How popular isWild Planet in search?
In August 2026, there were an estimated 18.1K branded searches for Wild Planet worldwide which is up 49.6% over the last 11 months. Wild Planet holds 0.17% estimated Share of Search among canned fish brands worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Sainsbury's85.5%
Princes14%
John West0.17%
Wild Planet0.17%
Rio Mare0.14%
Bar Harbor<0.01%
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Where does Wild Planet compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Canned fish brands | 4th of 6 | 0.17% | Shown below |
| Quinoa brands | 2nd of 6 | 9% | Show ranking |
Which canned fish brands compete with Wild Planet?
Share of Search by month for Sainsbury's, Princes, Wild Planet. The figures are in the table below the chart.
View monthly share of search table
| Month | Sainsbury's | Princes | John West | Wild Planet | Rio Mare | Bar Harbor |
|---|---|---|---|---|---|---|
| Oct 2025 | 87.9% | 11.7% | 0.17% | 0.12% | 0.12% | <0.01% |
| Nov 2025 | 85.5% | 14% | 0.14% | 0.17% | 0.11% | <0.01% |
| Dec 2025 | 87.8% | 11.9% | 0.14% | 0.14% | 0.06% | <0.01% |
| Jan 2026 | 80% | 19.6% | 0.13% | 0.16% | 0.11% | <0.01% |
| Feb 2026 | 80% | 19.6% | 0.16% | 0.19% | 0.13% | <0.01% |
| Mar 2026 | 85.5% | 14% | 0.14% | 0.17% | 0.14% | <0.01% |
| Apr 2026 | 80% | 19.6% | 0.13% | 0.16% | 0.13% | <0.01% |
| May 2026 | 76.2% | 22.8% | 0.34% | 0.15% | 0.5% | <0.01% |
| Jun 2026 | 82.5% | 16.5% | 0.55% | 0.13% | 0.3% | <0.01% |
| Jul 2026 | 85.5% | 14% | 0.17% | 0.17% | 0.14% | <0.01% |
| Aug 2026 | 85.5% | 14% | 0.17% | 0.17% | 0.14% | <0.01% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 85.5% | 9.1M | 0% | 0 points | |
| 2, held 2nd | 14% | 1.5M | 0% | 0 points | |
| 3, held 3rd | 0.17% | 18.1K | 0% | 0 points | |
| 4, held 4th | 0.17% | 18.1K | 0% | 0 points | |
| 5, held 5th | 0.14% | 14.8K | 0% | 0 points | |
| 6, held 6th | <0.01% | 50 | -28.6% | 0 points |
85.5%
Held 1st. 9.1M estimated branded searches, 0% vs prior month. Share 0 points.
2.
Princes14%
Held 2nd. 1.5M estimated branded searches, 0% vs prior month. Share 0 points.
0.17%
Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.
0.17%
Held 4th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Rio Mare0.14%
Held 5th. 14.8K estimated branded searches, 0% vs prior month. Share 0 points.
<0.01%
Held 6th. 50 estimated branded searches, -28.6% vs prior month. Share 0 points.
Compare search popularity between Wild Planet and its closest rivals
How has branded search demand for Wild Planet changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Wild Planet worldwide rose from 12.1K to 18.1K.
- Across the 11 months ending August 2026, Wild Planet rose from 5th to 4th among canned fish brands worldwide.
How did search popularity change for canned fish brands worldwide in August 2026?
5 changes
Sainsbury's’ estimated Share of Search among canned fish brands worldwide has gained ground for 3 months in a row, from 76.2% to 85.5% in August 2026.
Estimated monthly branded searches for Wild Planet worldwide rose 49.6% over 11 measured months, from 12.1K to 18.1K in August 2026.
Estimated monthly branded searches for Princes worldwide rose 23% over 11 measured months, from 1.2M to 1.5M in August 2026.
Estimated monthly branded searches for Rio Mare worldwide rose 22.3% over 11 measured months, from 12.1K to 14.8K in August 2026.
Estimated monthly branded searches for Bar Harbor worldwide fell 28.6% over 11 measured months, from 70 to 50 in August 2026.
How is Wild Planet measured?
Brandwave collects information about searches that people make online using Wild Planet’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- wild planet
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Is Wild Planet your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.