Brandwave

Adyen vs Shopify Payments:Which is more popular?

In September 2026, Adyen had more branded searches than Shopify Payments among payment processors worldwide. Adyen had about 174,000 branded searches, while Shopify Payments had 12,100. Adyen made up 0.61% of all payment processor searches we track, and Shopify Payments accounted for 0.04%. When we asked ChatGPT and Google AI Overviews about payment processors, Adyen and Shopify Payments each appeared in one of the five answers.

Among payment processors worldwide in September 2026

Who do people search for more?

Adyen, about 14 searches for every 1 for Shopify Payments

Adyen 174K searchesShopify Payments 12.1K searches

Who does AI mention more?

Both were mentioned in 1 of 5 answers.

Adyen in 1 of 5Shopify Payments in 1 of 5

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Top payment processors in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Adyen and Shopify Payments were each mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Stripe1st
  2. Square2nd
  3. PayPal3rd
  4. Helcim4th
  5. Shopify Payments5th
  6. Adyen6th
  7. GoCardless7th
  8. Shopify POS8th
  9. Revolut–
  10. Airwallex–
  11. +5 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Stripe5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Square5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • PayPal4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Helcim4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adyen1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • GoCardless1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shopify POS1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Shopify Payments1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Revolut0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Airwallex0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+5 more

See every answer about payment processors

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is Adyen or Shopify Payments more popular in search?

This chart shows how often people search Google for Adyen and Shopify Payments by name. Each line represents a brand's share of searches for all 15 payment processors we track, month by month, from English-language searches worldwide.

Adyen and Shopify Payments among payment processors worldwide, by month

Share of searches by month for Adyen, Shopify Payments. The figures are in the table below the chart.

View monthly share of searches table
MonthPayPalRevolutStripeAdyenAirwallexGoCardlessWorldlineWiseBraintreeHelcimShopify POSShopify PaymentsCheckout.comMollieSquare
Oct 202577.2%11.4%9.1%0.54%0.42%0.44%0.42%0.18%0.02%0.07%0.08%0.07%0.02%0.04%0.03%
Nov 202578.8%9.6%9.3%0.45%0.43%0.45%0.43%0.18%0.02%0.06%0.09%0.07%0.02%0.04%0.03%
Dec 202579.9%9.8%7.8%0.55%0.65%0.45%0.35%0.2%0.02%0.06%0.07%0.07%0.02%0.04%0.03%
Jan 202677%11.4%9.1%0.53%0.62%0.53%0.34%0.22%0.02%0.07%0.08%0.07%0.02%0.04%0.04%
Feb 202674.8%11.2%10.8%0.76%0.74%0.63%0.4%0.22%0.03%0.08%0.1%0.07%0.02%0.05%0.04%
Mar 202671.3%12.9%12.6%0.61%0.71%0.6%0.57%0.27%0.03%0.09%0.09%0.08%0.02%0.04%0.05%
Apr 202675%11.2%10.9%0.63%0.74%0.52%0.4%0.27%0.03%0.1%0.1%0.08%0.02%0.04%0.04%
May 202673.3%13.1%10.7%0.62%0.73%0.5%0.39%0.26%0.02%0.08%0.1%0.08%0.02%0.04%0.04%
Jun 202673.1%13.1%10.8%0.75%0.72%0.5%0.39%0.26%0.02%0.08%0.1%0.08%0.02%0.04%0.04%
Jul 202673.4%13.2%10.7%0.51%0.73%0.5%0.32%0.26%0.02%0.1%0.1%0.06%0.02%0.04%0.04%
Aug 202673.2%13.2%10.6%0.62%0.73%0.5%0.32%0.3%0.13%0.1%0.06%0.06%0.02%0.04%0.04%
Sep 202671.5%15.6%10.3%0.61%0.58%0.49%0.32%0.25%0.11%0.09%0.06%0.04%0.03%0.03%0.03%

How has the Adyen and Shopify Payments comparison changed over the last 12 months?

3 findings
  • Adyen was ahead of Shopify Payments in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Adyen’s share of searches among payment processors worldwide moved from 0.54% to 0.61%, and its estimated monthly branded searches held steady at 174K.
  • Across the 12 months ending September 2026, Shopify Payments’ share of searches among payment processors worldwide moved from 0.07% to 0.04%, and its estimated monthly branded searches moved from 22.2K to 12.1K.

How did search popularity change for payment processors worldwide in September 2026?

2 changes
  1. In September 2026, Adyen rose from 5th to 4th among payment processors worldwide.

  2. In September 2026, Shopify Payments fell from 11th to 12th among payment processors worldwide.

How are branded searches counted?

21 search terms

Brandwave collects information about searches that people make online using Adyen’s and Shopify Payments’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Adyen

20 branded search terms

  • adyen
  • adyen checkout
  • adyen for platform
  • adyen for platforms
  • adyen pay
  • adyen payment
  • adyen payment gateway
  • adyen payment gateways
  • adyen payment method
  • adyen payment methods
  • adyen payment platform
  • adyen payment processing
  • adyen payment processor
  • adyen payments
  • adyen terminals
  • checkout adyen
  • payment adyen
  • payment gateway adyen
  • payment method adyen
  • payment methods adyen

Shopify Payments

1 branded search term

  • shopify payments

How the Brand Demand Index is measured

Other head-to-heads among payment processors

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