Brandwave

How popular isMarqeta in search?

In August 2026, there were an estimated 14.8K branded searches for Marqeta worldwide which is down 18.2% over the last 11 months. Marqeta holds 0.47% estimated Share of Search among card issuing platforms worldwide and is ranked 3rd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Stripe97.7%
  2. Highnote1.3%
  3. Marqeta0.47%
  4. Cardless0.26%
  5. Lithic0.26%
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Which card issuing platforms compete with Marqeta?

Marqeta against card issuing platforms worldwide, by month

Share of Search by month for Stripe, Marqeta. The figures are in the table below the chart.

View monthly share of search table
MonthStripeHighnoteMarqetaCardlessLithic
Oct 202597.8%1.1%0.58%0.32%0.26%
Nov 202598%0.88%0.48%0.39%0.26%
Dec 202597.7%1%0.57%0.47%0.26%
Jan 202697.7%0.87%0.58%0.58%0.26%
Feb 202697.9%0.87%0.58%0.39%0.26%
Mar 202698.1%0.87%0.48%0.26%0.26%
Apr 202697.8%1.1%0.58%0.32%0.26%
May 202697.9%1.1%0.58%0.26%0.26%
Jun 202697.8%1%0.57%0.26%0.31%
Jul 202697.9%1.1%0.58%0.26%0.21%
Aug 202697.7%1.3%0.47%0.26%0.26%
Sep 2026—————

  1. 1.Stripe

    97.7%

    Held 1st. 3.1M estimated branded searches, -0.55% vs prior month. Share -0.2 points.

  2. 2.Highnote

    1.3%

    Held 2nd. 40.5K estimated branded searches, +22.4% vs prior month. Share +0.2 points.

  3. 3.Marqeta

    0.47%

    Held 3rd. 14.8K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  4. 4.Cardless

    0.26%

    Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share 0 points.

  5. 5.Lithic

    0.26%

    Held 5th. 8.1K estimated branded searches, +22.7% vs prior month. Share 0 points.

Compare search popularity between Marqeta and its closest rivals

How has branded search demand for Marqeta changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Marqeta worldwide fell from 18.1K to 14.8K.
  • Across the 11 months ending August 2026, Marqeta’s estimated Share of Search among card issuing platforms worldwide held steady, from 0.58% to 0.47%.

How did search popularity change for card issuing platforms worldwide in August 2026?

  1. Estimated monthly branded searches for Highnote worldwide rose 22.4% over 11 measured months, from 33.1K to 40.5K in August 2026.

  2. Estimated monthly branded searches for Marqeta worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

  3. Estimated monthly branded searches for Cardless worldwide fell 18.2% over 11 measured months, from 9.9K to 8.1K in August 2026.

Where does Marqeta compete?

Marqeta is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Fintech4th of 60.4%Show ranking
Card issuing platforms3rd of 50.47%Shown above
Embedded finance platforms1st of 589.6%Show ranking

How is Marqeta measured?

Brandwave collects information about searches that people make online using Marqeta’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • marqeta

Do you work for Marqeta? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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