldair
    3. 3Dimplex
  • Searched Google, AI Overview

    “best portable heater”

    1. 1Dimplex
  • Searched Google, AI Overview

    “electric heater nz”

    Google showed no AI Overview for this search.

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Dimplex or Honeywell more popular in search?

This chart shows how often people search Google for Dimplex and Honeywell by name. Each line represents a brand's share of searches for all six portable heater brands we track, month by month, from searches in New Zealand.

Dimplex and Honeywell among portable heater brands in New Zealand, by month

Share of searches by month for Dimplex, Honeywell. The figures are in the table below the chart.

View monthly share of searches table
MonthDysonDeWaltDe'LonghiGoldairDimplexHoneywell
Oct 202566.8%17.3%10.6%5.1%0.12%0.02%
Nov 202571.1%12.9%6.7%9.3%0.01%0%
Dec 202570%11.3%8.6%10%0.03%0%
Jan 202661.9%16%11%11%0.05%0.02%
Feb 202659.5%20.6%11.1%8.8%0.03%0%
Mar 202661.2%20.5%12.3%5.9%0.05%0%
Apr 202658.6%19.7%15.8%5.9%0.03%0.03%
May 202659.4%19.7%16%4.8%0.05%0%
Jun 202657%23.2%15.3%4.4%0.02%0%
Jul 202660.2%19.7%15.6%4.4%0.02%0%
Aug 202658.7%21.4%16.1%3.8%0.02%0.02%
Sep 202665.9%19.4%11.8%2.9%0.02%0%

How has the Dimplex and Honeywell comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand portable heater brands in September 2026?

2 changes
  1. Estimated monthly branded searches for Honeywell in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026.

  2. Estimated monthly branded searches for Dimplex in New Zealand fell 80% over 12 measured months, from 50 to 10 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Dimplex’s and Honeywell’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dimplex

1 branded search term

  • dimplex fire

Honeywell

1 branded search term

  • honeywell portable heater

How the Brand Demand Index is measured

Other head-to-heads among portable heater brands

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