Sirena vs Wild Planet:Which is more popular?
In September 2026, Sirena had more branded searches than Wild Planet among canned tuna brands worldwide. Sirena had about 246,000 branded searches, while Wild Planet had 14,800. Sirena made up 61.5% of all canned tuna brand searches we track, and Wild Planet accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about canned tuna brands, Wild Planet appeared in all five answers and Sirena in none.
Who do people search for more?
Sirena, about 17 searches for every 1 for Wild Planet
Who does AI mention more?
Wild Planet, mentioned in every answer we collected
Who does AI recommend more?
Wild Planet, the only one of the two named
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Top canned tuna brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Wild Planet appeared in all five answers. Sirena did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Wild Planet5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Safe Catch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Genova2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Sirena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rio Mare0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
John West0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Greenseas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sole Mare0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Brunswick0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about canned tuna brands
5 answers
Asked ChatGPT
“Which canned tuna brand should I buy?”
Asked ChatGPT
“What are the best canned tuna brands?”
Asked ChatGPT
“What's the best canned tuna brand for easy protein?”
Searched Google, AI Overview
“best canned tuna”
Searched Google, AI Overview
“tuna brands”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Sirena or Wild Planet more popular in search?
This chart shows how often people search Google for Sirena and Wild Planet by name. Each line represents a brand's share of searches for all nine canned tuna brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Sirena, Wild Planet. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sirena | Rio Mare | John West | Safe Catch | Wild Planet | Greenseas | Sole Mare | Genova | Brunswick |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 77.4% | 7.2% | 3.8% | 5.8% | 2.5% | 2.1% | 0.5% | 0.61% | <0.01% |
| Nov 2025 | 75.2% | 8.6% | 3.7% | 4.8% | 4.5% | 2% | 0.47% | 0.72% | <0.01% |
| Dec 2025 | 75.6% | 6.6% | 4.5% | 5.6% | 4.5% | 2% | 0.48% | 0.6% | <0.01% |
| Jan 2026 | 70% | 8% | 3.4% | 9.2% | 4.2% | 2.3% | 0.56% | 2.3% | <0.01% |
| Feb 2026 | 72.4% | 8.3% | 3.6% | 7.8% | 4.4% | 1.9% | 0.58% | 1.1% | <0.01% |
| Mar 2026 | 73.7% | 8.4% | 3% | 8% | 3.6% | 2% | 0.48% | 0.88% | 0.01% |
| Apr 2026 | 70.7% | 8.7% | 3.5% | 9% | 4.3% | 2.3% | 0.68% | 0.85% | 0.01% |
| May 2026 | 63% | 16% | 6.9% | 8.1% | 3.1% | 1.4% | 0.92% | 0.62% | <0.01% |
| Jun 2026 | 60.7% | 12.1% | 12.2% | 7.8% | 3% | 1.6% | 2% | 0.58% | <0.01% |
| Jul 2026 | 66.4% | 9.2% | 4% | 10.4% | 4% | 1.8% | 3.3% | 0.97% | 0.02% |
| Aug 2026 | 71.1% | 7.2% | 3.5% | 9.1% | 3.5% | 1.9% | 2.9% | 0.85% | <0.01% |
| Sep 2026 | 61.5% | 10.5% | 10.1% | 9.9% | 3.7% | 2% | 1.3% | 0.9% | 0.01% |
How has the Sirena and Wild Planet comparison changed over the last 12 months?
3 findings
- Sirena was ahead of Wild Planet in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Sirena’s share of searches among canned tuna brands worldwide moved from 77.4% to 61.5%, and its estimated monthly branded searches moved from 368K to 246K.
- Across the 12 months ending September 2026, Wild Planet’s share of searches among canned tuna brands worldwide moved from 2.5% to 3.7%, and its estimated monthly branded searches moved from 12.1K to 14.8K.
How did search popularity change for canned tuna brands worldwide in September 2026?
2 changes
In September 2026, Sirena lost share of searches among canned tuna brands worldwide, from 71.1% to 61.5%.
Estimated monthly branded searches for Wild Planet worldwide rose 22.3% over 12 measured months, from 12.1K to 14.8K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Sirena’s and Wild Planet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Sirena
1 branded search term
- sirena
Wild Planet
1 branded search term
- wild planet
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