How popular isGrohe in search?
In September 2026, there were an estimated 201K branded searches for Grohe worldwide which is down 18.3% over the last 12 months. Grohe holds 27.4% estimated Share of Search among hand shower brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which hand shower brands compete with Grohe?
Share of Search by month for Kohler, Grohe, Hansgrohe. The figures are in the table below the chart.
View monthly share of search table
| Month | Kohler | Grohe | Hansgrohe |
|---|---|---|---|
| Oct 2025 | 45.2% | 30.2% | 24.7% |
| Nov 2025 | 45.2% | 30.2% | 24.7% |
| Dec 2025 | 45.1% | 30.1% | 24.7% |
| Jan 2026 | 42.8% | 28.6% | 28.6% |
| Feb 2026 | 40.2% | 32.9% | 26.9% |
| Mar 2026 | 45.2% | 30.2% | 24.7% |
| Apr 2026 | 47.8% | 26.1% | 26.1% |
| May 2026 | 42.8% | 28.6% | 28.6% |
| Jun 2026 | 45.1% | 30.1% | 24.7% |
| Jul 2026 | 42.8% | 28.6% | 28.6% |
| Aug 2026 | 50.1% | 27.4% | 22.5% |
| Sep 2026 | 50.1% | 27.4% | 22.5% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 50.1% | 368K | 0% | 0 points | |
| 2, held 2nd | 27.4% | 201K | 0% | 0 points | |
| 3, held 3rd | 22.5% | 165K | 0% | 0 points |
Compare search popularity between Grohe and its closest rivals
Every comparison with Grohe
7 comparisons
How has branded search demand for Grohe changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Grohe worldwide fell from 246K to 201K.
- Across the 12 months ending September 2026, Grohe’s estimated Share of Search among hand shower brands worldwide decreased from 30.2% to 27.4%.
- Across the 12 months ending September 2026, Grohe’s estimated Share of Search among hand shower brands worldwide peaked at 32.9% in February 2026 and was lowest at 26.1% in April 2026.
How did search popularity change for hand shower brands worldwide in September 2026?
2 changes

Estimated monthly branded searches for Grohe worldwide fell 18.3% over 12 measured months, from 246K to 201K in September 2026.

Estimated monthly branded searches for Hansgrohe worldwide fell 17.9% over 12 measured months, from 201K to 165K in September 2026.
Where does Grohe compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Shower brands | 2nd of 5 | 26.4% | Show ranking |
| Tapware brands | 2nd of 5 | 26.4% | Show ranking |
| Hand shower brands | 2nd of 3 | 27.4% | Shown above |
| Shower mixer brands | 1st of 4 | 51% | Show ranking |
| Thermostatic shower brands | 1st of 3 | 54.7% | Show ranking |
| Shower head brands | 1st of 3 | 54.8% | Show ranking |
| Bathroom and tapware brands | 1st of 5 | 71.8% | Show ranking |
How is Grohe measured?
Brandwave collects information about searches that people make online using Grohe’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- grohe
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Is Grohe your brand?
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