Brandwave

How popular isSalesforce in search?

In September 2026, there were an estimated 3M branded searches for Salesforce worldwide which is up 17.6% over the last 12 months. Salesforce holds 0.48% estimated Share of Search among crm Integration brands worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Facebook98.9%
  2. Salesforce0.48%
  3. HubSpot0.3%
  4. Squarespace0.24%
  5. Constant Contact0.07%
  6. RingCentral0.03%
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Which crm Integration brands compete with Salesforce?

Salesforce against crm Integration brands worldwide, by month

Share of Search by month for Facebook, Salesforce. The figures are in the table below the chart.

View monthly share of search table
MonthFacebookSalesforceHubSpotSquarespaceConstant ContactRingCentral
Oct 202599%0.41%0.26%0.24%0.06%0.03%
Nov 202599.2%0.34%0.21%0.2%0.05%0.03%
Dec 202599.2%0.33%0.18%0.2%0.05%0.03%
Jan 202699%0.41%0.26%0.24%0.05%0.03%
Feb 202699%0.43%0.22%0.24%0.04%0.03%
Mar 202698.9%0.43%0.27%0.29%0.05%0.04%
Apr 202699%0.42%0.26%0.24%0.03%0.04%
May 202699%0.43%0.22%0.24%0.04%0.03%
Jun 202699%0.44%0.27%0.24%0.05%0.03%
Jul 202699%0.42%0.22%0.24%0.03%0.03%
Aug 202699.1%0.4%0.23%0.2%0.04%0.03%
Sep 202698.9%0.48%0.3%0.24%0.07%0.03%
  1. 1.Facebook

    98.9%

    Held 1st. 618M estimated branded searches, 0% vs prior month. Share -0.2 points.

  2. 2.Salesforce

    0.48%

    Held 2nd. 3M estimated branded searches, +19.9% vs prior month. Share +0.1 points.

  3. 3.HubSpot

    0.3%

    Held 3rd. 1.9M estimated branded searches, +34% vs prior month. Share +0.1 points.

  4. Held 4th. 1.5M estimated branded searches, +23% vs prior month. Share 0 points.

  5. Held 5th. 450K estimated branded searches, +82.9% vs prior month. Share 0 points.

  6. Held 6th. 178K estimated branded searches, -1.6% vs prior month. Share 0 points.

Compare search popularity between Salesforce and its closest rivals

How has branded search demand for Salesforce changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Salesforce worldwide rose from 2.5M to 3M.
  • Across the 12 months ending September 2026, Salesforce’s estimated Share of Search among crm Integration brands worldwide held steady, from 0.41% to 0.48%.

How did search popularity change for crm Integration brands worldwide in September 2026?

  1. Estimated monthly branded searches for Constant Contact worldwide rose 22.3% over 12 measured months, from 368K to 450K in September 2026.

  2. Estimated monthly branded searches for Salesforce worldwide rose 17.6% over 12 measured months, from 2.5M to 3M in September 2026.

  3. Estimated monthly branded searches for HubSpot worldwide rose 14.7% over 12 measured months, from 1.6M to 1.9M in September 2026.

  4. Estimated monthly branded searches for RingCentral worldwide fell 18.2% over 12 measured months, from 218K to 178K in September 2026.

Where does Salesforce compete?

Salesforce is ranked in ten competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Crm Integration brands2nd of 60.48%Shown above
Lead Capture brands3rd of 70.56%Show ranking
Coding Challenge brands2nd of 60.65%Show ranking
Database Administrator brands2nd of 76.5%Show ranking
CRM platforms1st of 949.5%Show ranking
Self service portals1st of 578.5%Show ranking
CPQ platforms1st of 590.6%Show ranking
Quote to cash platforms1st of 590.6%Show ranking
Government CRM platforms1st of 597.1%Show ranking
Financial advisor CRM1st of 597.5%Show ranking

How is Salesforce measured?

Brandwave collects information about searches that people make online using Salesforce’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

38 branded search terms

  • agentforce
  • app salesforce
  • data cloud salesforce
  • experience cloud
  • marketing cloud
  • sales cloud
  • sales cloud salesforce
  • salesforce
  • salesforce agentforce
  • salesforce app
  • salesforce cloud
  • salesforce commerce cloud
  • salesforce cpq
  • salesforce crm
  • salesforce crm company
  • salesforce crm management
  • salesforce crm platform
  • salesforce crm software
  • salesforce crm system
  • salesforce crm tool
  • salesforce customer 360
  • salesforce customer management
  • salesforce customer relationship
  • salesforce customer relationship management
  • salesforce customer relationship management system
  • salesforce data cloud
  • salesforce einstein
  • salesforce experience cloud
  • salesforce for crm
  • salesforce health cloud
  • salesforce marketing cloud
  • salesforce platform
  • salesforce relationship management
  • salesforce sales cloud
  • salesforce service cloud
  • salesforce software
  • salesforcecpq
  • service cloud

Do you work for Salesforce? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Salesforce your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.