Brandwave

Consent management platforms:Which brands are most popular in search?

In August 2026, OneTrust was the most searched among consent management platforms worldwide, with an estimated 51.9K branded searches and 45% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. OneTrust45%
  2. Cookiebot35.4%
  3. Usercentrics10.8%
  4. Osano4.8%
  5. Didomi4%

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Share of SearchLeaderboard

Compare services and tools used to collect and manage consent for website data collection. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among consent management platforms worldwide, by month

Share of Search by month for OneTrust, Cookiebot, Usercentrics, Osano, Didomi. The figures are in the table below the chart.

View monthly share of search table
MonthOneTrustCookiebotUsercentricsOsanoDidomi
Oct 202543.5%34.4%12.7%4.7%4.7%
Nov 202540.4%39%11.8%4.3%4.4%
Dec 202539.7%38.3%11.6%5.2%5.2%
Jan 202640.5%39%11.8%4.4%4.4%
Feb 202640.7%38.8%11.8%4.3%4.4%
Mar 202641.6%40.2%10%3.7%4.5%
Apr 202640.6%38.9%11.8%4.4%4.4%
May 202641.7%40.1%10%4.5%3.7%
Jun 202640.6%38.9%11.8%4.3%4.4%
Jul 202640.2%38.5%11.7%5.2%4.4%
Aug 202645%35.4%10.8%4.8%4%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.OneTrust

    45%

    held 1st · 51.9K estimated branded searches · +0.02% vs prior month · +4.9 points

  2. 2.Cookiebot

    35.4%

    held 2nd · 40.8K estimated branded searches · -18.1% vs prior month · -3.2 points

  3. 3.Usercentrics

    10.8%

    held 3rd · 12.4K estimated branded searches · -17.8% vs prior month · -0.9 points

  4. 4.Osano

    4.8%

    held 4th · 5.6K estimated branded searches · -17.6% vs prior month · -0.4 points

  5. 5.Didomi

    4%

    held 5th · 4.6K estimated branded searches · -18.7% vs prior month · -0.4 points

Compare search popularity between leading brands

Which brand is most popular in search among consent management platforms worldwide?

In August 2026, OneTrust was the most searched among consent management platforms worldwide, with an estimated 51.9K branded searches and 45% estimated Share of Search within this set. Cookiebot is in 2nd place, 9.7 percentage points behind at 35.4% Share of Search.

Global consent management platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
OneTrust43.5% → 45%45%Aug 202639.7%Dec 20251st
Cookiebot34.4% → 35.4%40.2%Mar 202634.4%Oct 20252nd
Usercentrics12.7% → 10.8%12.7%Oct 202510%May 20263rd
Osano4.7% → 4.8%5.2%Jul 20263.7%Mar 20265th → 4th
Didomi4.7% → 4%5.2%Dec 20253.7%May 20264th → 5th

Each finding as a sentence

  • Across the 11 months ending August 2026, OneTrust’s estimated Share of Search among consent management platforms worldwide increased from 43.5% to 45%.
  • Across the 11 months ending August 2026, Cookiebot’s estimated Share of Search among consent management platforms worldwide increased from 34.4% to 35.4%.
  • Across the 11 months ending August 2026, Usercentrics’ estimated Share of Search among consent management platforms worldwide decreased from 12.7% to 10.8%.
  • Across the 11 months ending August 2026, Didomi’s estimated Share of Search among consent management platforms worldwide decreased from 4.7% to 4%.
  • Across the 11 months ending August 2026, OneTrust’s estimated Share of Search among consent management platforms worldwide peaked at 45% in August 2026 and was lowest at 39.7% in December 2025.
  • Across the 11 months ending August 2026, Cookiebot’s estimated Share of Search among consent management platforms worldwide peaked at 40.2% in March 2026 and was lowest at 34.4% in October 2025.
  • Across the 11 months ending August 2026, Usercentrics’ estimated Share of Search among consent management platforms worldwide peaked at 12.7% in October 2025 and was lowest at 10% in May 2026.
  • Across the 11 months ending August 2026, Osano’s estimated Share of Search among consent management platforms worldwide peaked at 5.2% in July 2026 and was lowest at 3.7% in March 2026.
  • Across the 11 months ending August 2026, Didomi’s estimated Share of Search among consent management platforms worldwide peaked at 5.2% in December 2025 and was lowest at 3.7% in May 2026.
  • Across the 11 months ending August 2026, Osano rose from 5th to 4th among consent management platforms worldwide.
  • Across the 11 months ending August 2026, Didomi fell from 4th to 5th among consent management platforms worldwide.

How did search popularity change for consent management platforms worldwide in August 2026?

  1. In August 2026, OneTrust gained estimated Share of Search among consent management platforms worldwide, from 40.2% to 45%.

  2. In August 2026, Cookiebot lost estimated Share of Search among consent management platforms worldwide, from 38.5% to 35.4%.

  3. In August 2026, Usercentrics lost estimated Share of Search among consent management platforms worldwide, from 11.7% to 10.8%.

  4. Estimated monthly branded searches for Didomi worldwide fell 32.7% over 11 measured months, from 6.8K to 4.6K in August 2026.

  5. Estimated monthly branded searches for Osano worldwide fell 17.5% over 11 measured months, from 6.8K to 5.6K in August 2026.

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