Brandwave

How popular isShopify Payments?

In September 2026, people searched for Shopify Payments by name about 12,100 times worldwide, a 45.5% decrease from the previous year. These searches made up 0.04% of all global payment processor searches, placing Shopify Payments 12th out of 15 processors. When we asked both ChatGPT and Google AI Overviews about payment processors, Shopify Payments appeared in one of the five answers and was the fifth most recommended of the 15.

Search and AI answers in September 2026

Shopify Payments is the 12th most searched of 15 competitors and the fifth most recommended in AI answers.

  1. PayPalShare of searches 71.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. RevolutShare of searches 15.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. StripeShare of searches 10.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. AdyenShare of searches 0.61%Mentioned in 1 of 5 AI answersPlace in AI recommendations 6th
  5. Shopify PaymentsShare of searches 0.04%Mentioned in 1 of 5 AI answersPlace in AI recommendations 5th

+10 more

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Top payment processors in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Shopify Payments was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Shopify Payments is the fifth most recommended of the 15.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Stripe1st
  2. Square2nd
  3. PayPal3rd
  4. Helcim4th
  5. Shopify Payments5th
  6. Adyen6th
  7. GoCardless7th
  8. Shopify POS8th
  9. Revolut–
  10. Airwallex–
  11. +5 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Stripe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Square5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PayPal4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Helcim4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adyen1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • GoCardless1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shopify POS1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shopify Payments1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Revolut0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Airwallex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about payment processors

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Which payment processors compete with Shopify Payments?

Shopify Payments against payment processors worldwide, by month

Share of searches by month for PayPal, Revolut, Stripe, Shopify Payments. The figures are in the table below the chart.

View monthly share of searches table
MonthPayPalRevolutStripeAdyenAirwallexGoCardlessWorldlineWiseBraintreeHelcimShopify POSShopify PaymentsCheckout.comMollieSquare
Oct 202577.2%11.4%9.1%0.54%0.42%0.44%0.42%0.18%0.02%0.07%0.08%0.07%0.02%0.04%0.03%
Nov 202578.8%9.6%9.3%0.45%0.43%0.45%0.43%0.18%0.02%0.06%0.09%0.07%0.02%0.04%0.03%
Dec 202579.9%9.8%7.8%0.55%0.65%0.45%0.35%0.2%0.02%0.06%0.07%0.07%0.02%0.04%0.03%
Jan 202677%11.4%9.1%0.53%0.62%0.53%0.34%0.22%0.02%0.07%0.08%0.07%0.02%0.04%0.04%
Feb 202674.8%11.2%10.8%0.76%0.74%0.63%0.4%0.22%0.03%0.08%0.1%0.07%0.02%0.05%0.04%
Mar 202671.3%12.9%12.6%0.61%0.71%0.6%0.57%0.27%0.03%0.09%0.09%0.08%0.02%0.04%0.05%
Apr 202675%11.2%10.9%0.63%0.74%0.52%0.4%0.27%0.03%0.1%0.1%0.08%0.02%0.04%0.04%
May 202673.3%13.1%10.7%0.62%0.73%0.5%0.39%0.26%0.02%0.08%0.1%0.08%0.02%0.04%0.04%
Jun 202673.1%13.1%10.8%0.75%0.72%0.5%0.39%0.26%0.02%0.08%0.1%0.08%0.02%0.04%0.04%
Jul 202673.4%13.2%10.7%0.51%0.73%0.5%0.32%0.26%0.02%0.1%0.1%0.06%0.02%0.04%0.04%
Aug 202673.2%13.2%10.6%0.62%0.73%0.5%0.32%0.3%0.13%0.1%0.06%0.06%0.02%0.04%0.04%
Sep 202671.5%15.6%10.3%0.61%0.58%0.49%0.32%0.25%0.11%0.09%0.06%0.04%0.03%0.03%0.03%
  1. 1.PayPal

    71.5%

    Held 1st. 20.5M estimated branded searches, +0.05% vs prior month. Share -1.7 points.

  2. 2.Revolut

    15.6%

    Held 2nd. 4.5M estimated branded searches, +21% vs prior month. Share +2.4 points.

  3. 3.Stripe

    10.3%

    Held 3rd. 2.9M estimated branded searches, -1.2% vs prior month. Share -0.4 points.

  4. 4.Adyen

    0.61%

    Moved from 5th to 4th. 174K estimated branded searches, +0.47% vs prior month. Share 0 points.

  5. 5.Airwallex

    0.58%

    Moved from 4th to 5th. 167K estimated branded searches, -17.8% vs prior month. Share -0.1 points.

  6. 6.GoCardless

    0.49%

    Held 6th. 140K estimated branded searches, +0.34% vs prior month. Share 0 points.

  7. 7.Worldline

    0.32%

    Held 7th. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Wise

    0.25%

    Held 8th. 72.6K estimated branded searches, -13.9% vs prior month. Share 0 points.

  9. 9.Braintree

    0.11%

    Held 9th. 31.6K estimated branded searches, -16.3% vs prior month. Share 0 points.

  10. 10.Helcim

    0.09%

    Held 10th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

  11. 11.Shopify POS

    0.06%

    Moved from 12th to 11th. 18.1K estimated branded searches, 0% vs prior month. Share 0 points.

  12. Moved from 11th to 12th. 12.1K estimated branded searches, -33.1% vs prior month. Share 0 points.

  13. 13.Checkout.com

    0.03%

    Moved from 15th to 13th. 9K estimated branded searches, +35.3% vs prior month. Share 0 points.

  14. 14.Mollie

    0.03%

    Held 14th. 8.8K estimated branded searches, -16.7% vs prior month. Share 0 points.

  15. 15.Square

    0.03%

    Moved from 13th to 15th. 7.9K estimated branded searches, -29.5% vs prior month. Share 0 points.

Compare popularity between Shopify Payments and its closest rivals

Every comparison with Shopify Payments

14 comparisons

How has branded search demand for Shopify Payments changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Shopify Payments worldwide fell from 22.2K to 12.1K.
  • Across the 12 months ending September 2026, Shopify Payments fell from 11th to 12th among payment processors worldwide.

How did search popularity change for payment processors worldwide in September 2026?

6 changes
  1. In September 2026, Revolut gained share of searches among payment processors worldwide, from 13.2% to 15.6%.

  2. In September 2026, PayPal lost share of searches among payment processors worldwide, from 73.2% to 71.5%.

  3. Stripe’s share of searches among payment processors worldwide has lost ground for 3 months in a row, from 10.8% to 10.3% in September 2026.

  4. In September 2026, Checkout.com rose from 15th to 13th among payment processors worldwide.

  5. In September 2026, Adyen rose from 5th to 4th among payment processors worldwide.

  6. In September 2026, Shopify POS rose from 12th to 11th among payment processors worldwide.

How are Shopify Payments’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Shopify Payments’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • shopify payments

How the Brand Demand Index is measured

Who owns Shopify Payments?

Shopify Payments is owned by Shopify. Brandwave also tracks Shopify, Shopify Collabs, Shopify Shipping and Shopify Subscriptions, owned by the same company, worldwide.

Do you work for Shopify Payments? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Shopify Payments your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.