John West vs Safe Catch:Which is more popular?
In September 2026, John West and Safe Catch were level in searches among canned tuna brands worldwide, with an estimated 40.5K versus 39.7K branded searches, at 10.1% and 9.9% of the total. When we asked ChatGPT and Google AI Overviews about canned tuna brands, Safe Catch appeared in four of the five answers and John West in none.
Who do people search for more?
John West and Safe Catch are searched for about as often as each other.
Who does AI mention more?
Safe Catch, mentioned in 4 of 5 answers, John West in 0
Who does AI recommend more?
Safe Catch, the only one of the two named
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Top canned tuna brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Safe Catch was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. John West did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Wild Planet5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Safe Catch4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Genova2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sirena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Rio Mare0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
John West0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Greenseas0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Sole Mare0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Brunswick0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about canned tuna brands
5 answers
Asked ChatGPT
“Which canned tuna brand should I buy?”
Asked ChatGPT
“What are the best canned tuna brands?”
Asked ChatGPT
“What's the best canned tuna brand for easy protein?”
Searched Google, AI Overview
“best canned tuna”
Searched Google, AI Overview
“tuna brands”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is John West or Safe Catch more popular in search?
This chart shows how often people search Google for John West and Safe Catch by name. Each line represents a brand's share of searches for all nine canned tuna brands we track, month by month, from English-language searches worldwide.
Share of searches by month for John West, Safe Catch. The figures are in the table below the chart.
View monthly share of searches table
| Month | Sirena | Rio Mare | John West | Safe Catch | Wild Planet | Greenseas | Sole Mare | Genova | Brunswick |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 77.4% | 7.2% | 3.8% | 5.8% | 2.5% | 2.1% | 0.5% | 0.61% | <0.01% |
| Nov 2025 | 75.2% | 8.6% | 3.7% | 4.8% | 4.5% | 2% | 0.47% | 0.72% | <0.01% |
| Dec 2025 | 75.6% | 6.6% | 4.5% | 5.6% | 4.5% | 2% | 0.48% | 0.6% | <0.01% |
| Jan 2026 | 70% | 8% | 3.4% | 9.2% | 4.2% | 2.3% | 0.56% | 2.3% | <0.01% |
| Feb 2026 | 72.4% | 8.3% | 3.6% | 7.8% | 4.4% | 1.9% | 0.58% | 1.1% | <0.01% |
| Mar 2026 | 73.7% | 8.4% | 3% | 8% | 3.6% | 2% | 0.48% | 0.88% | 0.01% |
| Apr 2026 | 70.7% | 8.7% | 3.5% | 9% | 4.3% | 2.3% | 0.68% | 0.85% | 0.01% |
| May 2026 | 63% | 16% | 6.9% | 8.1% | 3.1% | 1.4% | 0.92% | 0.62% | <0.01% |
| Jun 2026 | 60.7% | 12.1% | 12.2% | 7.8% | 3% | 1.6% | 2% | 0.58% | <0.01% |
| Jul 2026 | 66.4% | 9.2% | 4% | 10.4% | 4% | 1.8% | 3.3% | 0.97% | 0.02% |
| Aug 2026 | 71.1% | 7.2% | 3.5% | 9.1% | 3.5% | 1.9% | 2.9% | 0.85% | <0.01% |
| Sep 2026 | 61.5% | 10.5% | 10.1% | 9.9% | 3.7% | 2% | 1.3% | 0.9% | 0.01% |
How has the John West and Safe Catch comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending September 2026: John West took it in June 2026, Safe Catch took it in July 2026, John West took it in September 2026.
- Across the 12 months ending September 2026, John West’s share of searches among canned tuna brands worldwide moved from 3.8% to 10.1%, and its estimated monthly branded searches moved from 18.1K to 40.5K.
- Across the 12 months ending September 2026, Safe Catch’s share of searches among canned tuna brands worldwide moved from 5.8% to 9.9%, and its estimated monthly branded searches moved from 27.6K to 39.7K.
How did search popularity change for canned tuna brands worldwide in September 2026?
3 changes
In September 2026, Rio Mare overtook Safe Catch to rank 2nd among canned tuna brands worldwide, with 10.5% of the searches.
In September 2026, John West overtook Safe Catch to rank 3rd among canned tuna brands worldwide, with 10.1% of the searches.
In September 2026, Safe Catch gained share of searches among canned tuna brands worldwide, from 9.1% to 9.9%.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using John West’s and Safe Catch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
John West
1 branded search term
- john west
Safe Catch
2 branded search terms
- safe catch
- safe catch tuna
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