Brandwave

How popular isBondi Sands?

In September 2026, people searched for Bondi Sands by name about 4,220 times in New Zealand, an 11.2% decrease from the previous year. These searches made up 7.4% of all New Zealand tinted sunscreen brand searches, placing Bondi Sands fourth out of seven brands. When we asked both ChatGPT and Google AI Overviews about tinted sunscreen brands, Bondi Sands appeared in three of the five answers and was the joint most recommended of the seven.

Search and AI answers in September 2026

Bondi Sands is the fourth most searched of 7 competitors and the joint most recommended in AI answers.

  1. CeraVeShare of searches 36.8%Mentioned in 1 of 5 AI answersPlace in AI recommendations 1st
  2. CetaphilShare of searches 33.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. AvèneShare of searches 9.2%Mentioned in 1 of 5 AI answersPlace in AI recommendations 1st
  4. Bondi SandsShare of searches 7.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  5. CliniqueShare of searches 4.9%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

+2 more

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Top tinted sunscreen brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bondi Sands was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Bondi Sands is the joint most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. CeraVe1st
  2. Avène1st
  3. Bondi Sands1st
  4. Cetaphil–
  5. Clinique–
  6. Bioderma–
  7. Drunk Elephant–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Bondi Sands3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • CeraVe1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Avène1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cetaphil0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Clinique0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bioderma0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Drunk Elephant0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about tinted sunscreen brands

5 answers

  • Asked ChatGPT

    “Which tinted sunscreen brand should I buy in New Zealand?”

    1. Asked ChatGPT

      “What are the best tinted sunscreen brands in New Zealand?”

      1. 1Avène
      2. 2Bondi Sands

    2. Asked ChatGPT

      “What's the best tinted sunscreen brand in New Zealand for everyday sun protection?”

      1. Searched Google, AI Overview

        “best tinted sunscreen”

        1. 1CeraVe
        2. 2Bondi Sands

      2. Searched Google, AI Overview

        “tinted sunscreen for face”

        1. 1Bondi Sands

      Not named in any answer:

      Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

      Which tinted sunscreen brands compete with Bondi Sands?

      Bondi Sands against tinted sunscreen brands in New Zealand, by month

      Share of searches by month for CeraVe, Cetaphil, Avène, Bondi Sands, Clinique, Bioderma, Drunk Elephant. The figures are in the table below the chart.

      View monthly share of searches table
      MonthCeraVeCetaphilAvèneBondi SandsCliniqueBiodermaDrunk Elephant
      Oct 202533.6%32%11.3%10.6%5%4.8%2.8%
      Nov 202532.2%31.4%10.7%12%6.9%3.9%2.9%
      Dec 202535.6%31.1%10.2%10.6%5.9%3.7%2.7%
      Jan 202640.6%30.5%9.7%6.7%5.8%4%2.7%
      Feb 202640.9%29.5%9.9%6.8%5.8%4.5%2.6%
      Mar 202641.9%29.3%10.2%6.3%5.4%4.4%2.4%
      Apr 202644.5%29%9.3%6.2%4.2%4.4%2.3%
      May 202645.7%29.2%9.3%5.3%5.3%3.3%2%
      Jun 202649.2%26.3%9.7%5.3%4.3%3.5%1.6%
      Jul 202645.9%28.8%10.5%5%4.8%3.6%1.5%
      Aug 202643.1%30.6%9.5%5.9%4.8%4.4%1.8%
      Sep 202636.8%33.6%9.2%7.4%4.9%4.8%3.3%

      1. 1.CeraVe

        36.8%

        Held 1st. 14.4K estimated branded searches, -16% vs prior month. Share -6.2 points.

      2. 2.Cetaphil

        33.6%

        Held 2nd. 13.2K estimated branded searches, +8.1% vs prior month. Share +3.1 points.

      3. 3.Avène

        9.2%

        Held 3rd. 3.6K estimated branded searches, -4.5% vs prior month. Share -0.3 points.

      4. 4.Bondi Sands

        7.4%

        Held 4th. 2.9K estimated branded searches, +23.1% vs prior month. Share +1.5 points.

      5. 5.Clinique

        4.9%

        Held 5th. 1.9K estimated branded searches, 0% vs prior month. Share +0.1 points.

      6. 6.Bioderma

        4.8%

        Held 6th. 1.9K estimated branded searches, +5.6% vs prior month. Share +0.3 points.

      7. 7.Drunk Elephant

        3.3%

        Held 7th. 1.3K estimated branded searches, +80.6% vs prior month. Share +1.5 points.

      Compare popularity between Bondi Sands and its closest rivals

      Every comparison with Bondi Sands

      25 comparisons

      How has branded search demand for Bondi Sands changed in New Zealand over the last 12 months?

      3 findings
      • Across the 12 months ending September 2026, estimated monthly branded searches for Bondi Sands in New Zealand fell from 4.8K to 4.2K.
      • Across the 12 months ending September 2026, Bondi Sands’ share of searches among tinted sunscreen brands in New Zealand decreased from 10.6% to 7.4%.
      • Across the 12 months ending September 2026, Bondi Sands’ share of searches among tinted sunscreen brands in New Zealand peaked at 12% in November 2025 and was lowest at 5% in July 2026.

      How did search popularity change for New Zealand tinted sunscreen brands in September 2026?

      6 changes

      1. In September 2026, Cetaphil gained share of searches among tinted sunscreen brands in New Zealand, from 30.6% to 33.6%.

      2. In September 2026, Drunk Elephant gained share of searches among tinted sunscreen brands in New Zealand, from 1.8% to 3.3%.

      3. In September 2026, Bondi Sands gained share of searches among tinted sunscreen brands in New Zealand, from 5.9% to 7.4%.

      4. In September 2026, CeraVe lost share of searches among tinted sunscreen brands in New Zealand, from 43.1% to 36.8%.

      5. Bioderma’s share of searches among tinted sunscreen brands in New Zealand has gained ground for 3 months in a row, from 3.5% to 4.8% in September 2026.

      6. Clinique’s share of searches among tinted sunscreen brands in New Zealand has gained ground for 3 months in a row, from 4.3% to 4.9% in September 2026.

      How are Bondi Sands’ branded searches counted?

      13 search terms

      Brandwave collects information about searches that people make online using Bondi Sands’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

      • Bondi Sands
      • bondi sands aero
      • bondi sands dark
      • bondi sands express
      • bondi sands foam
      • bondi sands foam tanner
      • bondi sands pure
      • bondi sands spf
      • bondi sands sunblock
      • bondi sands tan
      • bondi sands tanner
      • bondi sands tanning foam
      • bondisands spf

      Do you work for Bondi Sands? To request corrections or removal please contact us via our support page and we will be happy to assist.

      How the Brand Demand Index is measured

      Where does Bondi Sands compete?

      Bondi Sands is ranked in six competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
      Competitor setRankShare of searchesRanking
      SPF brands6th of 73.4%Show ranking
      Sunscreen brands5th of 93.8%Show ranking
      Tinted sunscreen brands4th of 77.4%Shown above
      self-tan brands1st of 1038.8%Show ranking
      Self tanner brands1st of 464%Show ranking
      Tan remover brands1st of 470.7%Show ranking
      Creator with pink hair and a pink jacket

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