How popular isKohler in search?
In September 2026, there were an estimated 368K branded searches for Kohler worldwide which held steady over the last 12 months. Kohler holds 50.1% estimated Share of Search among hand shower brands worldwide and is ranked 1st of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which hand shower brands compete with Kohler?
Share of Search by month for Kohler, Grohe, Hansgrohe. The figures are in the table below the chart.
View monthly share of search table
| Month | Kohler | Grohe | Hansgrohe |
|---|---|---|---|
| Oct 2025 | 45.2% | 30.2% | 24.7% |
| Nov 2025 | 45.2% | 30.2% | 24.7% |
| Dec 2025 | 45.1% | 30.1% | 24.7% |
| Jan 2026 | 42.8% | 28.6% | 28.6% |
| Feb 2026 | 40.2% | 32.9% | 26.9% |
| Mar 2026 | 45.2% | 30.2% | 24.7% |
| Apr 2026 | 47.8% | 26.1% | 26.1% |
| May 2026 | 42.8% | 28.6% | 28.6% |
| Jun 2026 | 45.1% | 30.1% | 24.7% |
| Jul 2026 | 42.8% | 28.6% | 28.6% |
| Aug 2026 | 50.1% | 27.4% | 22.5% |
| Sep 2026 | 50.1% | 27.4% | 22.5% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.1% | 368K | 0% | 0 points | |
| 2, held 2nd | 27.4% | 201K | 0% | 0 points | |
| 3, held 3rd | 22.5% | 165K | 0% | 0 points |
Compare search popularity between Kohler and its closest rivals
How has branded search demand for Kohler changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Kohler worldwide held steady at 368K.
- Across the 12 months ending September 2026, Kohler’s estimated Share of Search among hand shower brands worldwide increased from 45.2% to 50.1%.
- Across the 12 months ending September 2026, Kohler’s estimated Share of Search among hand shower brands worldwide peaked at 50.1% in August 2026 and was lowest at 40.2% in February 2026.
How did search popularity change for hand shower brands worldwide in September 2026?
2 changes
Where does Kohler compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Shower brands | 1st of 5 | 48.3% | Show ranking |
| Tapware brands | 1st of 5 | 48.3% | Show ranking |
| Transfer switch brands | 2nd of 3 | 49.7% | Show ranking |
| Hand shower brands | 1st of 3 | 50.1% | Shown above |
| Toilet brands | 1st of 5 | 62.4% | Show ranking |
| Toilet seat brands | 1st of 6 | 69.2% | Show ranking |
How is Kohler measured?
Brandwave collects information about searches that people make online using Kohler’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- kohler
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