How popular isChapman Tripp in search?
In August 2026, there were an estimated 3.5K branded searches for Chapman Tripp in New Zealand which is up 15.4% over the last 11 months. Chapman Tripp holds 15.1% estimated Share of Search among New Zealand large commercial law firms and is ranked 3rd of 8 competitors for search popularity.
Russell McVeagh15.7%
Buddle Findlay15.1%
Chapman Tripp15.1%
Simpson Grierson14.9%
Bell Gully13%
MinterEllisonRuddWatts11.7%
Dentons8.7%
DLA Piper6%
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Which large commercial law firms compete with Chapman Tripp?
Share of Search by month for Russell McVeagh, Buddle Findlay, Chapman Tripp, Simpson Grierson, Bell Gully, MinterEllisonRuddWatts, Dentons, DLA Piper. The figures are in the table below the chart.
View monthly share of search table
| Month | Russell McVeagh | Buddle Findlay | Chapman Tripp | Simpson Grierson | Bell Gully | MinterEllisonRuddWatts | Dentons | DLA Piper |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 15.3% | 13.2% | 13.8% | 15.4% | 13.3% | 12.5% | 11.2% | 5.2% |
| Nov 2025 | 18.1% | 12.7% | 14.9% | 14.7% | 12.9% | 11.2% | 10.3% | 5% |
| Dec 2025 | 15.7% | 13.6% | 15.8% | 15.9% | 12.8% | 12.1% | 10.1% | 4.1% |
| Jan 2026 | 16.4% | 13.8% | 12.9% | 15.9% | 16.5% | 10.6% | 9% | 5% |
| Feb 2026 | 16.6% | 13.9% | 13.6% | 13.6% | 13.6% | 12.7% | 10.3% | 5.7% |
| Mar 2026 | 13.9% | 13.8% | 13.6% | 13.9% | 14.4% | 11% | 9.9% | 9.3% |
| Apr 2026 | 15.1% | 12.6% | 14.6% | 14.6% | 15.4% | 11.6% | 9.8% | 6.4% |
| May 2026 | 14.2% | 12.4% | 14% | 14.2% | 17.8% | 11.6% | 10.5% | 5.3% |
| Jun 2026 | 15.5% | 13.8% | 13% | 15.4% | 14.5% | 11.6% | 10.2% | 6% |
| Jul 2026 | 16.7% | 14.1% | 13.6% | 16.3% | 14.3% | 10.6% | 7.8% | 6.5% |
| Aug 2026 | 15.7% | 15.1% | 15.1% | 14.9% | 13% | 11.7% | 8.7% | 6% |
| Sep 2026 | — | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 15.7% | 3.7K | +2.8% | -1 points | |
| 2, moved from 4th to 2nd | 15.1% | 3.5K | +16.9% | +1 pointsmoved from 4th to 2nd | |
| 3, moved from 5th to 3rd | 15.1% | 3.5K | +21% | +1.5 pointsmoved from 5th to 3rd | |
| 4, moved from 2nd to 4th | 14.9% | 3.5K | -0.57% | -1.5 pointsmoved from 2nd to 4th | |
| 5, moved from 3rd to 5th | 13% | 3K | -0.98% | -1.3 pointsmoved from 3rd to 5th | |
| 6, held 6th | 11.7% | 2.7K | +19.8% | +1 points | |
| 7, held 7th | 8.7% | 2K | +21.6% | +0.9 points | |
| 8, held 8th | 6% | 1.4K | 0% | -0.6 points |
15.7%
held 1st · 3.7K estimated branded searches · +2.8% vs prior month · -1 points
15.1%
moved from 4th to 2nd · 3.5K estimated branded searches · +16.9% vs prior month · +1 points
15.1%
moved from 5th to 3rd · 3.5K estimated branded searches · +21% vs prior month · +1.5 points
14.9%
moved from 2nd to 4th · 3.5K estimated branded searches · -0.57% vs prior month · -1.5 points
13%
moved from 3rd to 5th · 3K estimated branded searches · -0.98% vs prior month · -1.3 points
11.7%
held 6th · 2.7K estimated branded searches · +19.8% vs prior month · +1 points
7.
Dentons8.7%
held 7th · 2K estimated branded searches · +21.6% vs prior month · +0.9 points
6%
held 8th · 1.4K estimated branded searches · 0% vs prior month · -0.6 points
Compare search popularity between Chapman Tripp and its closest rivals

Chapman Tripp vs Russell McVeagh: compare search popularity
Chapman Tripp vs Buddle Findlay: compare search popularity
Chapman Tripp vs Simpson Grierson: compare search popularity
Chapman Tripp vs Bell Gully: compare search popularity
Chapman Tripp vs MinterEllisonRuddWatts: compare search popularity- Compare Chapman Tripp with any brand
How has branded search demand for Chapman Tripp changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Chapman Tripp in New Zealand rose from 3K to 3.5K.
- Across the 11 months ending August 2026, Chapman Tripp’s estimated Share of Search among large commercial law firms in New Zealand increased from 13.8% to 15.1%.
- Across the 11 months ending August 2026, Chapman Tripp’s estimated Share of Search among large commercial law firms in New Zealand peaked at 15.8% in December 2025 and was lowest at 12.9% in January 2026.
How did search popularity change for New Zealand large commercial law firms in August 2026?
6 changes

In August 2026, Buddle Findlay overtook Bell Gully to rank 2nd among large commercial law firms in New Zealand, at 15.1%.

In August 2026, Chapman Tripp overtook Bell Gully to rank 3rd among large commercial law firms in New Zealand, at 15.1%.

In August 2026, MinterEllisonRuddWatts gained estimated Share of Search among large commercial law firms in New Zealand, from 10.6% to 11.7%.

In August 2026, Dentons gained estimated Share of Search among large commercial law firms in New Zealand, from 7.8% to 8.7%.

In August 2026, Simpson Grierson lost estimated Share of Search among large commercial law firms in New Zealand, from 16.3% to 14.9%.

In August 2026, Bell Gully lost estimated Share of Search among large commercial law firms in New Zealand, from 14.3% to 13%.
How is Chapman Tripp measured?
Brandwave collects information about searches that people make online using Chapman Tripp’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- Chapman Tripp
- chapman tripp auckland
- chapman tripp christchurch
- chapman tripp lawyers
- chapman tripp nz
- chapman tripp wellington
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Is Chapman Tripp your brand?
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