Meltwater vs Truescope:Which is more popular?
In September 2026, Truescope had more branded searches than Meltwater among earned media measurement platforms worldwide. Truescope had about 1,350 branded searches, while Meltwater had 730. Truescope made up 1.2% of all earned media measurement platform searches we track, and Meltwater accounted for 0.67%. When we asked ChatGPT and Google AI Overviews about earned media measurement platforms, Meltwater appeared in all five answers and Truescope in none.
Who do people search for more?
Truescope, about 85% more searches than Meltwater
Who does AI mention more?
Meltwater, mentioned in every answer we collected
Who does AI recommend more?
Meltwater, the only one of the two named
Follow Meltwater vs Truescope and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top earned media measurement platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Meltwater appeared in all five answers. Truescope did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Meltwater1st
Muck Rack2nd
Onclusive3rd
Cision4th
CoverageBook5th
Brandwatch6th
Signal AI–- Truescope–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Meltwater5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Muck Rack3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Onclusive3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- CoverageBook3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Brandwatch2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Cision2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Signal AI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Truescope0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about earned media measurement platforms
5 answers
Asked ChatGPT
“Which earned media measurement platform should I use?”
Asked ChatGPT
“What are the best earned media measurement platforms?”
Asked ChatGPT
“What's the best earned media measurement platform for pr teams?”
Searched Google, AI Overview
“pr measurement tools”
Searched Google, AI Overview
“media coverage reports”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Meltwater or Truescope more popular in search?
This chart shows how often people search Google for Meltwater and Truescope by name. Each line represents a brand's share of searches for all eight earned media measurement platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Truescope, Meltwater. The figures are in the table below the chart.
View monthly share of searches table
| Month | Brandwatch | Muck Rack | Onclusive | Signal AI | CoverageBook | Truescope | Meltwater | Cision |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 48.7% | 32.6% | 8.1% | 6.5% | 2.3% | 0.85% | 0.64% | 0.26% |
| Nov 2025 | 53.4% | 29.2% | 7.3% | 5.8% | 2.6% | 0.89% | 0.63% | 0.28% |
| Dec 2025 | 49.4% | 33% | 8.2% | 5.4% | 2.4% | 0.75% | 0.61% | 0.32% |
| Jan 2026 | 44.6% | 36.5% | 7.4% | 7.3% | 2.2% | 0.94% | 0.78% | 0.29% |
| Feb 2026 | 44.6% | 36.5% | 7.5% | 7.3% | 2.2% | 0.82% | 0.88% | 0.35% |
| Mar 2026 | 48.8% | 32.6% | 8.2% | 6.5% | 1.9% | 0.86% | 0.82% | 0.26% |
| Apr 2026 | 44.7% | 36.6% | 7.5% | 7.3% | 1.7% | 0.94% | 0.85% | 0.29% |
| May 2026 | 48.4% | 32.4% | 6.7% | 7.9% | 1.9% | 1.3% | 1.2% | 0.25% |
| Jun 2026 | 43.8% | 35.8% | 7.3% | 8.8% | 2.1% | 0.91% | 1% | 0.23% |
| Jul 2026 | 39.9% | 39.9% | 8.1% | 8% | 1.9% | 1.3% | 0.86% | 0.21% |
| Aug 2026 | 41.1% | 41.1% | 5.6% | 8.2% | 1.9% | 1.1% | 0.89% | 0.17% |
| Sep 2026 | 45.2% | 37% | 7.5% | 6% | 2.2% | 1.2% | 0.67% | 0.19% |
How has the Meltwater and Truescope comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: Meltwater took it in February 2026, Truescope took it in March 2026, Meltwater took it in June 2026, Truescope took it in July 2026.
- Across the 12 months ending September 2026, Meltwater’s share of searches among earned media measurement platforms worldwide moved from 0.64% to 0.67%, and its estimated monthly branded searches moved from 800 to 730.
- Across the 12 months ending September 2026, Truescope’s share of searches among earned media measurement platforms worldwide moved from 0.85% to 1.2%, and its estimated monthly branded searches moved from 1.1K to 1.4K.
How did search popularity change for earned media measurement platforms worldwide in September 2026?
1 change
Estimated monthly branded searches for Truescope worldwide rose 28.6% over 12 measured months, from 1.1K to 1.4K in September 2026.
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Meltwater’s and Truescope’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among earned media measurement platforms
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.