How popular isSpotify Ad Studio in search?
In August 2026, there were an estimated 1.3K branded searches for Spotify Ad Studio worldwide which is down 55.2% over the last 11 months. Spotify Ad Studio holds 0.41% estimated Share of Search among podcast advertising platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Where does Spotify Ad Studio compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Podcast advertising platforms | 5th of 5 | 0.41% | Shown below |
| Audio advertising platforms | 3rd of 5 | 0.67% | Show ranking |
Which podcast advertising platforms compete with Spotify Ad Studio?
Share of Search by month for Megaphone, RedCircle, Podbean, Acast, Spotify Ad Studio. The figures are in the table below the chart.
View monthly share of search table
| Month | Megaphone | RedCircle | Podbean | Acast | Spotify Ad Studio |
|---|---|---|---|---|---|
| Oct 2025 | 50.4% | 27.9% | 12.6% | 8.3% | 0.73% |
| Nov 2025 | 48.1% | 26.7% | 14.6% | 9.7% | 0.85% |
| Dec 2025 | 50.3% | 27.9% | 12.6% | 8.3% | 0.88% |
| Jan 2026 | 47.4% | 32% | 11.9% | 7.8% | 0.83% |
| Feb 2026 | 47.5% | 32% | 11.9% | 7.8% | 0.83% |
| Mar 2026 | 45% | 30.4% | 13.8% | 9% | 1.8% |
| Apr 2026 | 47.5% | 32.1% | 11.9% | 7.8% | 0.69% |
| May 2026 | 47.6% | 32% | 11.9% | 7.8% | 0.69% |
| Jun 2026 | 46.7% | 31.7% | 11.6% | 9.4% | 0.66% |
| Jul 2026 | 47.5% | 32.1% | 11.8% | 7.8% | 0.84% |
| Aug 2026 | 51.8% | 28.8% | 10.5% | 8.5% | 0.41% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 51.8% | 165K | +22.2% | +4.4 points | |
| 2, held 2nd | 28.8% | 91.6K | +0.16% | -3.4 points | |
| 3, held 3rd | 10.5% | 33.5K | 0% | -1.3 points | |
| 4, held 4th | 8.5% | 27.1K | +22.1% | +0.7 points | |
| 5, held 5th | 0.41% | 1.3K | -45.8% | -0.4 points |
51.8%
Held 1st. 165K estimated branded searches, +22.2% vs prior month. Share +4.4 points.
28.8%
Held 2nd. 91.6K estimated branded searches, +0.16% vs prior month. Share -3.4 points.
3.
Podbean10.5%
Held 3rd. 33.5K estimated branded searches, 0% vs prior month. Share -1.3 points.
4.
Acast8.5%
Held 4th. 27.1K estimated branded searches, +22.1% vs prior month. Share +0.7 points.
0.41%
Held 5th. 1.3K estimated branded searches, -45.8% vs prior month. Share -0.4 points.
Compare search popularity between Spotify Ad Studio and its closest rivals
How has branded search demand for Spotify Ad Studio changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Spotify Ad Studio worldwide fell from 2.9K to 1.3K.
- Across the 11 months ending August 2026, Spotify Ad Studio’s estimated Share of Search among podcast advertising platforms worldwide peaked at 1.8% in March 2026 and was lowest at 0.41% in August 2026.
How did search popularity change for podcast advertising platforms worldwide in August 2026?
5 changes
In August 2026, Megaphone gained estimated Share of Search among podcast advertising platforms worldwide, from 47.5% to 51.8%.
In August 2026, Acast gained estimated Share of Search among podcast advertising platforms worldwide, from 7.8% to 8.5%.
In August 2026, RedCircle lost estimated Share of Search among podcast advertising platforms worldwide, from 32.1% to 28.8%.
In August 2026, Podbean lost estimated Share of Search among podcast advertising platforms worldwide, from 11.8% to 10.5%.
Estimated monthly branded searches for Spotify Ad Studio worldwide fell 55.2% over 11 measured months, from 2.9K to 1.3K in August 2026.
How is Spotify Ad Studio measured?
Brandwave collects information about searches that people make online using Spotify Ad Studio’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- spotify ad studio
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Is Spotify Ad Studio your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.