Rio Mare vs Wild Planet:Which is more popular by branded search?
In August 2026, Wild Planet had more branded searches than Rio Mare among canned fish brands worldwide. Wild Planet was estimated to have 18.1K branded searches compared to Rio Mare’s 14.8K, and held a 0.17% Share of Search versus Rio Mare’s 0.14%. These are worldwide searches for English-language branded terms.
Follow Rio Mare vs Wild Planet and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Rio Mare or Wild Planet?
Compare the canned fish brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Wild Planet, Rio Mare. The figures are in the table below the chart.
View monthly share of search table
| Month | Sainsbury's | Princes | John West | Wild Planet | Rio Mare | Bar Harbor |
|---|---|---|---|---|---|---|
| Oct 2025 | 87.9% | 11.7% | 0.17% | 0.12% | 0.12% | <0.01% |
| Nov 2025 | 85.5% | 14% | 0.14% | 0.17% | 0.11% | <0.01% |
| Dec 2025 | 87.8% | 11.9% | 0.14% | 0.14% | 0.06% | <0.01% |
| Jan 2026 | 80% | 19.6% | 0.13% | 0.16% | 0.11% | <0.01% |
| Feb 2026 | 80% | 19.6% | 0.16% | 0.19% | 0.13% | <0.01% |
| Mar 2026 | 85.5% | 14% | 0.14% | 0.17% | 0.14% | <0.01% |
| Apr 2026 | 80% | 19.6% | 0.13% | 0.16% | 0.13% | <0.01% |
| May 2026 | 76.2% | 22.8% | 0.34% | 0.15% | 0.5% | <0.01% |
| Jun 2026 | 82.5% | 16.5% | 0.55% | 0.13% | 0.3% | <0.01% |
| Jul 2026 | 85.5% | 14% | 0.17% | 0.17% | 0.14% | <0.01% |
| Aug 2026 | 85.5% | 14% | 0.17% | 0.17% | 0.14% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
How has the Rio Mare and Wild Planet comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 11 months ending August 2026: Rio Mare took it in May 2026, Wild Planet took it in July 2026.
- Across the 11 months ending August 2026, Rio Mare’s estimated Share of Search among canned fish brands worldwide moved from 0.12% to 0.14%, and its estimated monthly branded searches moved from 12.1K to 14.8K.
- Across the 11 months ending August 2026, Wild Planet’s estimated Share of Search among canned fish brands worldwide moved from 0.12% to 0.17%, and its estimated monthly branded searches moved from 12.1K to 18.1K.
How did search popularity change for canned fish brands worldwide in August 2026?
2 changes
Estimated monthly branded searches for Wild Planet worldwide rose 49.6% over 11 measured months, from 12.1K to 18.1K in August 2026.
Estimated monthly branded searches for Rio Mare worldwide rose 22.3% over 11 measured months, from 12.1K to 14.8K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Rio Mare’s and Wild Planet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Rio Mare
1 branded search term
- rio mare tuna
Wild Planet
1 branded search term
- wild planet
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.