Brandwave

How popular isSlab in search?

In August 2026, there were an estimated 280 branded searches for Slab worldwide which held steady over the last 11 months. Slab holds 0.02% estimated Share of Search among internal knowledge management platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Confluence61.3%
  2. Notion37.8%
  3. Nuclino0.88%
  4. Guru0.05%
  5. Slab0.02%
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Which internal knowledge management platforms compete with Slab?

Slab against internal knowledge management platforms worldwide, by month

Share of Search by month for Confluence, Notion, Slab. The figures are in the table below the chart.

View monthly share of search table
MonthConfluenceNotionNuclinoGuruSlab
Oct 202563.6%35.4%0.92%0.05%0.02%
Nov 202562.3%36.6%1.1%0.05%0.02%
Dec 202564.6%34.4%0.93%0.06%0.03%
Jan 202662.4%36.6%0.9%0.06%0.02%
Feb 202660.1%39.1%0.71%0.06%0.02%
Mar 202661.2%38.1%0.59%0.06%0.02%
Apr 202657.3%41.9%0.68%0.06%0.02%
May 202660.1%39.2%0.58%0.07%0.02%
Jun 202666.3%32.6%0.95%0.06%0.02%
Jul 202663.5%35.9%0.5%0.07%0.03%
Aug 202661.3%37.8%0.88%0.05%0.02%
Sep 2026—————
  1. 1.Confluence

    61.3%

    Held 1st. 694K estimated branded searches, -0.11% vs prior month. Share -2.3 points.

  2. 2.Notion

    37.8%

    Held 2nd. 428K estimated branded searches, +9.2% vs prior month. Share +1.9 points.

  3. 3.Nuclino

    0.88%

    Held 3rd. 10K estimated branded searches, +82.1% vs prior month. Share +0.4 points.

  4. 4.Guru

    0.05%

    Held 4th. 600 estimated branded searches, -22.1% vs prior month. Share 0 points.

  5. 5.Slab

    0.02%

    Held 5th. 280 estimated branded searches, -6.7% vs prior month. Share 0 points.

Compare search popularity between Slab and its closest rivals

How has branded search demand for Slab changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Slab worldwide held steady at 280.
  • Across the 11 months ending August 2026, Slab’s estimated Share of Search among internal knowledge management platforms worldwide held steady at 0.02%.

How did search popularity change for internal knowledge management platforms worldwide in August 2026?

  1. In August 2026, Notion gained estimated Share of Search among internal knowledge management platforms worldwide, from 35.9% to 37.8%.

  2. In August 2026, Confluence lost estimated Share of Search among internal knowledge management platforms worldwide, from 63.5% to 61.3%.

  3. Estimated monthly branded searches for Nuclino worldwide fell 18.4% over 11 measured months, from 12.2K to 10K in August 2026.

  4. Estimated monthly branded searches for Guru worldwide fell 17.8% over 11 measured months, from 730 to 600 in August 2026.

Where does Slab compete?

Slab is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Internal knowledge management platforms5th of 50.02%Shown above
IT documentation platforms5th of 50.04%Show ranking
AI knowledge base tools5th of 51.1%Show ranking

How is Slab measured?

Brandwave collects information about searches that people make online using Slab’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • slab com
  • slab knowledge base

Do you work for Slab? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Slab your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.