Brandwave

OneTrust vs Osano:Which is more popular by branded search?

In August 2026, OneTrust had more branded searches than Osano among consent management platforms worldwide. OneTrust was estimated to have 51.9K branded searches compared to Osano’s 5.6K, and held a 45% Share of Search versus Osano’s 4.8%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among consent management platforms worldwide in August 2026Which is more popular in search, OneTrust or Osano?
OneTrust45%51.9K searches
vs
Osano4.8%5.6K searches

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Which is more popular in search, OneTrust or Osano?

Compare services and tools used to collect and manage consent for website data collection. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

OneTrust and Osano among consent management platforms worldwide, by month

Share of Search by month for OneTrust, Osano. The figures are in the table below the chart.

View monthly share of search table
MonthOneTrustCookiebotUsercentricsOsanoDidomi
Oct 202543.5%34.4%12.7%4.7%4.7%
Nov 202540.4%39%11.8%4.3%4.4%
Dec 202539.7%38.3%11.6%5.2%5.2%
Jan 202640.5%39%11.8%4.4%4.4%
Feb 202640.7%38.8%11.8%4.3%4.4%
Mar 202641.6%40.2%10%3.7%4.5%
Apr 202640.6%38.9%11.8%4.4%4.4%
May 202641.7%40.1%10%4.5%3.7%
Jun 202640.6%38.9%11.8%4.3%4.4%
Jul 202640.2%38.5%11.7%5.2%4.4%
Aug 202645%35.4%10.8%4.8%4%
Sep 2026—————

How has the OneTrust and Osano comparison changed over the last 12 months?

  • OneTrust was ahead of Osano in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, OneTrust’s estimated Share of Search among consent management platforms worldwide moved from 43.5% to 45%, and its estimated monthly branded searches moved from 62.9K to 51.9K.
  • Across the 11 months ending August 2026, Osano’s estimated Share of Search among consent management platforms worldwide moved from 4.7% to 4.8%, and its estimated monthly branded searches moved from 6.8K to 5.6K.

How did search popularity change for consent management platforms worldwide in August 2026?

  1. In August 2026, OneTrust gained estimated Share of Search among consent management platforms worldwide, from 40.2% to 45%.

  2. Estimated monthly branded searches for Osano worldwide fell 17.5% over 11 measured months, from 6.8K to 5.6K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using OneTrust’s and Osano’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

OneTrust

11 branded search terms

  • consent management onetrust
  • cookie consent onetrust
  • one trust
  • onetrust app
  • onetrust com
  • onetrust consent
  • onetrust consent management
  • onetrust cookie consent
  • onetrust platform
  • onetrust software
  • onetrust tool

Osano

5 branded search terms

  • osano
  • osano com
  • osano consent
  • osano cookie banner
  • osano software

How the Brand Demand Index is measured

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