SharePoint vs Slab:Which is more popular?
In September 2026, SharePoint had more branded searches than Slab among internal knowledge management platforms worldwide. SharePoint had about 3.4 million branded searches, while Slab had 110. SharePoint made up 72.4% of all internal knowledge management platform searches we track, and Slab accounted for <0.01%. When we asked ChatGPT and Google AI Overviews about internal knowledge management platforms, SharePoint appeared in all five answers and Slab in two. SharePoint was mentioned before Slab in four out of five answers.
Who do people search for more?
SharePoint, about 30455 searches for every 1 for Slab
Who does AI mention more?
SharePoint, mentioned in every answer we collected
Who does AI recommend more?
SharePoint, named ahead of Slab in 4 of 5 answers
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Top internal knowledge management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, SharePoint appeared in all five answers. Slab was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. SharePoint was listed before Slab in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Notion1st
Confluence2nd
Guru3rd- SharePoint4th
Document3605th
Slab6th
Nuclino–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- SharePoint5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Confluence5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Notion5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Guru5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Document3603 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Slab2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Nuclino0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about internal knowledge management platforms
5 answers
Asked ChatGPT
“Which internal knowledge management platform should I use?”
Asked ChatGPT
“What are the best internal knowledge management platforms?”
Asked ChatGPT
“What's the best internal knowledge management platform for team knowledge sharing?”
Searched Google, AI Overview
“knowledge base software”
Searched Google, AI Overview
“internal knowledge management platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is SharePoint or Slab more popular in search?
This chart shows how often people search Google for SharePoint and Slab by name. Each line represents a brand's share of searches for all seven internal knowledge management platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for SharePoint, Slab. The figures are in the table below the chart.
View monthly share of searches table
| Month | SharePoint | Confluence | Notion | Nuclino | Document360 | Guru | Slab |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 67.2% | 20.8% | 11.4% | 0.3% | 0.2% | 0.02% | <0.01% |
| Nov 2025 | 71% | 18% | 10.4% | 0.32% | 0.21% | 0.01% | <0.01% |
| Dec 2025 | 67.5% | 20.9% | 11% | 0.3% | 0.2% | 0.02% | <0.01% |
| Jan 2026 | 66.8% | 20.7% | 12% | 0.3% | 0.16% | 0.02% | <0.01% |
| Feb 2026 | 70.3% | 17.8% | 11.5% | 0.21% | 0.17% | 0.02% | <0.01% |
| Mar 2026 | 66.4% | 20.6% | 12.6% | 0.2% | 0.16% | 0.02% | <0.01% |
| Apr 2026 | 69.3% | 17.6% | 12.7% | 0.21% | 0.17% | 0.02% | <0.01% |
| May 2026 | 70.4% | 17.8% | 11.5% | 0.17% | 0.11% | 0.02% | <0.01% |
| Jun 2026 | 68.2% | 21.1% | 10.2% | 0.3% | 0.11% | 0.02% | <0.01% |
| Jul 2026 | 71.5% | 18.1% | 10.1% | 0.14% | 0.11% | 0.02% | <0.01% |
| Aug 2026 | 70.8% | 17.9% | 10.9% | 0.26% | 0.11% | 0.01% | <0.01% |
| Sep 2026 | 72.4% | 18.3% | 9.1% | 0.1% | 0.1% | <0.01% | <0.01% |
How has the SharePoint and Slab comparison changed over the last 12 months?
3 findings
- SharePoint was ahead of Slab in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, SharePoint’s share of searches among internal knowledge management platforms worldwide moved from 67.2% to 72.4%, and its estimated monthly branded searches moved from 2.7M to 3.4M.
- Across the 12 months ending September 2026, Slab’s share of searches among internal knowledge management platforms worldwide held steady at <0.01%, and its estimated monthly branded searches moved from 140 to 110.
How did search popularity change for internal knowledge management platforms worldwide in September 2026?
2 changes
In September 2026, SharePoint gained share of searches among internal knowledge management platforms worldwide, from 70.8% to 72.4%.
Estimated monthly branded searches for Slab worldwide fell 21.4% over 12 measured months, from 140 to 110 in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using SharePoint’s and Slab’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
SharePoint
1 branded search term
- sharepoint
Slab
1 branded search term
- slab knowledge base
Other head-to-heads among internal knowledge management platforms
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