Brandwave

How popular isOneTrust?

In September 2026, people searched for OneTrust by name about 68,800 times worldwide, a 10% increase from the previous year. These searches made up 45.9% of all global security compliance automation platform searches, placing OneTrust first out of nine platforms. When we asked both ChatGPT and Google AI Overviews about security compliance automation platforms, OneTrust appeared in two of the five answers and was the seventh most recommended of the nine.

Search and AI answers in September 2026

OneTrust is the most searched of 9 competitors and the seventh most recommended in AI answers.

  1. OneTrustShare of searches 45.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 7th
  2. DrataShare of searches 20.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  3. SprintoShare of searches 20.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  4. SecureframeShare of searches 4.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  5. ThoropassShare of searches 2.7%Mentioned in 1 of 5 AI answersPlace in AI recommendations 8th

+4 more

OneTrust website (opens in a new tab)

Follow OneTrust and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top security compliance automation platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, OneTrust was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. OneTrust is the seventh most recommended of the nine.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Vanta1st
  2. Drata2nd
  3. Secureframe3rd
  4. Sprinto4th
  5. Scrut Automation5th
  6. Hyperproof6th
  7. OneTrust7th
  8. Thoropass8th
  9. Scytale–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Drata5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Vanta5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sprinto3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Secureframe3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Hyperproof3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OneTrust2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Scrut Automation2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Thoropass1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Scytale0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about security compliance automation platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which security compliance automation platforms compete with OneTrust?

OneTrust against security compliance automation platforms worldwide, by month

Share of searches by month for OneTrust, Drata, Sprinto, Secureframe, Thoropass, Hyperproof, Scrut Automation. The figures are in the table below the chart.

View monthly share of searches table
MonthOneTrustDrataSprintoSecureframeThoropassHyperproofScrut AutomationVantaScytale
Oct 202549.4%22.5%14.8%4.4%3%2.4%2.4%1.1%0.25%
Nov 202547.3%21.5%17.3%4.2%2.8%2.3%2.8%1.6%0.3%
Dec 202542.8%19.4%23.4%4.6%2.6%2.5%3.1%1.4%0.22%
Jan 202644.6%20.3%20%4.9%3.3%2.6%3.2%0.95%0.22%
Feb 202646.8%21.4%17.1%4.2%3.4%2.7%2.7%1.3%0.29%
Mar 202647.3%21.5%17.4%4.2%2.8%2.3%2.8%1.3%0.31%
Apr 202643.2%24%19.4%4.7%2.6%2.1%2.5%1.2%0.29%
May 202645.7%20.8%20.5%4.1%2.7%2.2%2.2%1.5%0.29%
Jun 202644.9%20.4%20.1%4.9%2.6%2.6%2.6%1.5%0.27%
Jul 202645.5%20.7%20.4%4%2.7%2.7%2.7%0.97%0.34%
Aug 202646%20.9%20.6%4.1%2.7%2.2%2.2%0.98%0.33%
Sep 202645.9%20.9%20.6%4.1%2.7%2.2%2.2%1%0.34%

  1. 1.OneTrust

    45.9%

    Held 1st. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Drata

    20.9%

    Held 2nd. 22.5K estimated branded searches, +0.09% vs prior month. Share 0 points.

  3. 3.Sprinto

    20.6%

    Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Secureframe

    4.1%

    Held 4th. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Thoropass

    2.7%

    Held 5th. 2.9K estimated branded searches, +0.34% vs prior month. Share 0 points.

  6. 6.Hyperproof

    2.2%

    Held 6th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Scrut Automation

    2.2%

    Held 7th. 2.4K estimated branded searches, 0% vs prior month. Share 0 points.

  8. 8.Vanta

    1%

    Held 8th. 1.1K estimated branded searches, +2.8% vs prior month. Share 0 points.

  9. 9.Scytale

    0.34%

    Held 9th. 370 estimated branded searches, +2.8% vs prior month. Share 0 points.

Compare popularity between OneTrust and its closest rivals

Every comparison with OneTrust

22 comparisons

How has branded search demand for OneTrust changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for OneTrust worldwide rose from 62.5K to 68.8K.
  • Across the 12 months ending September 2026, OneTrust’s share of searches among security compliance automation platforms worldwide decreased from 49.4% to 45.9%.
  • Across the 12 months ending September 2026, OneTrust’s share of searches among security compliance automation platforms worldwide peaked at 49.4% in October 2025 and was lowest at 42.8% in December 2025.

How did search popularity change for security compliance automation platforms worldwide in September 2026?

6 changes

  1. Estimated monthly branded searches for Sprinto worldwide rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026.

  2. Estimated monthly branded searches for Scytale worldwide rose 19.4% over 12 measured months, from 310 to 370 in September 2026.

  3. Estimated monthly branded searches for Thoropass worldwide fell 19.3% over 12 measured months, from 3.6K to 2.9K in September 2026.

  4. Estimated monthly branded searches for Secureframe worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

  5. Estimated monthly branded searches for Drata worldwide fell 18.2% over 12 measured months, from 27.5K to 22.5K in September 2026.

  6. Estimated monthly branded searches for OneTrust worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

How are OneTrust’s branded searches counted?

11 search terms

Brandwave collects information about searches that people make online using OneTrust’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • consent management onetrust
  • cookie consent onetrust
  • one trust
  • onetrust app
  • onetrust consent
  • onetrust consent management
  • onetrust cookie consent
  • onetrust data governance
  • onetrust platform
  • onetrust software
  • onetrust tool

Do you work for OneTrust? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does OneTrust compete?

OneTrust is ranked in five competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Consent management platforms1st of 641.3%Show ranking
Data governance platforms7th of 70.02%Show ranking
Security compliance automation platforms1st of 945.9%Shown above
Cookie consent and privacy tools8th of 80.02%Show ranking
Data privacy platforms8th of 80.07%Show ranking
Creator with pink hair and a pink jacket

Is OneTrust your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start free