Brandwave

How popular isMarqeta in search?

In August 2026, there were an estimated 14.8K branded searches for Marqeta worldwide which is down 18.2% over the last 11 months. Marqeta holds 0.4% estimated Share of Search among fintech worldwide and is ranked 4th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Stripe82.7%
  2. Plaid12.1%
  3. Adyen4.7%
  4. Marqeta0.4%
  5. Rapyd0.02%
  6. Unit0.02%
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Where does Marqeta compete?

Marqeta is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Fintech4th of 60.4%Shown below
Card issuing platforms3rd of 50.47%Show ranking
Embedded finance platforms1st of 589.6%Show ranking

Which fintech compete with Marqeta?

Marqeta against fintech worldwide, by month

Share of Search by month for Stripe, Plaid, Adyen, Marqeta. The figures are in the table below the chart.

View monthly share of search table
MonthStripePlaidAdyenMarqetaRapydUnit
Oct 202582.5%12.2%4.8%0.49%0.02%0.03%
Nov 202578.4%17.4%3.7%0.38%0.02%0.04%
Dec 202577.4%16.8%5.3%0.45%0.02%0.03%
Jan 202682.6%12.2%4.7%0.49%0.02%0.03%
Feb 202683.6%10.1%5.7%0.5%0.02%0.02%
Mar 202686.9%8.6%4.1%0.42%0.02%0.02%
Apr 202684.5%10.2%4.8%0.5%0.02%0.02%
May 202684.5%10.1%4.8%0.5%0.02%0.02%
Jun 202683.9%9.9%5.7%0.49%0.02%0.02%
Jul 202685.3%10.2%4%0.5%0.02%0.02%
Aug 202682.7%12.1%4.7%0.4%0.02%0.02%
Sep 2026——————
  1. 1.Stripe

    82.7%

    Held 1st. 3.1M estimated branded searches, -0.55% vs prior month. Share -2.6 points.

  2. 2.Plaid

    12.1%

    Held 2nd. 450K estimated branded searches, +22.3% vs prior month. Share +2 points.

  3. 3.Adyen

    4.7%

    Held 3rd. 175K estimated branded searches, +21% vs prior month. Share +0.7 points.

  4. 4.Marqeta

    0.4%

    Held 4th. 14.8K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  5. 5.Rapyd

    0.02%

    Held 5th. 720 estimated branded searches, -18.2% vs prior month. Share 0 points.

  6. 6.Unit

    0.02%

    Held 6th. 720 estimated branded searches, -18.2% vs prior month. Share 0 points.

Compare search popularity between Marqeta and its closest rivals

How has branded search demand for Marqeta changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Marqeta worldwide fell from 18.1K to 14.8K.
  • Across the 11 months ending August 2026, Marqeta’s estimated Share of Search among fintech worldwide held steady, from 0.49% to 0.4%.

How did search popularity change for fintech worldwide in August 2026?

  1. In August 2026, Plaid gained estimated Share of Search among fintech worldwide, from 10.2% to 12.1%.

  2. In August 2026, Adyen gained estimated Share of Search among fintech worldwide, from 4% to 4.7%.

  3. In August 2026, Stripe lost estimated Share of Search among fintech worldwide, from 85.3% to 82.7%.

  4. Estimated monthly branded searches for Unit worldwide fell 28% over 11 measured months, from 1K to 720 in August 2026.

  5. Estimated monthly branded searches for Marqeta worldwide fell 18.2% over 11 measured months, from 18.1K to 14.8K in August 2026.

  6. Estimated monthly branded searches for Rapyd worldwide fell 18.2% over 11 measured months, from 880 to 720 in August 2026.

How is Marqeta measured?

Brandwave collects information about searches that people make online using Marqeta’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • marqeta

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How the Brand Demand Index is measured

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Is Marqeta your brand?

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