How popular isMeltwater in search?
In August 2026, there were an estimated 60.8K branded searches for Meltwater worldwide which is down 18.2% over the last 11 months. Meltwater holds 52.2% estimated Share of Search among brand monitoring tools worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
Meltwater52.2%
Brand2423.4%
Talkwalker19.1%YouScan4.6%
Mention0.69%
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Which brand monitoring tools compete with Meltwater?
Share of Search by month for Meltwater, Brand24, Talkwalker, YouScan. The figures are in the table below the chart.
View monthly share of search table
| Month | Meltwater | Brand24 | Talkwalker | YouScan | Mention |
|---|---|---|---|---|---|
| Oct 2025 | 45% | 24.6% | 24.5% | 4% | 2% |
| Nov 2025 | 42.6% | 28.5% | 23.2% | 3.8% | 2% |
| Dec 2025 | 42.4% | 28.3% | 23.1% | 4.6% | 1.6% |
| Jan 2026 | 44.7% | 24.4% | 24.3% | 4.8% | 1.7% |
| Feb 2026 | 46.3% | 25.2% | 20.6% | 6.2% | 1.7% |
| Mar 2026 | 42.4% | 28.3% | 23% | 4.6% | 1.7% |
| Apr 2026 | 46.9% | 25.6% | 20.9% | 5.1% | 1.6% |
| May 2026 | 46.9% | 25.6% | 20.9% | 5.1% | 1.5% |
| Jun 2026 | 47% | 25.7% | 20.9% | 5.1% | 1.3% |
| Jul 2026 | 52.1% | 23.3% | 19% | 4.6% | 0.95% |
| Aug 2026 | 52.2% | 23.4% | 19.1% | 4.6% | 0.69% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 52.2% | 60.8K | -0.1% | +0.1 points | |
| 2, held 2nd | 23.4% | 27.2K | -0.07% | +0.1 points | |
| 3, held 3rd | 19.1% | 22.2K | 0% | +0.1 points | |
| 4, held 4th | 4.6% | 5.4K | 0% | 0 points | |
| 5, held 5th | 0.69% | 800 | -27.9% | -0.3 points |
52.2%
Held 1st. 60.8K estimated branded searches, -0.1% vs prior month. Share +0.1 points.
2.
Brand2423.4%
Held 2nd. 27.2K estimated branded searches, -0.07% vs prior month. Share +0.1 points.
19.1%
Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share +0.1 points.
4.
4.6%
Held 4th. 5.4K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Mention0.69%
Held 5th. 800 estimated branded searches, -27.9% vs prior month. Share -0.3 points.
Compare search popularity between Meltwater and its closest rivals
How has branded search demand for Meltwater changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Meltwater worldwide fell from 74.3K to 60.8K.
- Across the 11 months ending August 2026, Meltwater’s estimated Share of Search among brand monitoring tools worldwide increased from 45% to 52.2%.
- Across the 11 months ending August 2026, Meltwater’s estimated Share of Search among brand monitoring tools worldwide peaked at 52.2% in August 2026 and was lowest at 42.4% in December 2025.
How did search popularity change for brand monitoring tools worldwide in August 2026?
5 changes
Meltwater’s estimated Share of Search among brand monitoring tools worldwide has gained ground for 3 months in a row, from 46.9% to 52.2% in August 2026.
Mention’s estimated Share of Search among brand monitoring tools worldwide has lost ground for 3 months in a row, from 1.5% to 0.69% in August 2026.
Estimated monthly branded searches for Talkwalker worldwide fell 45.2% over 11 measured months, from 40.5K to 22.2K in August 2026.
Estimated monthly branded searches for Brand24 worldwide fell 33% over 11 measured months, from 40.6K to 27.2K in August 2026.
Estimated monthly branded searches for YouScan worldwide fell 18.2% over 11 measured months, from 6.6K to 5.4K in August 2026.
Where does Meltwater compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Social listening platforms | 1st of 5 | 46% | Show ranking |
| Media monitoring platforms | 1st of 5 | 46.4% | Show ranking |
| Brand monitoring tools | 1st of 5 | 52.2% | Shown above |
How is Meltwater measured?
Brandwave collects information about searches that people make online using Meltwater’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- meltwater
- meltwater media intelligence
- meltwater social listening
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Is Meltwater your brand?
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