Portable heater brands in New Zealand:Which are most popular?
In September 2026, Dyson was the most searched portable heater brand in New Zealand, accounting for 65.9% of all searches among the six brands we track. When we checked with ChatGPT and Google AI Overviews, Dimplex showed up in every answer. De'Longhi was recommended most often, coming first in all three responses that gave a list.
DysonShare of searches 65.9%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
DeWaltShare of searches 19.4%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
De'LonghiShare of searches 11.8%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
GoldairShare of searches 2.9%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
DimplexShare of searches 0.02%Mentioned in 4 of 4 AI answersPlace in AI recommendations 3rd
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Top portable heater brands in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Dimplex appeared every time. De'Longhi was recommended most often, coming first in all three answers that gave a list. Goldair was second, and Dimplex was third. DeWalt, which ranked second in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Dimplex4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- De'Longhi3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Goldair3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Dyson1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- DeWalt0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Honeywell0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about portable heater brands
4 answers
Asked ChatGPT
“Which portable heater brand should I go to in New Zealand?”
Asked ChatGPT
“What are the best portable heater brands in New Zealand?”
Asked ChatGPT
“What's the best portable heater brand in New Zealand for small room?”
Searched Google, AI Overview
“best portable heater”
Searched Google, AI Overview
“electric heater nz”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which portable heater brands do people search for most?
This chart shows how often people search Google for each portable heater brand by name. Each line represents a brand's share of searches for all six portable heater brands we track, month by month, from searches in New Zealand.
Share of searches by month for Dyson, DeWalt, De'Longhi, Goldair. The figures are in the table below the chart.
View monthly share of searches table
| Month | Dyson | DeWalt | De'Longhi | Goldair | Dimplex | Honeywell |
|---|---|---|---|---|---|---|
| Oct 2025 | 66.8% | 17.3% | 10.6% | 5.1% | 0.12% | 0.02% |
| Nov 2025 | 71.1% | 12.9% | 6.7% | 9.3% | 0.01% | 0% |
| Dec 2025 | 70% | 11.3% | 8.6% | 10% | 0.03% | 0% |
| Jan 2026 | 61.9% | 16% | 11% | 11% | 0.05% | 0.02% |
| Feb 2026 | 59.5% | 20.6% | 11.1% | 8.8% | 0.03% | 0% |
| Mar 2026 | 61.2% | 20.5% | 12.3% | 5.9% | 0.05% | 0% |
| Apr 2026 | 58.6% | 19.7% | 15.8% | 5.9% | 0.03% | 0.03% |
| May 2026 | 59.4% | 19.7% | 16% | 4.8% | 0.05% | 0% |
| Jun 2026 | 57% | 23.2% | 15.3% | 4.4% | 0.02% | 0% |
| Jul 2026 | 60.2% | 19.7% | 15.6% | 4.4% | 0.02% | 0% |
| Aug 2026 | 58.7% | 21.4% | 16.1% | 3.8% | 0.02% | 0.02% |
| Sep 2026 | 65.9% | 19.4% | 11.8% | 2.9% | 0.02% | 0% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 65.9% | 32.3K | +27.9% | +7.3 points | |
| 2, held 2nd | 19.4% | 9.5K | +2.9% | -2 points | |
| 3, held 3rd | 11.8% | 5.8K | -17% | -4.4 points | |
| 4, held 4th | 2.9% | 1.4K | -11.7% | -0.8 points | |
| 5, held 5th | 0.02% | 10 | 0% | 0 points | |
| 6, held 6th | 0% | 0 | -100% | 0 points |
1.
Dyson65.9%
Held 1st. 32.3K estimated branded searches, +27.9% vs prior month. Share +7.3 points.
2.
DeWalt19.4%
Held 2nd. 9.5K estimated branded searches, +2.9% vs prior month. Share -2 points.
11.8%
Held 3rd. 5.8K estimated branded searches, -17% vs prior month. Share -4.4 points.
4.
Goldair2.9%
Held 4th. 1.4K estimated branded searches, -11.7% vs prior month. Share -0.8 points.
5.
Dimplex0.02%
Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
0%
Held 6th. 0 estimated branded searches, -100% vs prior month. Share 0 points.
Which brand is most popular in search among portable heater brands in New Zealand?
6 brands
In September 2026, Dyson was the most searched among portable heater brands in New Zealand, with an estimated 32.3K branded searches, 65.9% of all searches for the six we track. DeWalt is in 2nd place, 46.6 percentage points behind at 19.4%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| Dyson | 66.8% → 65.9% | 71.1%Nov 2025 | 57%Jun 2026 | 1st |
| DeWalt | 17.3% → 19.4% | 23.2%Jun 2026 | 11.3%Dec 2025 | 2nd |
| De'Longhi | 10.6% → 11.8% | 16.1%Aug 2026 | 6.7%Nov 2025 | 3rd |
| Goldair | 5.1% → 2.9% | 11%Jan 2026 | 2.9%Sep 2026 | 4th |
| Dimplex | 0.12% → 0.02% | 0.12%Oct 2025 | 0.01%Nov 2025 | 5th |
| Honeywell | 0.02% → 0% | 0.03%Apr 2026 | 0%Nov 2025 | 6th |
Each finding as a sentence
- Across the 12 months ending September 2026, Dyson’s share of searches among portable heater brands in New Zealand decreased from 66.8% to 65.9%.
- Across the 12 months ending September 2026, DeWalt’s share of searches among portable heater brands in New Zealand increased from 17.3% to 19.4%.
- Across the 12 months ending September 2026, De'Longhi’s share of searches among portable heater brands in New Zealand increased from 10.6% to 11.8%.
- Across the 12 months ending September 2026, Goldair’s share of searches among portable heater brands in New Zealand decreased from 5.1% to 2.9%.
- Across the 12 months ending September 2026, Dyson’s share of searches among portable heater brands in New Zealand peaked at 71.1% in November 2025 and was lowest at 57% in June 2026.
- Across the 12 months ending September 2026, DeWalt’s share of searches among portable heater brands in New Zealand peaked at 23.2% in June 2026 and was lowest at 11.3% in December 2025.
- Across the 12 months ending September 2026, De'Longhi’s share of searches among portable heater brands in New Zealand peaked at 16.1% in August 2026 and was lowest at 6.7% in November 2025.
- Across the 12 months ending September 2026, Goldair’s share of searches among portable heater brands in New Zealand peaked at 11% in January 2026 and was lowest at 2.9% in September 2026.
- Across the 12 months ending September 2026, Dimplex and Honeywell held steady: their share of searches among portable heater brands in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand portable heater brands in September 2026?
6 changes
In September 2026, Dyson gained share of searches among portable heater brands in New Zealand, from 58.7% to 65.9%.
In September 2026, De'Longhi lost share of searches among portable heater brands in New Zealand, from 16.1% to 11.8%.
In September 2026, DeWalt lost share of searches among portable heater brands in New Zealand, from 21.4% to 19.4%.
In September 2026, Goldair lost share of searches among portable heater brands in New Zealand, from 3.8% to 2.9%.
Estimated monthly branded searches for Honeywell in New Zealand fell 100% over 12 measured months, from 10 to 0 in September 2026.
Estimated monthly branded searches for Dimplex in New Zealand fell 80% over 12 measured months, from 50 to 10 in September 2026.
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