Brandwave

How popular isAcast in search?

In August 2026, there were an estimated 27.1K branded searches for Acast worldwide which is down 18.1% over the last 11 months. Acast holds 8.5% estimated Share of Search among podcast advertising platforms worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Megaphone51.8%
  2. RedCircle28.8%
  3. Podbean10.5%
  4. Acast8.5%
  5. Spotify Ad Studio0.41%
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Which podcast advertising platforms compete with Acast?

Acast against podcast advertising platforms worldwide, by month

Share of Search by month for Megaphone, RedCircle, Podbean, Acast. The figures are in the table below the chart.

View monthly share of search table
MonthMegaphoneRedCirclePodbeanAcastSpotify Ad Studio
Oct 202550.4%27.9%12.6%8.3%0.73%
Nov 202548.1%26.7%14.6%9.7%0.85%
Dec 202550.3%27.9%12.6%8.3%0.88%
Jan 202647.4%32%11.9%7.8%0.83%
Feb 202647.5%32%11.9%7.8%0.83%
Mar 202645%30.4%13.8%9%1.8%
Apr 202647.5%32.1%11.9%7.8%0.69%
May 202647.6%32%11.9%7.8%0.69%
Jun 202646.7%31.7%11.6%9.4%0.66%
Jul 202647.5%32.1%11.8%7.8%0.84%
Aug 202651.8%28.8%10.5%8.5%0.41%
Sep 2026—————
  1. 1.Megaphone

    51.8%

    Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +4.4 points.

  2. 2.RedCircle

    28.8%

    Held 2nd. 91.6K estimated branded searches, +0.16% vs prior month. Share -3.4 points.

  3. 3.Podbean

    10.5%

    Held 3rd. 33.5K estimated branded searches, 0% vs prior month. Share -1.3 points.

  4. 4.Acast

    8.5%

    Held 4th. 27.1K estimated branded searches, +22.1% vs prior month. Share +0.7 points.

  5. Held 5th. 1.3K estimated branded searches, -45.8% vs prior month. Share -0.4 points.

Compare search popularity between Acast and its closest rivals

How has branded search demand for Acast changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Acast worldwide fell from 33.1K to 27.1K.
  • Across the 11 months ending August 2026, Acast’s estimated Share of Search among podcast advertising platforms worldwide peaked at 9.7% in November 2025 and was lowest at 7.8% in January 2026.

How did search popularity change for podcast advertising platforms worldwide in August 2026?

  1. In August 2026, Megaphone gained estimated Share of Search among podcast advertising platforms worldwide, from 47.5% to 51.8%.

  2. In August 2026, Acast gained estimated Share of Search among podcast advertising platforms worldwide, from 7.8% to 8.5%.

  3. In August 2026, RedCircle lost estimated Share of Search among podcast advertising platforms worldwide, from 32.1% to 28.8%.

  4. In August 2026, Podbean lost estimated Share of Search among podcast advertising platforms worldwide, from 11.8% to 10.5%.

  5. Estimated monthly branded searches for Spotify Ad Studio worldwide fell 55.2% over 11 measured months, from 2.9K to 1.3K in August 2026.

Where does Acast compete?

Acast is ranked in four competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Podcast monetisation platforms3rd of 50.64%Show ranking
Podcast advertising platforms4th of 58.3%Show ranking
Podcast advertising platforms4th of 58.5%Shown above
Audio advertising platforms2nd of 514%Show ranking

How is Acast measured?

Brandwave collects information about searches that people make online using Acast’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • acast

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How the Brand Demand Index is measured

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Is Acast your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.