CoverageBook vs Meltwater:Which is more popular?
In September 2026, CoverageBook had more branded searches than Meltwater among earned media measurement platforms worldwide. CoverageBook had about 2,400 branded searches, while Meltwater had 730. CoverageBook made up 2.2% of all earned media measurement platform searches we track, and Meltwater accounted for 0.67%. When we asked ChatGPT and Google AI Overviews about earned media measurement platforms, Meltwater appeared in all five answers and CoverageBook in three. Meltwater was mentioned before CoverageBook in every answer.
Who do people search for more?
CoverageBook, about 3 searches for every 1 for Meltwater
Who does AI mention more?
Meltwater, mentioned in every answer we collected
Who does AI recommend more?
Meltwater, named ahead of CoverageBook in every answer
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Top earned media measurement platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Meltwater appeared in all five answers. CoverageBook was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. Meltwater was listed before CoverageBook in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Meltwater1st
Muck Rack2nd
Onclusive3rd
Cision4th
CoverageBook5th
Brandwatch6th
Signal AI–
Truescope–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Meltwater5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Muck Rack3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Onclusive3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
CoverageBook3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Brandwatch2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Cision2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Signal AI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Truescope0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about earned media measurement platforms
5 answers
Asked ChatGPT
“Which earned media measurement platform should I use?”
Asked ChatGPT
“What are the best earned media measurement platforms?”
Asked ChatGPT
“What's the best earned media measurement platform for pr teams?”
Searched Google, AI Overview
“pr measurement tools”
Searched Google, AI Overview
“media coverage reports”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is CoverageBook or Meltwater more popular in search?
This chart shows how often people search Google for CoverageBook and Meltwater by name. Each line represents a brand's share of searches for all eight earned media measurement platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for CoverageBook, Meltwater. The figures are in the table below the chart.
View monthly share of searches table
| Month | Brandwatch | Muck Rack | Onclusive | Signal AI | CoverageBook | Truescope | Meltwater | Cision |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 48.7% | 32.6% | 8.1% | 6.5% | 2.3% | 0.85% | 0.64% | 0.26% |
| Nov 2025 | 53.4% | 29.2% | 7.3% | 5.8% | 2.6% | 0.89% | 0.63% | 0.28% |
| Dec 2025 | 49.4% | 33% | 8.2% | 5.4% | 2.4% | 0.75% | 0.61% | 0.32% |
| Jan 2026 | 44.6% | 36.5% | 7.4% | 7.3% | 2.2% | 0.94% | 0.78% | 0.29% |
| Feb 2026 | 44.6% | 36.5% | 7.5% | 7.3% | 2.2% | 0.82% | 0.88% | 0.35% |
| Mar 2026 | 48.8% | 32.6% | 8.2% | 6.5% | 1.9% | 0.86% | 0.82% | 0.26% |
| Apr 2026 | 44.7% | 36.6% | 7.5% | 7.3% | 1.7% | 0.94% | 0.85% | 0.29% |
| May 2026 | 48.4% | 32.4% | 6.7% | 7.9% | 1.9% | 1.3% | 1.2% | 0.25% |
| Jun 2026 | 43.8% | 35.8% | 7.3% | 8.8% | 2.1% | 0.91% | 1% | 0.23% |
| Jul 2026 | 39.9% | 39.9% | 8.1% | 8% | 1.9% | 1.3% | 0.86% | 0.21% |
| Aug 2026 | 41.1% | 41.1% | 5.6% | 8.2% | 1.9% | 1.1% | 0.89% | 0.17% |
| Sep 2026 | 45.2% | 37% | 7.5% | 6% | 2.2% | 1.2% | 0.67% | 0.19% |
How has the CoverageBook and Meltwater comparison changed over the last 12 months?
3 findings
- CoverageBook was ahead of Meltwater in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, CoverageBook’s share of searches among earned media measurement platforms worldwide moved from 2.3% to 2.2%, and its estimated monthly branded searches moved from 2.9K to 2.4K.
- Across the 12 months ending September 2026, Meltwater’s share of searches among earned media measurement platforms worldwide moved from 0.64% to 0.67%, and its estimated monthly branded searches moved from 800 to 730.
How did search popularity change for earned media measurement platforms worldwide in September 2026?
1 change

Estimated monthly branded searches for CoverageBook worldwide fell 17.2% over 12 measured months, from 2.9K to 2.4K in September 2026.
How are branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using CoverageBook’s and Meltwater’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
CoverageBook
1 branded search term
- coveragebook
Meltwater
4 branded search terms
- meltwater media intelligence
- meltwater media monitoring
- meltwater social listening
- meltwater software
Other head-to-heads among earned media measurement platforms

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