How popular isSpotify Ad Studio in search?
In August 2026, there were an estimated 1.3K branded searches for Spotify Ad Studio worldwide which is down 55.2% over the last 11 months. Spotify Ad Studio holds 0.67% estimated Share of Search among audio advertising platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Megaphone85.2%
Acast14%
Spotify Ad Studio0.67%
DAX0.17%
Triton Podcast Metrics<0.01%
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Which audio advertising platforms compete with Spotify Ad Studio?
Share of Search by month for Megaphone, Acast, Spotify Ad Studio. The figures are in the table below the chart.
View monthly share of search table
| Month | Megaphone | Acast | Spotify Ad Studio | DAX | Triton Podcast Metrics |
|---|---|---|---|---|---|
| Oct 2025 | 84.7% | 13.9% | 1.2% | 0.16% | <0.01% |
| Nov 2025 | 81.9% | 16.4% | 1.4% | 0.19% | <0.01% |
| Dec 2025 | 84.4% | 13.9% | 1.5% | 0.2% | <0.01% |
| Jan 2026 | 84.5% | 13.9% | 1.5% | 0.16% | <0.01% |
| Feb 2026 | 84.4% | 13.9% | 1.5% | 0.2% | 0.01% |
| Mar 2026 | 80.4% | 16.1% | 3.2% | 0.19% | <0.01% |
| Apr 2026 | 84.7% | 13.9% | 1.2% | 0.16% | <0.01% |
| May 2026 | 84.7% | 13.9% | 1.2% | 0.16% | <0.01% |
| Jun 2026 | 82.2% | 16.5% | 1.2% | 0.16% | <0.01% |
| Jul 2026 | 84.4% | 13.9% | 1.5% | 0.2% | <0.01% |
| Aug 2026 | 85.2% | 14% | 0.67% | 0.17% | <0.01% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 85.2% | 165K | +22.2% | +0.8 points | |
| 2, held 2nd | 14% | 27.1K | +22.1% | +0.1 points | |
| 3, held 3rd | 0.67% | 1.3K | -45.8% | -0.8 points | |
| 4, held 4th | 0.17% | 320 | 0% | 0 points | |
| 5, held 5th | <0.01% | 10 | 0% | 0 points |
85.2%
Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +0.8 points.
2.
Acast14%
Held 2nd. 27.1K estimated branded searches, +22.1% vs prior month. Share +0.1 points.
0.67%
Held 3rd. 1.3K estimated branded searches, -45.8% vs prior month. Share -0.8 points.
4.
DAX0.17%
Held 4th. 320 estimated branded searches, 0% vs prior month. Share 0 points.
<0.01%
Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Spotify Ad Studio and its closest rivals
How has branded search demand for Spotify Ad Studio changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Spotify Ad Studio worldwide fell from 2.9K to 1.3K.
- Across the 11 months ending August 2026, Spotify Ad Studio’s estimated Share of Search among audio advertising platforms worldwide decreased from 1.2% to 0.67%.
- Across the 11 months ending August 2026, Spotify Ad Studio’s estimated Share of Search among audio advertising platforms worldwide peaked at 3.2% in March 2026 and was lowest at 0.67% in August 2026.
How did search popularity change for audio advertising platforms worldwide in August 2026?
4 changes
In August 2026, Megaphone gained estimated Share of Search among audio advertising platforms worldwide, from 84.4% to 85.2%.

In August 2026, Spotify Ad Studio lost estimated Share of Search among audio advertising platforms worldwide, from 1.5% to 0.67%.

Estimated monthly branded searches for Acast worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.

Estimated monthly branded searches for DAX worldwide fell 17.9% over 11 measured months, from 390 to 320 in August 2026.
Where does Spotify Ad Studio compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Podcast advertising platforms | 5th of 5 | 0.41% | Show ranking |
| Audio advertising platforms | 3rd of 5 | 0.67% | Shown above |
How is Spotify Ad Studio measured?
Brandwave collects information about searches that people make online using Spotify Ad Studio’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- spotify ad studio
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