Brandwave

How popular isSlab in search?

In August 2026, there were an estimated 280 branded searches for Slab worldwide which held steady over the last 11 months. Slab holds 0.04% estimated Share of Search among IT documentation platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Confluence96%
  2. Hudu1.7%
  3. IT Glue1.7%
  4. Document3600.62%
  5. Slab0.04%
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Which IT documentation platforms compete with Slab?

Slab against IT documentation platforms worldwide, by month

Share of Search by month for Confluence, Slab. The figures are in the table below the chart.

View monthly share of search table
MonthConfluenceHuduIT GlueDocument360Slab
Oct 202595.9%1.1%2%0.93%0.03%
Nov 202595.4%1.4%2%1.1%0.03%
Dec 202596%1.4%1.7%0.92%0.04%
Jan 202696.2%1.4%1.7%0.76%0.03%
Feb 202695.3%1.7%2%0.93%0.04%
Mar 202696.2%1.4%1.7%0.76%0.04%
Apr 202695.3%1.7%2%0.92%0.04%
May 202696%1.7%1.7%0.62%0.04%
Jun 202696.7%1.4%1.4%0.51%0.03%
Jul 202696.3%1.4%1.7%0.62%0.04%
Aug 202696%1.7%1.7%0.62%0.04%
Sep 2026—————
  1. Held 1st. 694K estimated branded searches, -0.11% vs prior month. Share -0.3 points.

  2. 2.Hudu

    1.7%

    Moved from 3rd to 2nd. 12.1K estimated branded searches, +22.2% vs prior month. Share +0.3 points.

  3. 3.IT Glue

    1.7%

    Moved from 2nd to 3rd. 12.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. Held 4th. 4.5K estimated branded searches, -0.67% vs prior month. Share 0 points.

  5. 5.Slab

    0.04%

    Held 5th. 280 estimated branded searches, -6.7% vs prior month. Share 0 points.

Compare search popularity between Slab and its closest rivals

How has branded search demand for Slab changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Slab worldwide held steady at 280.
  • Across the 11 months ending August 2026, Slab’s estimated Share of Search among IT documentation platforms worldwide held steady, from 0.03% to 0.04%.

How did search popularity change for IT documentation platforms worldwide in August 2026?

  1. In August 2026, Hudu rose from 3rd to 2nd among IT documentation platforms worldwide.

  2. In August 2026, IT Glue fell from 2nd to 3rd among IT documentation platforms worldwide.

  3. Estimated monthly branded searches for Document360 worldwide fell 45.7% over 11 measured months, from 8.2K to 4.5K in August 2026.

  4. Estimated monthly branded searches for Confluence worldwide fell 18.2% over 11 measured months, from 849K to 694K in August 2026.

Where does Slab compete?

Slab is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Internal knowledge management platforms5th of 50.02%Show ranking
IT documentation platforms5th of 50.04%Shown above
AI knowledge base tools5th of 51.1%Show ranking

How is Slab measured?

Brandwave collects information about searches that people make online using Slab’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • slab com
  • slab knowledge base

Do you work for Slab? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Slab your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.