Brandwave

Acast vs Libsyn:Which is more popular by branded search?

In August 2026, Acast had more branded searches than Libsyn among podcast advertising platforms worldwide. Acast was estimated to have 27.1K branded searches compared to Libsyn’s 9.9K, and held an 8.3% Share of Search versus Libsyn’s 3%. These are worldwide searches for English-language branded terms.

Share of Search among podcast advertising platforms worldwide in August 2026Which is more popular in search, Acast or Libsyn?
Acast8.3%27.1K searches
vs
Libsyn3%9.9K searches

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Which is more popular in search, Acast or Libsyn?

Compare the platforms used to buy podcast advertising. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Acast and Libsyn among podcast advertising platforms worldwide, by month

Share of Search by month for Acast, Libsyn. The figures are in the table below the chart.

View monthly share of search table
MonthMegaphoneRedCirclePodbeanAcastLibsyn
Oct 202548.5%26.9%12.2%8%4.4%
Nov 202546.1%25.6%14%9.2%5.1%
Dec 202548.6%26.9%12.2%8%4.4%
Jan 202645.5%30.7%11.4%7.5%5%
Feb 202645.5%30.6%11.4%7.5%5%
Mar 202644.3%29.9%13.6%8.9%3.3%
Apr 202646.2%31.2%11.6%7.6%3.4%
May 202646.6%31.3%11.7%7.6%2.8%
Jun 202645.5%30.8%11.2%9.1%3.3%
Jul 202646.2%31.3%11.5%7.6%3.4%
Aug 202650.4%28%10.2%8.3%3%
Sep 2026—————

How has the Acast and Libsyn comparison changed over the last 12 months?

  • Acast was ahead of Libsyn in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Acast’s estimated Share of Search among podcast advertising platforms worldwide moved from 8% to 8.3%, and its estimated monthly branded searches moved from 33.1K to 27.1K.
  • Across the 11 months ending August 2026, Libsyn’s estimated Share of Search among podcast advertising platforms worldwide moved from 4.4% to 3%, and its estimated monthly branded searches moved from 18.1K to 9.9K.

How did search popularity change for podcast advertising platforms worldwide in August 2026?

  1. In August 2026, Acast gained estimated Share of Search among podcast advertising platforms worldwide, from 7.6% to 8.3%.

  2. Estimated monthly branded searches for Libsyn worldwide fell 45.3% over 11 measured months, from 18.1K to 9.9K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Acast’s and Libsyn’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Acast

1 branded search term

  • acast

Libsyn

1 branded search term

  • libsyn

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.