Brandwave

Bondi Sands vs CeraVe:Which is more popular?

In September 2026, CeraVe had more branded searches than Bondi Sands among SPF brands in New Zealand. CeraVe had about 13,300 branded searches, while Bondi Sands had 2,880. CeraVe made up 15.5% of all SPF brand searches we track, and Bondi Sands accounted for 3.4%. When we asked ChatGPT and Google AI Overviews about SPF brands, Bondi Sands appeared in two of the five answers and CeraVe in none.

Among SPF brands in New Zealand in September 2026

Who do people search for more?

CeraVe, about 5 searches for every 1 for Bondi Sands

CeraVe 13.3K searchesBondi Sands 2.9K searches

Who does AI mention more?

Bondi Sands, mentioned in 2 of 5 answers, CeraVe in 0

Bondi Sands in 2 of 5CeraVe in 0 of 5

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Top SPF brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Bondi Sands was mentioned in two out of five: not in any of the three ChatGPT answers, but in both Google AI Overviews. CeraVe did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. La Roche-Posay1st
  2. Skinnies2nd
  3. Bondi Sands3rd
  4. CeraVe–
  5. COSRX–
  6. Beauty of Joseon–
  7. Eucerin–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • La Roche-Posay5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Skinnies2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bondi Sands2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • COSRX1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CeraVe0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Beauty of Joseon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Eucerin0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about SPF brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is Bondi Sands or CeraVe more popular in search?

This chart shows how often people search Google for Bondi Sands and CeraVe by name. Each line represents a brand's share of searches for all seven SPF brands we track, month by month, from searches in New Zealand.

Bondi Sands and CeraVe among SPF brands in New Zealand, by month

Share of searches by month for CeraVe, Bondi Sands. The figures are in the table below the chart.

View monthly share of searches table
MonthSkinniesLa Roche-PosayCeraVeCOSRXBeauty of JoseonBondi SandsEucerin
Oct 202545.7%19.2%14.2%8.4%6.6%4.7%1.3%
Nov 202542.7%21%13.5%7.9%8.5%5.3%1%
Dec 202540%20.9%16%9.2%7.9%5%1.1%
Jan 202639%20.6%18.3%9%8.7%3.2%1.2%
Feb 202643.3%18.6%17.3%9.5%7.2%3%1.2%
Mar 202641.2%18.4%17.2%11%8.1%2.9%1.2%
Apr 202638.9%21.2%17.7%10.5%7.7%2.7%1.2%
May 202637.9%19.6%18.5%11.7%8.6%2.6%1.1%
Jun 202637.6%20%19%10.6%8.8%2.7%1.2%
Jul 202637.3%19.9%19.8%10.2%8.7%2.7%1.4%
Aug 202636.2%19.9%20.1%10.5%8.9%3.1%1.4%
Sep 202638.9%20.8%15.5%10.7%9.5%3.4%1.2%

How has the Bondi Sands and CeraVe comparison changed over the last 12 months?

3 findings
  • CeraVe was ahead of Bondi Sands in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Bondi Sands’ share of searches among SPF brands in New Zealand moved from 4.7% to 3.4%, and its estimated monthly branded searches moved from 3.4K to 2.9K.
  • Across the 12 months ending September 2026, CeraVe’s share of searches among SPF brands in New Zealand moved from 14.2% to 15.5%, and its estimated monthly branded searches moved from 10.3K to 13.3K.

How did search popularity change for New Zealand SPF brands in September 2026?

3 changes
  1. In September 2026, La Roche-Posay overtook CeraVe to rank 2nd among SPF brands in New Zealand, with 20.8% of the searches.

  2. In September 2026, CeraVe lost share of searches among SPF brands in New Zealand, from 20.1% to 15.5%.

  3. Bondi Sands’ share of searches among SPF brands in New Zealand has gained ground for 3 months in a row, from 2.7% to 3.4% in September 2026.

How are branded searches counted?

16 search terms

Brandwave collects information about searches that people make online using Bondi Sands’ and CeraVe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Bondi Sands

9 branded search terms

  • Bondi Sands
  • bondi sands aero
  • bondi sands dark
  • bondi sands express
  • bondi sands foam
  • bondi sands foam tanner
  • bondi sands pure
  • bondi sands tanner
  • bondi sands tanning foam

CeraVe

7 branded search terms

  • cerave
  • cerave cleanser
  • cerave face wash
  • cerave foaming cleanser
  • cerave hydrate cleanser
  • cerave serum
  • cerave skincare

How the Brand Demand Index is measured

Other head-to-heads among SPF brands

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