Brandwave

How popular isWild Planet in search?

In August 2026, there were an estimated 18.1K branded searches for Wild Planet worldwide which is up 49.6% over the last 11 months. Wild Planet holds 0.17% estimated Share of Search among canned fish brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Sainsbury's83.6%
  2. Princes13.7%
  3. Bar Harbor1.8%
  4. Rio Mare0.54%
  5. John West0.17%
  6. Wild Planet0.17%
Wild Planet website (opens in a new tab)

Follow Wild Planet and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which canned fish brands compete with Wild Planet?

Wild Planet against canned fish brands worldwide, by month

Share of Search by month for Sainsbury's, Princes, Wild Planet. The figures are in the table below the chart.

View monthly share of search table
MonthSainsbury'sPrincesBar HarborRio MareJohn WestWild Planet
Oct 202586.4%11.5%1.3%0.53%0.17%0.11%
Nov 202584.7%13.9%0.56%0.52%0.14%0.17%
Dec 202587.1%11.8%0.48%0.35%0.14%0.14%
Jan 202679.2%19.4%0.64%0.49%0.13%0.16%
Feb 202679%19.3%0.78%0.6%0.16%0.19%
Mar 202684.4%13.8%0.84%0.64%0.14%0.17%
Apr 202678.9%19.3%0.95%0.51%0.13%0.16%
May 202674.7%22.4%1.3%1%0.33%0.15%
Jun 202680.6%16.1%1.8%0.77%0.53%0.13%
Jul 202683.2%13.6%2.2%0.63%0.16%0.16%
Aug 202683.6%13.7%1.8%0.54%0.17%0.17%
Sep 2026——————

  1. 1.Sainsbury's

    83.6%

    Held 1st. 9.1M estimated branded searches, 0% vs prior month. Share +0.4 points.

  2. 2.Princes

    13.7%

    Held 2nd. 1.5M estimated branded searches, 0% vs prior month. Share +0.1 points.

  3. 3.Bar Harbor

    1.8%

    Held 3rd. 201K estimated branded searches, -18.3% vs prior month. Share -0.4 points.

  4. 4.Rio Mare

    0.54%

    Held 4th. 59.2K estimated branded searches, -14.2% vs prior month. Share -0.1 points.

  5. 5.John West

    0.17%

    Held 5th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Wild Planet

    0.17%

    Held 6th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Wild Planet and its closest rivals

Every comparison with Wild Planet

How has branded search demand for Wild Planet changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Wild Planet worldwide rose from 12.1K to 18.1K.
  • Across the 11 months ending August 2026, Wild Planet’s estimated Share of Search among canned fish brands worldwide held steady, from 0.11% to 0.17%.

How did search popularity change for canned fish brands worldwide in August 2026?

  1. Sainsbury's’ estimated Share of Search among canned fish brands worldwide has gained ground for 3 months in a row, from 74.7% to 83.6% in August 2026.

  2. Estimated monthly branded searches for Wild Planet worldwide rose 49.6% over 11 measured months, from 12.1K to 18.1K in August 2026.

  3. Estimated monthly branded searches for Bar Harbor worldwide rose 48.8% over 11 measured months, from 135K to 201K in August 2026.

  4. Estimated monthly branded searches for Princes worldwide rose 23% over 11 measured months, from 1.2M to 1.5M in August 2026.

Where does Wild Planet compete?

Wild Planet is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Canned fish brands6th of 60.17%Shown above
Quinoa brands2nd of 68.9%Show ranking

How is Wild Planet measured?

Brandwave collects information about searches that people make online using Wild Planet’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • wild planet

Do you work for Wild Planet? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Wild Planet your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free