Brandwave

Rio Mare vs Wild Planet:Which is more popular?

In September 2026, Rio Mare had more branded searches than Wild Planet among canned tuna brands worldwide. Rio Mare had about 41,900 branded searches, while Wild Planet had 14,800. Rio Mare made up 10.5% of all canned tuna brand searches we track, and Wild Planet accounted for 3.7%. When we asked ChatGPT and Google AI Overviews about canned tuna brands, Wild Planet appeared in all five answers and Rio Mare in none.

Among canned tuna brands worldwide in September 2026

Who do people search for more?

Rio Mare, about 3 searches for every 1 for Wild Planet

Rio Mare 41.9K searchesWild Planet 14.8K searches

Who does AI mention more?

Wild Planet, mentioned in every answer we collected

Wild Planet in 5 of 5Rio Mare in 0 of 5

Who does AI recommend more?

Wild Planet, the only one of the two named

Wild Planet first in 4Rio Mare never named

Follow Rio Mare vs Wild Planet and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top canned tuna brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Wild Planet appeared in all five answers. Rio Mare did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wild Planet1st
  2. Safe Catch2nd
  3. Genova3rd
  4. Sirena–
  5. Rio Mare–
  6. John West–
  7. Greenseas–
  8. Sole Mare–
  9. Brunswick–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Wild Planet5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Safe Catch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Genova2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sirena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rio Mare0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John West0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenseas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Sole Mare0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Brunswick0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about canned tuna brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Rio Mare or Wild Planet more popular in search?

This chart shows how often people search Google for Rio Mare and Wild Planet by name. Each line represents a brand's share of searches for all nine canned tuna brands we track, month by month, from English-language searches worldwide.

Rio Mare and Wild Planet among canned tuna brands worldwide, by month

Share of searches by month for Rio Mare, Wild Planet. The figures are in the table below the chart.

View monthly share of searches table
MonthSirenaRio MareJohn WestSafe CatchWild PlanetGreenseasSole MareGenovaBrunswick
Oct 202577.4%7.2%3.8%5.8%2.5%2.1%0.5%0.61%<0.01%
Nov 202575.2%8.6%3.7%4.8%4.5%2%0.47%0.72%<0.01%
Dec 202575.6%6.6%4.5%5.6%4.5%2%0.48%0.6%<0.01%
Jan 202670%8%3.4%9.2%4.2%2.3%0.56%2.3%<0.01%
Feb 202672.4%8.3%3.6%7.8%4.4%1.9%0.58%1.1%<0.01%
Mar 202673.7%8.4%3%8%3.6%2%0.48%0.88%0.01%
Apr 202670.7%8.7%3.5%9%4.3%2.3%0.68%0.85%0.01%
May 202663%16%6.9%8.1%3.1%1.4%0.92%0.62%<0.01%
Jun 202660.7%12.1%12.2%7.8%3%1.6%2%0.58%<0.01%
Jul 202666.4%9.2%4%10.4%4%1.8%3.3%0.97%0.02%
Aug 202671.1%7.2%3.5%9.1%3.5%1.9%2.9%0.85%<0.01%
Sep 202661.5%10.5%10.1%9.9%3.7%2%1.3%0.9%0.01%

How has the Rio Mare and Wild Planet comparison changed over the last 12 months?

3 findings
  • Rio Mare was ahead of Wild Planet in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Rio Mare’s share of searches among canned tuna brands worldwide moved from 7.2% to 10.5%, and its estimated monthly branded searches moved from 34.3K to 41.9K.
  • Across the 12 months ending September 2026, Wild Planet’s share of searches among canned tuna brands worldwide moved from 2.5% to 3.7%, and its estimated monthly branded searches moved from 12.1K to 14.8K.

How did search popularity change for canned tuna brands worldwide in September 2026?

2 changes
  1. In September 2026, Rio Mare overtook Safe Catch to rank 2nd among canned tuna brands worldwide, with 10.5% of the searches.

  2. Estimated monthly branded searches for Wild Planet worldwide rose 22.3% over 12 measured months, from 12.1K to 14.8K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Rio Mare’s and Wild Planet’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Rio Mare

2 branded search terms

  • rio mare tuna
  • riomare

Wild Planet

1 branded search term

  • wild planet

How the Brand Demand Index is measured

Other head-to-heads among canned tuna brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.